- Following 1.8K
- Followers 20.4K
- Engagement 2.79%
- Avg likes 425
- Avg comments 158
About Ross | Fragrance Reviewer & Aficionado
Ross | Fragrance Reviewer & Aficionado (@xerjross) is a Beauty, cosmetic & personal care creator on Instagram, also filed under Beauty & Skincare. The account has 20,381 followers and 1,857 published posts. Recent posts average 425 likes and 158 comments, an engagement rate of 2.79%.
With 20.4K followers, Ross | Fragrance Reviewer & Aficionado is a micro creator by the common 10,000 to 100,000 definition. Ross | Fragrance Reviewer & Aficionado follows 1,807 accounts, so the audience is roughly 11 times the size of the list followed. Ross | Fragrance Reviewer & Aficionado uses an Instagram professional account. Flinque files Ross | Fragrance Reviewer & Aficionado under Beauty, cosmetic & personal care, with Beauty & Skincare as a secondary category.
The Instagram bio for Ross | Fragrance Reviewer & Aficionado runs to 21 words across 3 lines. Emoji sit alongside the words. The latest activity Flinque has on record for Ross | Fragrance Reviewer & Aficionado dates from October 2025.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
1,857 Posts
All 10 recent posts Flinque holds for Ross | Fragrance Reviewer & Aficionado are carousels. Ross | Fragrance Reviewer & Aficionado has built a substantial archive of 1,857 posts. Against the audience, that is roughly 11 followers for each post published. Ross | Fragrance Reviewer & Aficionado also keeps 5 story highlights on the profile. All 10 carry captions, averaging 152 words each. The captions are written mainly in English. Words that recur across them include scent, daily, honest, actually and reviews. The captions tag #nicheperfume, #howtosmellgood, #fragranceaddict, #scentoftheday and #fragrancecommunity.
On a more serious note, this is without any doubt my favourite from the Les Exclusifs line. That spicy amber & patchouli, combined with the smoky labdanum & vanilla is just bloody marvellous
Today’s Scent of the Day: Le Lion De Chanel by
In this carousel guide, I’m breaking down:
✿ What it actually smells like
✿ The 3 standout notes I get from this perfume
✿ Complete note breakdown
✿ Projection & longevity (does it last?)
✿ Best seasons to wear it
⚲ Save this if smelling good matters to you
✦︎ Got a favourite from the brand? Let me know
Follow for daily fragrance guides, honest reviews & scent recommendations!
#nicheperfume #howtosmellgood #fragranceaddict
Scent of the Day: Uden Overdose from
In this carousel guide, I’m breaking down:
✿ What it actually smells like
✿ The 3 standout notes I get from this perfume
✿ Complete note breakdown
✿ Projection & longevity (does it last?)
✿ Best seasons to wear it
⚲ Save this if smelling good matters to you
✦︎ Got a favourite from the brand? Let me know
Follow for daily fragrance guides, honest reviews & scent recommendations!
#nicheperfume #howtosmellgood #fragranceaddict
Scent of the Day: Dior Homme Parfum from
In this carousel fragrance review, I break down:
✿ What the fragrance actually smells like
✿ The 3 standout notes I get from this scent
✿ Full note breakdown
✿ Projection & longevity (yes, it lasts!)
✿ Best seasons & occasions to wear it
⚲ Save this fragrance review for your next purchase
✦︎ Share with your fragrance-loving friends
Follow for daily fragrance content, honest reviews & scent recommendations ✨
#nicheperfume #howtosmellgood #fragranceaddict
This is such a fantastic aromatic aquatic fragrance from my favourite house Xerjoff. It’s a bit citrusy with some salty woods & a touch of spice that I will always associate with being on holiday in Portugal 😁
✨ Scent of the Day: 40 Knots from (aka my go-to “pretend it’s summer” fragrance)
In this carousel fragrance review, I break down:
✿ What the fragrance actually smells like
✿ The 3 standout notes I get from this scent
✿ Full note breakdown
✿ Projection & longevity (yes, it lasts)
✿ Best seasons & occasions to wear it
If you love fresh but sophisticated scents, 40 Knots deserves a spot on your radar
⚲ Save this fragrance review for your next purchase
✦︎ Share with a friend who loves aquatic scents
💬 Comment below: would you wear this in winter or save it for summer?
Follow for daily fragrance content, honest reviews & scent recommendations ✨
#nicheperfume #howtosmellgood #fragranceaddict
Now I have a new rule, if I want to wear a fresher fruitier scent in the winter, I will. Who else is the same?
Today’s Scent of the Day: Golden Hour by
In this carousel guide, I’m breaking down:
✿ What it actually smells like
✿ The 3 standout notes I get from this perfume
✿ Complete note breakdown
✿ Projection & longevity (does it last?)
✿ Best seasons to wear it
⚲ Save this if smelling good matters to you
✦︎ Got a favourite from the brand? Let me know
Follow for daily fragrance guides, honest reviews & scent recommendations!
*Previously gifted perfume
#nicheperfume #howtosmellgood #fragranceaddict
Thought I’d keep it simple & start this year off with Neroli Portofino by
This one is a crisp, refreshing citrus scent with hints of floral & amber notes. It’s just clean & simple. Sure, the longevity isn’t great, but the scent makes up for it & for me, it seems to last a bit longer in the colder months 🙈
Oh & Happy New Year folks! 🥂
In this carousel guide, I’m breaking down:
✿ What it actually smells like
✿ The 3 standout notes I get from this perfume
✿ Complete note breakdown
✿ Projection & longevity (does it last?)
✿ Best seasons to wear it
⚲ Save this if smelling good matters to you
✦︎ Got a favourite from the brand? Let me know
Follow for daily fragrance guides, honest reviews & scent recommendations!
#nicheperfume #howtosmellgood #fragranceaddict
As always, a HUGE thank you for all the support this year. It truly means a lot 🫶
Here’s my scent of the day. It’s Purple Patchouli from Tom Ford, but sadly it’s discontinued now. Why Tom Ford, why?!? 😕
Here’s to more fragrance content & crappy carousel designs🤘
I hope everyone has a lovely night whatever you might be doing! 🥂✨
In this carousel guide, I’m breaking down:
✿ What it actually smells like
✿ The 3 standout notes I get from this perfume
✿ Complete note breakdown
✿ Projection & longevity (does it last?)
✿ Best seasons to wear it
⚲ Save this if smelling good matters to you
✦︎ Got a favourite from the brand? Let me know
Follow for daily fragrance guides, honest reviews & scent recommendations!
#nicheperfume #howtosmellgood #fragranceaddict
To everyone who likes, comments, saves, reposts & shares, you’re bloody awesome! To the brands who’ve trusted me with collaborations these past six months, it’s been an absolute privilege & honour 🫶
No “best of 2025” or “top 10 fragrances” posts from me. No ambitious New Year’s resolutions. Just some honest reflection...
I took an 8 month break from September of last year & honestly, I really enjoyed not creating content. Zero pressure. Zero schedule. Zero scrolling. When I came back in May, I attempted reels (disaster), realised they’re not my thing & went straight back to my usual crappy carousel posts 😁
So what’s the plan for 2026?
No clue, really. I’ll probably redesign my carousels at some point because I get bored & restless. But right now, I’m enjoying the moment. No pressure, no performance metrics, just simple no fluff fragrance content
Here’s to a fantastic & fragrant 2026! 🥂
I’m curious: What kept you engaged with fragrance content this year? What do YOU want to see more of? Let me know! 💬
Today’s Scent of the Day: Ombre Nomade from
In this carousel guide, I’m breaking down:
✿ What it actually smells like
✿ The 3 standout notes I get from this perfume
✿ Complete note breakdown
✿ Projection & longevity (does it last?)
✿ Best seasons to wear it
⚲ Save this if smelling good matters to you
✦︎ Got a favourite from the brand? Let me know
Follow for daily fragrance guides, honest reviews & scent recommendations!
#nicheperfume #howtosmellgood #fragranceaddict
Starting this month, I’m spotlighting 10 fragrance creators who have been absolutely inspiring me lately & trust me, you’ll want to follow along!
This platform has a lot of incredible creators. From honest & well-crafted fragrance reviews that actually help you decide what scent to pick up next, to stunning perfume photography & reels that are just chef’s kiss 🤌
These creators push me to level up my own content & I think they’ll inspire you too!
Swipe through to see who made my list this month ➡️
Now it’s your turn. Who have been your favourite fragrance content creators lately? Drop their handle in the comments so I can discover someone new
And please give these amazing creators a follow & tell me who I should be featuring next! 👇
#fragrancecommunity #perfumelovers #scentoftheday #fragrancereview #fragrancecreators
Hey, I’m Ross, the person behind Xerjross. I figured now’s a good time to share a bit about my fragrance journey & explain why I started this page, especially since a bunch of new faces have joined recently 😁
This is my tiny corner of the internet, where I share my daily ‘scent of the day’ picks in a more visual guide format for whatever fragrance I feel like wearing that day
If you’re new here, hey 👋 stick around for more daily posts. And if you’ve been here a while, thanks for sticking around, it means a lot 🫶
So, that’s a bit about me, now I’d love to hear from you!
What’s your scent of the day?👇
Ross
#fragrance #perfume #perfumeaddict #scentoftheday #scent
Thumbnails are unavailable for 10 of these 10 posts. Open a tile to view the post on Instagram.
Ross | Fragrance Reviewer & Aficionado's engagement
Ross | Fragrance Reviewer & Aficionado's engagement rate on Instagram is 2.79%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 36 followers. Comments stay close to likes on Ross | Fragrance Reviewer & Aficionado's posts, at 425 likes and 158 comments on average, about 2.7 likes per comment.
Engagement rate
2.79%
- Avg likes
- 425
- Avg comments
- 158
- Interactions : followers
- 1 : 36
Lookalike Creators
A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.
Age & Gender
Unlocking shows how this audience splits across age bands and gender, charted from follower data.
Audience Location
Unlocking reveals the countries and cities where the most active followers of this account are concentrated.
Primary Language
Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.
Audience Interests
Unlocking lists the topics and categories this audience follows and engages with most often across the platform.
Authenticity
Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.
Audience Quality Score
Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.
Brand Affinity
Unlocking names the brands this audience already follows, mentions or engages with across social platforms.
Content Strategy
Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.
Commercial Insights
Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.
Industry Fit
Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.
Research Ross | Fragrance Reviewer & Aficionado further
Flinque ranks Instagram creators in Beauty & Skincare, categories Ross | Fragrance Reviewer & Aficionado is filed under, and its free tools measure the same figures for any public account.
Related rankings
Frequently asked questions
These answers about Ross | Fragrance Reviewer & Aficionado are generated from the Instagram profile data Flinque holds for the account.
Who is Ross | Fragrance Reviewer & Aficionado?
Ross | Fragrance Reviewer & Aficionado (@xerjross) is a Beauty, cosmetic & personal care creator on Instagram, also filed under Beauty & Skincare. Ross | Fragrance Reviewer & Aficionado uses an Instagram professional account. The Instagram bio for Ross | Fragrance Reviewer & Aficionado runs to 21 words across 3 lines.
How many followers does Ross | Fragrance Reviewer & Aficionado have?
Ross | Fragrance Reviewer & Aficionado has 20,381 followers on Instagram (20.4K). Ross | Fragrance Reviewer & Aficionado follows 1,807 accounts, so the audience is roughly 11 times the size of the list followed. Ross | Fragrance Reviewer & Aficionado has built a substantial archive of 1,857 posts.
What is Ross | Fragrance Reviewer & Aficionado's engagement rate?
Ross | Fragrance Reviewer & Aficionado's engagement rate on Instagram is 2.79%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 36 followers. Comments stay close to likes on Ross | Fragrance Reviewer & Aficionado's posts, at 425 likes and 158 comments on average, about 2.7 likes per comment.
What does Ross | Fragrance Reviewer & Aficionado post about on Instagram?
Flinque files Ross | Fragrance Reviewer & Aficionado under Beauty, cosmetic & personal care, with Beauty & Skincare as a secondary category. All 10 recent posts Flinque holds for Ross | Fragrance Reviewer & Aficionado are carousels. The 10 recent Instagram captions Flinque holds for Ross | Fragrance Reviewer & Aficionado repeatedly use the words scent, daily, honest, actually and reviews. Ross | Fragrance Reviewer & Aficionado's captions carry hashtags such as #nicheperfume, #howtosmellgood and #fragranceaddict. Ross | Fragrance Reviewer & Aficionado writes those captions mainly in English. Ross | Fragrance Reviewer & Aficionado keeps 5 story highlights, which open with a free Flinque account.
How do I contact Ross | Fragrance Reviewer & Aficionado for a collaboration?
Ross | Fragrance Reviewer & Aficionado's contact details are not published on Flinque's public profile. Brands with a free Flinque account can shortlist Ross | Fragrance Reviewer & Aficionado and use Flinque's outreach tools wherever a contact route is on file.
Links
Ross | Fragrance Reviewer & Aficionado's own Instagram profile is the one outbound link Flinque publishes for the account.
Public profile data sourced from Instagram. Flinque is not affiliated with Ross | Fragrance Reviewer & Aficionado.