How the platform confirms a creator audience is highly engaged
Quick answer
The platform confirms engagement by checking three things together, because any one alone can be faked. It measures the engagement rate against real reach so the number is not flattered by raw followers, screens the engagement for authenticity so bought likes and bot comments do not count and reads the quality of interaction, real comments versus generic spam. A highly engaged audience passes all three. The reason it takes three checks is that a padded account can fake a high rate, buy comments or hide a dead audience behind a big number and only looking at rate, authenticity and quality together catches the fakery.
A lot of creators claim a highly engaged audience and I cannot tell whos real. How does the platform actually ensure the influencers have a highly engaged audience and not just a claimed one?