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Agency comparison · Updated August 14, 2026

Moburst vs Fanbytes: Which to Pick

One of these grows apps across many channels, with influencer as a slice. The other does influencer for Gen Z as its whole job. Moburst is a mobile-first growth agency. Fanbytes is a Gen Z influencer specialist inside Brainlabs. Broad app growth against focused influencer work.

Short answer: pick Moburst if you want broad mobile-first growth across channels. Pick Fanbytes if you want a dedicated Gen Z influencer specialist. Or pick Flinque if you would rather find and vet creators yourself at a flat price you can start free.
See Flinque pricing
4.9/5 across 2,000+ reviews10M+ verified creatorsUsed by Vodafone, Hyatt and Abbott
The 5-second answer

Which one is right for you

Three buyers, three picks. Find the column that sounds like your team.

Choose Moburst if

  • You are growing a mobile app across channels
  • You want ASO, user acquisition and media together
  • Influencer is one part of a wider growth plan

Choose Fanbytes if

  • You want influencer marketing as the main event
  • Your target is a Gen Z audience
  • You want a specialist, not a generalist
Free, no card

Choose Flinque if

  • You want to find and vet creators yourself with no sales call
  • You want flat published pricing you can start free
  • You want to run discovery in-house, not hire an agency
Side by side

Moburst vs Fanbytes vs Flinque

Fourteen factors across all three, from a mobile-growth generalist to a Gen Z influencer specialist. Flinque is the flat-price software option on the right.

FactorMoburstFanbytesBest valueFlinque
Best forBroad mobile-first growthDedicated Gen Z influencer workTeams running discovery in-house
TypeMobile growth agencyGen Z influencer agencySelf-serve software
HeadquartersNew York, US, UK and IsraelLondon, UKRemote, serving 25+ countries
Core focusASO, UA, media and creativeInfluencer for Gen ZDiscovery and vetting
Influencer roleOne channel among manyThe whole jobThe whole product
OwnershipIndependentPart of Brainlabs since 2022Independent
Reported clientsGoogle, Uber and SamsungNike, Deliveroo and H&MSelf-serve, no client gate
AudienceApp users broadlyGen ZAny niche you filter for
PlatformsBroad, app-focusedTikTok, Snapchat, Instagram4 platforms
Creator poolAs needed for growthGen Z creators10M+ verified creators
Published pricingNoneNoneFree $0, Starter $49, Enterprise $150
Self-serve searchNoNoYes
Free tierNoNoYes, no card
Data per creatorNot publishedNot published200 data points reported

How we compared: Engagement models and minimums come from each agency's own site and public reporting and client reviews, cross-checked and dated June 2026. Where an agency hides its pricing we say undisclosed rather than guess a number. The verdicts are ours, not the agencies'.

The detail

What each agency actually does

What is Moburst

New YorkMobile growthASO and UAGeneralist

Moburst is a growth agency first and an influencer one only in part. Working from New York with US, UK and Israel offices, it is mobile-first, running app store optimization, user acquisition, media and creative for brands trying to grow an app or a digital product. Reported clients like Google, Uber, Samsung and Reddit fit a shop operating at that scale. Influencer marketing sits inside this wider toolkit as one lever among several rather than the headline service, which shapes what you should expect from it.

The strength is breadth: if your problem is growing an app and influencer is just one tactic in that, a single agency covering ASO, acquisition and media can join those pieces up. The limit is depth of influencer specialism, since a broad growth shop will not live and breathe a single audience the way a dedicated influencer agency does. If you want influencer treated as the main event rather than one channel in a growth plan, Moburst is aimed at a different job than that.

What Moburst does well

  • Broad mobile-first growth expertise
  • ASO, user acquisition and media together
  • Reported clients are major tech brands
  • Joins influencer to a wider growth plan

Where it falls short

  • Influencer is one channel, not the focus
  • Not a dedicated influencer specialist
  • Overkill if you only want creator work
  • No published pricing and no self-serve search

What is Fanbytes

LondonGen ZInfluencer-onlyBrainlabs

Fanbytes does influencer as its whole reason to exist, for one audience. A London agency now part of Brainlabs, its focus is Gen Z influencer marketing across TikTok, Snapchat and Instagram, meaning creator work is the main event rather than one channel in a broader growth plan. Reported clients like Nike, Deliveroo and H&M hired it for that focus. Where Moburst spreads across app-growth levers, Fanbytes goes deep on reaching young people through creators, which is a genuinely different depth of specialism.

That focus is a strength when influencer is your actual need and the audience is Gen Z, since you get a team that does only this. It is a mismatch when your problem is broad app growth, where influencer is just one piece, because Fanbytes is not built to run acquisition or app store work. Being inside Brainlabs since 2022 adds group resources while placing the specialism in a larger structure, so it is worth asking who leads your account and how the Gen Z team operates within the group today.

What Fanbytes does well

  • Influencer marketing as the main event
  • Deep Gen Z focus across social
  • Reported clients are major consumer brands
  • Group resources via Brainlabs since 2022

Where it falls short

  • Not built for broad app growth
  • Focused on Gen Z, not all audiences
  • Specialism sits inside a larger group
  • No published pricing and no self-serve search

Moburst vs Fanbytes head to head

The difference is breadth against depth. Moburst runs broad mobile-first growth, with influencer as one channel inside ASO, acquisition and media. Fanbytes does influencer for Gen Z as its entire focus. If your problem is growing an app and creator work is just one tactic in that, the growth generalist fits. If influencer is the main event and your audience is young, the specialist does. Hiring Moburst for a pure Gen Z influencer push underuses a growth agency, just as hiring Fanbytes to run app-store and acquisition work asks a specialist to do something outside its lane.

There is a route that gives you the creators without committing to either a growth retainer or a specialist agency. Flinque indexes 10M+ verified creators across 4 platforms, each with a fake-follower score and 200 reported data points including audience data, at $0 to start and $49 a month after, so you can find and vet Gen Z or any creators yourself before deciding whether a broad growth agency or an influencer specialist is worth adding.

By scenario

Which should you actually pick

Forget the pitch decks for a second. Match the partner to the situation you are in.

You are growing an app

You want ASO, acquisition and media joined up, with influencer as one part. That is Moburst.

→ Pick Moburst

Influencer is the main event

You want a dedicated Gen Z influencer specialist, not a generalist. That points to Fanbytes, now within the Brainlabs group.

→ Pick Fanbytes

You want to find creators first

Gen Z or any niche, on data. Flinque reports 200 data points per creator, free to start with no card.

→ Pick Flinque

You want a knowable price

Neither publishes pricing. Flinque is $0 to start and $49 a month, so you can begin without a sales call.

→ Start with Flinque
A third option

Flinque: verified discovery at a flat price

If both feel like too much retainer and too little control, Flinque does one job and does it well. Find and vet real creators yourself, fast, then run the campaign in-house. No pitch deck, no monthly retainer, no discovery call to learn the price.

  • 10M+ verified creators
  • 4 platforms: IG, YouTube, TikTok, X
  • 200 data points per creator
  • 12 search filters
  • Fake-follower check on every profile
  • Free, $49, $150, published
Watch

See Flinque in action

Short walkthroughs on pricing, discovery and vetting from the Flinque team.

Influencer Discovery Platforms That We Made Easy and Affordable

Find Influencers for $49 a Month: Flinque vs Modash and HypeAuditor (2026)

FAQs

Common questions about Moburst and Fanbytes

What is the difference between Moburst and Fanbytes?
Moburst is a New York mobile-first growth agency that runs ASO, user acquisition, media and creative, with influencer as one channel. Fanbytes is a London Gen Z influencer specialist, part of Brainlabs, for which creator work is the whole job. One is a broad growth generalist. The other is a focused influencer specialist, so they suit different problems.
How much of Moburst's work is influencer marketing?
Only a part of it. Moburst is built around mobile growth, ASO, user acquisition, media and creative, with influencer sitting inside that toolkit as one lever rather than the headline service. So a brand hiring it purely for creator work would be engaging a broad growth agency for a slice of what it does, which is worth weighing against a dedicated specialist.
Is Fanbytes a dedicated influencer agency?
Yes, specifically a Gen Z one. Influencer marketing is its whole focus rather than one channel in a wider plan, concentrated on reaching young audiences across TikTok, Snapchat and Instagram. That single-minded focus is the contrast with Moburst, where influencer is one part of a broader mobile-growth offer rather than the main event.
Which suits a brand growing a mobile app?
Moburst, on breadth. Growing an app usually needs ASO, user acquisition and media working together, which is exactly what a mobile-first growth agency provides, with influencer folded in where useful. Fanbytes is an influencer specialist rather than an app-growth shop, so for a broad growth problem the generalist is the stronger fit.
Which suits a Gen Z influencer campaign?
Fanbytes, clearly. Reaching a young audience through creators is its entire focus, so a Gen Z influencer push gets a team that does only that. Moburst can run influencer as part of a growth plan but does not specialise in Gen Z creator work, so for that specific need the dedicated specialist is the closer match.
Can Moburst run a standalone influencer campaign?
It can include influencer work, though as one channel within its growth model rather than as a specialism. For a standalone creator campaign, especially aimed at Gen Z, a dedicated agency like Fanbytes is built for exactly that. Moburst makes more sense when influencer is one part of a broader app-growth effort it is coordinating.
How much do they cost?
Neither publishes pricing. Moburst quotes a mobile-growth engagement scoped to your app and stage, while Fanbytes quotes a managed Gen Z influencer program. So costs only firm up once each scopes your brief, which makes them hard to compare against each other or against a self-serve tool with published tiers up front.
Is there a software alternative to both?
Yes. Flinque is self-serve software covering discovery and vetting, indexing 10M+ verified creators across 4 platforms with 200 data points per creator reported on each profile. There is no demo and no annual lock-in. The Free Plan is $0, Starter is $49 a month and Enterprise is $150.

Written & reviewed by Flinque Research Team

Influencer Marketing Research · View team →

Our research team specialises in influencer marketing strategy, creator analytics and platform comparisons. Details on this page were verified against agency sites, public reporting and client review platforms in June 2026.

Disclaimer: Information here is collected from publicly available sources, third-party review sites and vendor pages. Pricing and features change, so confirm current details with each provider before buying. This content is for informational purposes only.

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