- Following 2.6K
- Followers 35.5K
- Engagement 0.43%
- Avg likes 131
- Avg comments 5
About Willa and the Bear
Willa and the Bear (@willaandthebear) is a Baby & children's clothing store creator on Instagram. The account has 35,482 followers and 2,087 published posts. Recent posts average 131 likes and 5 comments, an engagement rate of 0.43%.
With 35.5K followers, Willa and the Bear is a micro creator by the common 10,000 to 100,000 definition. Willa and the Bear follows 2,558 accounts, so the audience is roughly 14 times the size of the list followed. Willa and the Bear is set up as an Instagram business account. Flinque files Willa and the Bear under a single category, Baby & children's clothing store.
The Instagram bio for Willa and the Bear runs to 20 words across 3 lines. The bio mentions @britishvogue, @collagerie and @sheerluxe. The latest activity Flinque has on record for Willa and the Bear dates from January 2026.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
2,087 Posts
Of the 10 most recent posts shown for Willa and the Bear, 8 are single images, 1 is a carousel and 1 is a video. That mix leans toward single images. With 2,087 posts published, Willa and the Bear's archive runs well past the 2,000 mark. Against the audience, that is roughly 17 followers for each post published. Willa and the Bear also keeps 10 story highlights on the profile. All 10 carry captions, averaging 41 words each. The captions are written mainly in English. Words that recur across them include bedroom, space, wallpaper, little and details.
So beautifully put together 👏👏👏
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What’s not to love about this space? Love the wallpaper, love the zesty green, love the stripes + gingham and love the details 😍
👏👏👏
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SO SO clever and grown up enough to last for years without needing to be redecorated 🙌✨
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We’re often asked which of our prints go together and the honest answer is - all of them! Hattie has carefully designed all of our prints to work individually, in duos or when joyfully mixed and matched.
One of the easiest ways to get a really stylish, characterful look is to mix lots of prints in a single colour. You literally can’t go wrong!
This approach also makes gift buying really easy - pick your favourite print or choose a few different ones in the same tone for the loveliest, practical gift 🎀
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Love it all! 👏
👏👏👏
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LOVING the floor to ceiling wallpaper and the built in bed in this space 💖 👏👏👏
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The wallpaper! The dollhouse! The tiny little door! 💚💚
We think this one’s by
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📷 David Mitchell
Willa and the Bear's engagement
Willa and the Bear's engagement rate on Instagram is 0.43%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 233 followers. An average post collects 131 likes and 5 comments, close to 26 likes for each comment.
Engagement rate
0.43%
- Avg likes
- 131
- Avg comments
- 5
- Interactions : followers
- 1 : 233
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Age & Gender
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Audience Location
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Primary Language
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Audience Interests
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Authenticity
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Audience Quality Score
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Content Strategy
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Commercial Insights
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Industry Fit
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Frequently asked questions
These answers about Willa and the Bear are generated from the Instagram profile data Flinque holds for the account.
Who is Willa and the Bear?
Willa and the Bear (@willaandthebear) is a Baby & children's clothing store creator on Instagram. Willa and the Bear is set up as an Instagram business account. The Instagram bio for Willa and the Bear runs to 20 words across 3 lines.
How many followers does Willa and the Bear have?
Willa and the Bear has 35,482 followers on Instagram (35.5K). Willa and the Bear follows 2,558 accounts, so the audience is roughly 14 times the size of the list followed. With 2,087 posts published, Willa and the Bear's archive runs well past the 2,000 mark.
What is Willa and the Bear's engagement rate?
Willa and the Bear's engagement rate on Instagram is 0.43%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 233 followers. An average post collects 131 likes and 5 comments, close to 26 likes for each comment.
What does Willa and the Bear post about on Instagram?
Flinque files Willa and the Bear under a single category, Baby & children's clothing store. Of the 10 most recent posts shown for Willa and the Bear, 8 are single images, 1 is a carousel and 1 is a video. The 10 recent Instagram captions Flinque holds for Willa and the Bear repeatedly use the words bedroom, space, wallpaper, little and details. Willa and the Bear writes those captions mainly in English. Willa and the Bear keeps 10 story highlights, which open with a free Flinque account.
How do I contact Willa and the Bear for a collaboration?
Willa and the Bear's contact details are not published on Flinque's public profile. The Instagram bio links to 2 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Willa and the Bear and use Flinque's outreach tools wherever a contact route is on file.
Links
Willa and the Bear's own Instagram profile is the one outbound link Flinque publishes for the account, and the 2 bio links open after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Willa and the Bear.