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Reported YouTube RPM runs $2 to $10 per 1,000 views for most creators, measured after YouTube's reported 45% share. Enter your views and your niche to estimate what those views could earn at that rate. Enter your own RPM from Studio for a tighter estimate. No signup, no card.
Pick the niche and enter the views to get an earnings range built from reported RPM bands. The niche choice matters more than most creators expect, since reported bands differ by 10x across topics.
If your channel is already monetized, YouTube Studio shows your exact RPM. Enter it in the optional field and the estimate switches from a reported band to your real economics.
Reported Shorts RPM is a fraction of long-form RPM, so the same audience earns very differently depending on format. Reading this tool next to the Shorts calculator makes the gap concrete.
Views and a niche gives you an earnings range in one click. No account, no setup and no waiting.
Every RPM figure traces to reported 2026 ranges, hedged rather than promised.
Five reported niche bands and a general default, since reported RPM differs by 10x across topics.
Enter your own RPM for an estimate built on your real economics.
Pair it with the RPM and Shorts calculators for the full earnings picture.
When estimates become partnerships, the full platform vets 10M+ creators.
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The YouTube money calculator is free with no signup. When you need audience data, engagement tracking and brand-partnership discovery, the full platform picks up where the estimate stops.
It is easier to think per 1,000 views. Reported RPM figures put most creators at $2 to $10 per 1,000 views, which works out to roughly 0.2 to 1 cent per individual view. The spread by niche is wide: finance, tech and business channels report $10 to $25 or more per 1,000, education $8 to $15, lifestyle and entertainment $2 to $4, gaming around $4 and music around $1.50. All of these are reported ranges after YouTube's share, not guarantees.
RPM is revenue per 1,000 views, measured on the creator's side after YouTube takes its reported 45% share of ad revenue. It is the number that actually lands in your account per 1,000 views. CPM is the advertiser-side figure, what an advertiser pays per 1,000 ad impressions before the split and reported practice puts RPM at roughly 0.55 times CPM. This calculator works in RPM throughout, since that is the honest basis for an earnings estimate.
Reported RPM bands put finance, tech and business at the top at $10 to $25 per 1,000 views, with top finance channels reported above $30. Education follows at a reported $8 to $15. Lifestyle and entertainment sit at a reported $2 to $4, gaming around $4 and music near $1.50. The gap comes from advertiser intent: an audience researching investments or software is worth far more per impression than one passing time, so the same view count can earn ten times more in one niche than another.
Because the underlying RPM figures are reported ranges, not fixed rates. Within any niche, RPM moves with audience country, ad formats, seasonality and how advertiser-friendly the content is. A range tells you the reported territory without pretending to precision nobody has. If you already run a monetized channel, the RPM figure in your own YouTube Studio is the exact number for your audience and you can enter it in the optional field for a tighter estimate.
No, not close. Reported Shorts RPM sits at $0.03 to $0.10 per 1,000 views, far below the $2 to $10 reported for long-form. A million Shorts views at the reported band earns roughly $30 to $100, while a million long-form views in a typical niche earns roughly $2,000 to $10,000. This calculator assumes long-form views. For short-form estimates, use the Shorts money calculator listed with the other YouTube tools on this page.
Yes, it is free with no signup and no card. Everything is computed in your browser from what you type, with nothing stored or sent anywhere. It sits alongside the other free YouTube tools listed on this page, so you can read a channel from several angles in a few minutes. When you need creator discovery, audience data and vetting at scale, the full platform covers more than 10 million verified creators, starting at $0 with no card.
10M+ verified creators across 4 platforms, 12 filters and a fake-follower score on every profile. No card.