New Flinque AI now scores creator authenticity in real time across 4 platforms. See how
The SHAC (@thesurreyhillsadventurecompany), Instagram profile photo
Verified on Instagram

The SHAC

Sports & recreation
@thesurreyhillsadventurecompany
🏊 Cold & Open Water Swimming 🏄‍♂️ Paddleboarding 🌿 Well-Being 🪷SUP Yoga 🌙 Moon Circles 🌊 Efoiling 💦 Raft Build
  • Personal Goods & General Merchandise Stores
  • Yoga
  • Meditation
  • Following 393
  • Followers 10.6K
  • Engagement 0.56%
  • Avg comments 4

About The SHAC

The SHAC (@thesurreyhillsadventurecompany) is a Sports & recreation creator on Instagram, also filed under Personal Goods & General Merchandise Stores and Yoga. The account has 10,617 followers and 2,546 published posts. Recent posts average 66 likes and 4 comments, an engagement rate of 0.56%.

With 10.6K followers, The SHAC is a micro creator by the common 10,000 to 100,000 definition. Set against 393 accounts followed, the audience works out to about 27 followers per account The SHAC follows. The SHAC is set up as an Instagram business account. Flinque files The SHAC under 4 categories, led by Sports & recreation and followed by Personal Goods & General Merchandise Stores, Yoga and Meditation.

The Instagram bio for The SHAC runs to 13 words across 7 lines. Emoji sit alongside the words. The latest activity Flinque has on record for The SHAC dates from August 2023.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

2,546 Posts

Of the 10 most recent posts shown for The SHAC, 4 are carousels, 3 are videos and 3 are single images. No single format accounts for most of them. With 2,546 posts published, The SHAC's archive runs well past the 2,000 mark. Against the audience, that is roughly 4.2 followers for each post published. The SHAC also keeps 3 story highlights on the profile. All 10 carry captions, averaging 105 words each. The captions are written mainly in English. Words that recur across them include race, supracing, glaglauk, water and start. The captions tag #supracing, #glaglauk, #blackfishpaddles, #suprace and #glagla2026.

What a way to start the SUP racing year 💯 |> NEW TEAM. NEW PADDLE. FIRST WIN 🏆

POW💥After joining our Blackfish Team, Bruce ‘Ironsmith’ Smith put his new Noumea 500 paddle straight to the test - claiming victory in his first 15km long-distance race of the season at the GLA GLA UK Race, brought by The SHAC 👏

We’re proud to support this incredible event and to be part of Bruce’s journey. It was fantastic to reconnect with the community and see our rider perform at such a high level. 💯

Congratulations, Bruce 🍾 🏁👏 - and here’s to many more podiums this season!

Revisit Bruce’s story

📷 Courtesy of &

#BlackfishPaddles #SUPracing #BlackfishTeam
Gla Gla at start line 2026

My 2nd time. Last time was 2024 on my 12 x 6 All Star. And I did the 7.5km. This time on Paul's ONE edge pro 2 14 x 25.5

I did the 15km and this course is indeed a real test but it keeps it entertaining. Once you get out there it makes more sense. Last time I did mess up a turn and went back but this time did fine.

I'm pleased that comparing my footage to 2024 my technique has come on a lot. Like I've said before, paddling technique etc never ends but that's what I love about it.

We all went when they accidentally sounded the horn lol. I do personally wish we didn't set off all at once. I ended up stopping and letting people go by for a bit because I really didn't fancy falling in at the start and being cold for the rest of the 15km!

Great to see newbies out there too. You can only get better at things when you try them

Hydro SynergyX slim flex 90

Wearing code AFPINKY10

Personal buyoancy

#blackprojectsup #paddleboarding #supracing #supracer #suprace
READY FOR RACING and READY FOR PHOTOS 📷📷

Check out our photos from the GLA GLA UK event yesterday 😎😎 available on our website | **link in bio**

Thank you and for having us 🌟🌟

Our usual photographer wasn’t available so we grabbed our good friend to take some snaps 🥰

#glaglauk #supracing #whatsyouraddiction
CONGRATULATIONS to all the WINNERS and paddlers who took part in the GLA GLA UK - a mass start, over 40 buoy turns, beach runs, a superlap, the crossroads of chaos and the double entendre meant for an exciting Sunday of fun 🧡🤙🏼🙏🏻

To the great team at and RD WELCOME BACK 👊🏻👊🏻

#supracing #supwinners #glaglauk #whatsyouraddiction

📷
TOUCHDOWN AT GLA GLA UK 🇬🇧 RACE 🛬 We’re stoked to have caught up with the UK’s elite endurance paddler who has just joined our Blackfish Team 🤝🪢 Tune into this pre-race chat & Bruce’s take on his weapon of choice - The Blackfish Noumea 500 paddle 🗡️ - as he’s gearing up for the 15km race 💪🏁

Revisit Bruce x Blackfish story 👉

📍

#BlackfishPaddles #endurancesup #supracing
Gla Gla UK 2026 – 2 days to go 🧊🔥

The course is set.
The SHAC is waiting.

This is Gla Gla UK — cold water, clear heads, good people, and a course designed to challenge and flow even when conditions don’t.

If you’re still on the fence, now’s the moment.
This race isn’t about bravado — it’s about judgement, resilience, and leaning into winter properly.

How to book (important 👇)

• Book your place via the booking link bio
• Payment is taken first
• Once booked, you’ll be guided through race registration automatically

👉 Booking link in bio
(Registration comes after booking — please don’t skip that step)

Expect:
• great vibes - stunning location
• beach runs
• proper winter conditions
• and a community that looks after each other
• a course thats challenging and inclusive

If a paddler’s in trouble, we stop and help.
People before positions. Always.

Huge thanks to the partners supporting Gla Gla UK 2026:

Two days.
If you’re coming, we’ll see you on the water.
If you’re thinking about it — this is your nudge.

Photo Credit from the 2024 GlaGla UK.
🧊🔥

#GlaGlaUK
#GlaGla2026
#WinterRacing
#SUPRace
#ColdWaterCulture
LeanIntoTheStorm
Gla Gla UK 2026 – 3 days to go 🧊

Course is live and built to flow:
Lagoon start → Island → Double Antandre (inside) → Birdhide → Crossroads of Chaos → Windy Corner → Manor House bank → Double Antandre (outside) → back to the lagoon… then beach run and go again.

This is a mid-winter race:
• expect to get on/off the water
• kit needs to work when wet
• fuel properly before & during
• have warm kit ready after

And as always — if you see a paddler in trouble, you stop and help.
People before positions.

Course map, race briefing & booking via link in SHAC bio

Huge thanks to our race partners:

🧊🔥

#GlaGlaUK
#GlaGla2026
#WinterRacing
#SUPRace
#ColdWaterCulture
LeanIntoTheStorm
Gla Gla UK 2026 – Winter Safety Reminder 🧊

Gla Gla is a mid-winter race.
Cold water. Beach runs. On-and-off the water.
Preparation matters.

Please think carefully about:
• kit that works when wet, not just dry
• fueling properly before and during the race
• having warm, dry kit ready immediately after

Cold + fatigue can escalate quickly — arrive prepared and look after yourself.

And a gentle reminder of something that defines this event:
If you see a paddler in trouble, you stop and help.
People always come before positions.

Big thanks to the partners supporting Gla Gla UK 2026 and helping us deliver a safe, properly run winter event:

If you’re still thinking about it — this race isn’t about bravado.
It’s about judgement, resilience, and community.

🧊🔥

#GlaGlaUK
#GlaGla2026
#WinterRacing
#ColdWaterCulture
#LeanIntoTheStorm
COMING UP THIS WEEK 🧨 👀 We’re stoked to be supporting the Gla Gla UK race brought by the SHAC this coming Sunday, 8 February, and catching up with some SUP legends 🤫 A few special announcements are in the works - watch this space as we’ll be on the ground 💥 👀

📷 /

#GLAGLAUK #SUPracing #BlackfishPaddles
Last nights Big Swim was a cracker. Weather and water conditions aligned for the perfect swim. Our next Big Swim Is on September 10th and is the final one for 2023. Book your big swim at the SHAC online at

The SHAC's engagement

The SHAC's engagement rate on Instagram is 0.56%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 179 followers. An average post collects 66 likes and 4 comments, close to 17 likes for each comment.

Engagement rate

0.56%

Avg likes
66
Avg comments
4
Interactions : followers
1 : 179

Lookalike Creators

A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.

Age & Gender

Unlocking shows how this audience splits across age bands and gender, charted from follower data.

Audience Location

Unlocking reveals the countries and cities where the most active followers of this account are concentrated.

Primary Language

Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.

Audience Interests

Unlocking lists the topics and categories this audience follows and engages with most often across the platform.

Authenticity

Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.

Audience Quality Score

Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.

Brand Affinity

Unlocking names the brands this audience already follows, mentions or engages with across social platforms.

Content Strategy

Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.

Commercial Insights

Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.

Industry Fit

Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.

Research The SHAC further

Flinque ranks Instagram creators in Sports & recreation, Personal Goods & General Merchandise Stores and Yoga, categories The SHAC is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about The SHAC are generated from the Instagram profile data Flinque holds for the account.

Who is The SHAC?

The SHAC (@thesurreyhillsadventurecompany) is a Sports & recreation creator on Instagram, also filed under Personal Goods & General Merchandise Stores and Yoga. The SHAC is set up as an Instagram business account. The Instagram bio for The SHAC runs to 13 words across 7 lines.

How many followers does The SHAC have?

The SHAC has 10,617 followers on Instagram (10.6K). Set against 393 accounts followed, the audience works out to about 27 followers per account The SHAC follows. With 2,546 posts published, The SHAC's archive runs well past the 2,000 mark.

What is The SHAC's engagement rate?

The SHAC's engagement rate on Instagram is 0.56%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 179 followers. An average post collects 66 likes and 4 comments, close to 17 likes for each comment.

What does The SHAC post about on Instagram?

Flinque files The SHAC under 4 categories, led by Sports & recreation and followed by Personal Goods & General Merchandise Stores, Yoga and Meditation. Of the 10 most recent posts shown for The SHAC, 4 are carousels, 3 are videos and 3 are single images. The 10 recent Instagram captions Flinque holds for The SHAC repeatedly use the words race, supracing, glaglauk, water and start. The SHAC's captions carry hashtags such as #supracing, #glaglauk and #blackfishpaddles. The SHAC writes those captions mainly in English. The SHAC keeps 3 story highlights, which open with a free Flinque account.

How do I contact The SHAC for a collaboration?

The SHAC's contact details are not published on Flinque's public profile. The Instagram bio links to 5 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist The SHAC and use Flinque's outreach tools wherever a contact route is on file.

The SHAC's own Instagram profile is the one outbound link Flinque publishes for the account, and the 5 bio links open after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with The SHAC.

Unlock The SHAC's audience data