Introduction
Ubiquitous and Cloutboost are both managed influencer marketing agencies, so comparing them is about focus and fit rather than software you log into. Ubiquitous is a full-service, TikTok-native agency based in Chattanooga, Tennessee. Cloutboost is a data-driven agency that works exclusively with video games. Both run campaigns for you rather than hand you a tool to run yourself.
This page sets out what each agency does, where it is based and who it has worked with, using only publicly stated details. Ubiquitous was acquired by Humanz in a deal announced on 18 December 2025, so treat its standalone status as changing. Cloutboost has conflicting public facts, from its founding year to its headquarters. Its reach figure comes from a third-party directory, so confirm the details directly. Neither publishes a public rate card. At the end we cover where Flinque fits as the self-serve software alternative.
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Ubiquitous vs Cloutboost at a glance
Two managed agencies side by side, with the self-serve alternative in the third column.
| Feature | Ubiquitous | Cloutboost | Flinque |
|---|---|---|---|
| Model | Managed agency, done for you | Managed agency, done for you | Self-serve software, no demo |
| Type | Full-service, TikTok-native | Gaming-only, data-driven | Self-serve discovery and vetting |
| HQ | Chattanooga, Tennessee | Richardson, TX (sources conflict) | Reported 25+ countries covered |
| Focus | Mainstream short-form campaigns | Twitch and YouTube game creators | Creator discovery and vetting |
| Notable clients | Disney, Lyft, Amazon, Adobe | Samsung, Sony, Rovio, Wargaming | Used by teams of all sizes |
| Database and pricing | Not publicly disclosed | Reported 1.3M gaming channels (third-party), quote-only | Reported 10M+ creators, flat Free to $150/mo |
| Best for | Consumer brands wanting short-form reach | Game studios and publishers | Teams wanting verified creators and a visible price |
Client names and figures are as publicly stated or third-party reported, so confirm directly. Cloutboost details conflict across sources.
What Ubiquitous is
Ubiquitous is a performance-minded influencer agency out of Chattanooga, Tennessee that made TikTok its calling card. Reportedly founded in 2021, it grew fast on the back of short-form campaigns and now runs work across TikTok, Instagram and YouTube. Its client roster is unusually mainstream for a young agency, with Disney, Lyft, Amazon, Adobe, Crocs and GNC named on its own site and Netflix cited in press.
The headline development is that Ubiquitous was acquired by Humanz in a deal announced on 18 December 2025, so it is moving under a larger owner. As a managed agency it does not publish a creator database size or a public rate card, so you agree scope and fees in a direct conversation. That model suits brands that want a team to plan and deliver short-form campaigns for them. It does not give an in-house marketer software to run the work themselves.
A young TikTok-first agency in Chattanooga with a mainstream client list, now under Humanz.
What Cloutboost is
Cloutboost is a data-driven influencer marketing agency that works exclusively with video games. It concentrates on gaming creators on Twitch and YouTube. It leans on proprietary tech for what it calls a 360 approach across four or more channels with real-time campaign optimization. Its reported clients include Samsung, Sony, Rovio and Wargaming, which fits its pitch to publishers and studios.
Some details on Cloutboost conflict in public sources. Its founding is reported as 2017 though its own materials elsewhere say since 2016. Its headquarters is listed as Richardson, Texas in some places and Silicon Valley or San Jose in others, with further offices reported in San Francisco, Berlin and Kyiv. A third-party directory reports a reach of 1.3 million gaming channels though that figure is not confirmed on its own site. It works on a custom managed basis with no public rate card. Third-party listings put an average project at a reported $10,000 to $24,999.
A gaming-only influencer agency for Twitch and YouTube game creators.
Head to head
Both are managed agencies, so this is about focus. Ubiquitous is a broad, mainstream short-form shop that happens to be moving under Humanz. Cloutboost is a pure gaming specialist built around Twitch and YouTube creators and its own campaign tech. If you are marketing a game, Cloutboost speaks your language and knows the platforms players actually watch. If you want mainstream reach for a consumer brand across TikTok, Instagram and YouTube, Ubiquitous is the better fit. Neither hands you a self-serve tool.
Where each one leaves a gap
The trade-offs are clear.
- Ubiquitous does not publish a database size, feature list or pricing, so there is nothing concrete to compare before a sales call. You weigh it on its client list and its pitch rather than on numbers.
- With the Humanz acquisition freshly announced, the agency is changing ownership, so its team and structure may look different soon. Ask what stays the same before you sign.
- It is a done-for-you service, so you pay agency fees and hand over the work rather than running discovery yourself. That is fine if you want delivery handled, less so if you want control.
- Cloutboost is gaming-only, which is ideal for game studios and a dead end for anyone outside games. Its whole model is built around one vertical, so a general consumer brand is not the target.
- Its public facts conflict, from a 2016 versus 2017 founding to a Texas versus California headquarters. The reported 1.3 million channel figure is third-party, so treat the numbers as directional and confirm them directly.
- Like any agency it runs campaigns for you and gates pricing behind a quote, so there is no login and no visible rate. Teams that want to search and vet creators themselves need software instead.
Where Flinque fits
Flinque is the self-serve software alternative to both. Rather than hiring an agency, you search and vet creators yourself across a reported 10 million-plus verified creators on Instagram, TikTok, YouTube and X, spanning a reported 25-plus countries. Every profile carries a reported 200 data points and a fake-follower check, with 12 filters across creator and audience data.
If you want a partner to run the campaign, Ubiquitous and Cloutboost are both credible managed choices depending on whether you need mainstream short-form or gaming. But if you would rather find verified creators yourself on four platforms with a visible price and no demo or annual lock-in, that is what Flinque offers at a flat Free of $0, Starter at $49 a month or Enterprise at $150 a month.