- Following 1.2K
- Followers 11.1K
- Engagement 0.72%
- Avg likes 78
- Avg comments 4
About Woodend General
Woodend General (@woodendgeneral) is a Lifestyle creator on Instagram, also filed under Digital Creator. The account has 11,080 followers and 950 published posts. Recent posts average 78 likes and 4 comments, an engagement rate of 0.72%.
With 11.1K followers, Woodend General is a micro creator by the common 10,000 to 100,000 definition. Woodend General follows 1,155 accounts, so the audience is roughly 9.6 times the size of the list followed. Woodend General carries Instagram's verified badge and is set up as an Instagram business account. Flinque files Woodend General under Lifestyle, with Digital Creator as a secondary category.
The Instagram bio for Woodend General runs to 20 words across 4 lines. The bio mentions @littlegeneralkids. The latest activity Flinque has on record for Woodend General dates from March 2025.
950 Posts
Of the 10 most recent posts shown for Woodend General, 5 are videos, 4 are carousels and 1 is a single image. No single format accounts for most of them. Woodend General has built a substantial archive of 950 posts. Against the audience, that is roughly 12 followers for each post published. All 10 carry captions, averaging 51 words each. The captions are written mainly in English. Words that recur across them include everyday, beautiful, weather, mother’s and every. The captions tag #woodendgeneral, #homegardenfamily, #mothersday, #lovemum and #thankyoumum.
Lou’s favourite pieces to keep things cosy as the weather cools:
Our Woodend General x candle ~ it’s delicious!
wool & cotton boot socks in the new colour beach stone
incense atm Heartfire ❤️
possum merino gloves in spice
Handmade mug for a hot coffee first thing ☕️
#woodendgeneral #homegardenfamily #mothersday #lovemum #thankyoumum
Victorian weather has been incredible! What an Autumn. 🍁🍂
Burning our signature Woodend General x Mimosa Botanicals candle non stop.
Walkerville sunrise- so lucky to have visited this beautiful spot
Anna nailing the content as usual.
Little Milo growing by the day 🥹😍
My unbelievable filming skills
Stunning handmade paper flowers for our Flower Power Window for the book event
Lots of stock arriving…. Everyday! Store is full 🙃
Incredible sunset on the Calder
Me unboxing my 15 years worth of Australian Vogue after 10 years in storage. It was so good to see them! So many memories.
Mother’s Day presents heading out the door 💗
Our customers mean the world to us, and now every time you shop, you’ll earn points that you can redeem for future rewards. It’s our way of giving back to our amazing community.
How it works:
-Earn points when you join -Earn points every time you shop -Redeem your points for exclusive rewards
We can’t wait for you to become a Woodend General Loyalty member 🫶🏻
Follow the link in bio and sign up today.
Enjoy! Ange, Lou and team xx
Woodend General's engagement
Woodend General's engagement rate on Instagram is 0.72%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 139 followers. An average post collects 78 likes and 4 comments, close to 20 likes for each comment.
Engagement rate
0.72%
- Avg likes
- 78
- Avg comments
- 4
- Interactions : followers
- 1 : 139
Lookalike Creators
A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.
Age & Gender
Unlocking shows how this audience splits across age bands and gender, charted from follower data.
Audience Location
Unlocking reveals the countries and cities where the most active followers of this account are concentrated.
Primary Language
Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.
Audience Interests
Unlocking lists the topics and categories this audience follows and engages with most often across the platform.
Authenticity
Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.
Audience Quality Score
Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.
Brand Affinity
Unlocking names the brands this audience already follows, mentions or engages with across social platforms.
Content Strategy
Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.
Commercial Insights
Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.
Industry Fit
Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.
Research Woodend General further
Flinque ranks Instagram creators in Lifestyle and Digital Creator, categories Woodend General is filed under, and its free tools measure the same figures for any public account.
Related rankings
Frequently asked questions
These answers about Woodend General are generated from the Instagram profile data Flinque holds for the account.
Who is Woodend General?
Woodend General (@woodendgeneral) is a Lifestyle creator on Instagram, also filed under Digital Creator. Woodend General carries Instagram's verified badge and is set up as an Instagram business account. The Instagram bio for Woodend General runs to 20 words across 4 lines.
How many followers does Woodend General have?
Woodend General has 11,080 followers on Instagram (11.1K). Woodend General follows 1,155 accounts, so the audience is roughly 9.6 times the size of the list followed. Woodend General has built a substantial archive of 950 posts.
What is Woodend General's engagement rate?
Woodend General's engagement rate on Instagram is 0.72%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 139 followers. An average post collects 78 likes and 4 comments, close to 20 likes for each comment.
What does Woodend General post about on Instagram?
Flinque files Woodend General under Lifestyle, with Digital Creator as a secondary category. Of the 10 most recent posts shown for Woodend General, 5 are videos, 4 are carousels and 1 is a single image. The 10 recent Instagram captions Flinque holds for Woodend General repeatedly use the words everyday, beautiful, weather, mother’s and every. Woodend General's captions carry hashtags such as #woodendgeneral, #homegardenfamily and #mothersday. Woodend General writes those captions mainly in English.
How do I contact Woodend General for a collaboration?
Woodend General's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Woodend General and use Flinque's outreach tools wherever a contact route is on file.
Links
Woodend General's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Woodend General.