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The Smart Dresser (@thesmartdresser), Instagram profile photo
Verified on Instagram

The Smart Dresser

eCommerce/DTC
@thesmartdresser
Dein Casual Onlineshop & Store aus Berlin | Alle deine Lieblingsbrands bei uns. We ship worldwide 📦
  • Personal Goods & General Merchandise Stores
  • Following 41
  • Followers 57.4K
  • Engagement 1.37%
  • Avg comments 48

About The Smart Dresser

The Smart Dresser (@thesmartdresser) is an eCommerce/DTC creator on Instagram, also filed under Personal Goods & General Merchandise Stores. The account has 57,444 followers and 6,024 published posts. Recent posts average 835 likes and 48 comments, an engagement rate of 1.37%.

With 57.4K followers, The Smart Dresser is a micro creator by the common 10,000 to 100,000 definition. The Smart Dresser follows just 41 accounts, which leaves well over 1,000 followers for every account followed. The Smart Dresser is set up as an Instagram business account. Flinque files The Smart Dresser under eCommerce/DTC, with Personal Goods & General Merchandise Stores as a secondary category.

The Instagram bio for The Smart Dresser runs to 14 words across 3 lines. Emoji sit alongside the words. The latest activity Flinque has on record for The Smart Dresser dates from January 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

6,024 Posts

Of the 10 most recent posts shown for The Smart Dresser, 5 are single images, 4 are videos and 1 is a carousel. No single format accounts for most of them. With 6,024 posts published, The Smart Dresser's archive runs well past the 2,000 mark. Against the audience, that is roughly 9.5 followers for each post published. The Smart Dresser also keeps 10 story highlights on the profile. All 10 carry captions, averaging 32 words each. The captions are written mainly in German. Words that recur across them include online, cpcompany, adidasoriginals, lyleandscott and berliner. The captions tag #cpcompany, #adidasoriginals, #lyleandscott, #levis and #aquascutum.

Viele Neuheiten und Nachschub von 🔝Auch der Adistar Control 5 wieder in allen Größen Online und Instore. #adidasoriginals
Matchday Outfit 221 - mal ein paar neue Farben kombiniert und statt das Wochenende, die neue Woche begrüßt! Checkt das Outfit und die ersten Neuheiten in 2026 aus. Online und Instore. #cpcompany #lyleandscott #adidasoriginals #levis #aquascutum
ADIDAS WM RETRO MASKOTTCHEN T-Shirts jetzt online!
Matchday Outfit 221 - ab in die zweite Liga und raus aus der Kälte. Mit einigen neuen Teilen wie der Shell Jacket in der neuen Farbe Laurel Wreath. Shoppt das Outfit wie immer Online und im Berliner Store. #cpcompany #levis #lyleandscott #aquascutum #adidasoriginals
Spring 2026 Drop I jetzt im Berliner Store und Online! #cpcompany
Die nächste City Series Runde mit steht in den Startlöchern und ihr seid gefragt! Kommentiert die Design Nummer 1-6 und natürlich welche Stadt wir direkt auflegen müssen. Für die Stadt mit den meisten Votes in den nächsten Wochen gibt es ein Special. #weekendoffender
Auf das nächste große Shooting! 2026 🔝
Es herrscht AufRuR! Um euch die Winterpause etwas zu verkürzen, haben wir kurz vor Weihnachten ein Interview mit Arne aufgenommen.

Arne hat vor über 10 Jahren "The Smart Dresser" gegründet und quatscht mit uns über sein Faible für Klamotten, ein etwas anderes Groundhopping in England und seinen ungewöhnlichen Weg in die Selbstständigkeit.

Danke an dieser Stelle für die offenen Worte und die mittlerweile mehrjährige Zusammenarbeit.

Das Gespräch ist auf unseren Kanälen für alle frei zugänglich. Im Hintergrund arbeiten wir bereits an der Konzeption weiterer Interviews, die im Laufe des Jahres in unserem Zweitformat AufRuR erscheinen werden.

Ansonsten möchten wir uns an dieser Stelle bereits für die super vielen positiven Rückmeldungen zur aktuellen DWIDSwoch Folge bedanken. Die scheint ganz ganz gut zu sein.

Viel Spaß beim Reinhören und ein schönes Restwochenende.

#thesmartdresser #dwidswoch #aufrur
REMINDER: Unser Winter Sale ist im vollen Gange!
SALE SALE SALE SALE - ab sofort Online und im Berliner Store. #lyleandscott #unfairathletics #cpcompany #barbour #thesmartdresser

The Smart Dresser's engagement

The Smart Dresser's engagement rate on Instagram is 1.37%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 73 followers. An average post collects 835 likes and 48 comments, close to 17 likes for each comment.

Engagement rate

1.37%

Avg likes
835
Avg comments
48
Interactions : followers
1 : 73

Lookalike Creators

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Age & Gender

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Audience Location

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Primary Language

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Audience Interests

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Authenticity

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Audience Quality Score

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Brand Affinity

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Content Strategy

Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.

Commercial Insights

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Industry Fit

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Research The Smart Dresser further

Flinque ranks Instagram creators in eCommerce/DTC and Personal Goods & General Merchandise Stores, categories The Smart Dresser is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about The Smart Dresser are generated from the Instagram profile data Flinque holds for the account.

Who is The Smart Dresser?

The Smart Dresser (@thesmartdresser) is an eCommerce/DTC creator on Instagram, also filed under Personal Goods & General Merchandise Stores. The Smart Dresser is set up as an Instagram business account. The Instagram bio for The Smart Dresser runs to 14 words across 3 lines.

How many followers does The Smart Dresser have?

The Smart Dresser has 57,444 followers on Instagram (57.4K). The Smart Dresser follows just 41 accounts, which leaves well over 1,000 followers for every account followed. With 6,024 posts published, The Smart Dresser's archive runs well past the 2,000 mark.

What is The Smart Dresser's engagement rate?

The Smart Dresser's engagement rate on Instagram is 1.37%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 73 followers. An average post collects 835 likes and 48 comments, close to 17 likes for each comment.

What does The Smart Dresser post about on Instagram?

Flinque files The Smart Dresser under eCommerce/DTC, with Personal Goods & General Merchandise Stores as a secondary category. Of the 10 most recent posts shown for The Smart Dresser, 5 are single images, 4 are videos and 1 is a carousel. The 10 recent Instagram captions Flinque holds for The Smart Dresser repeatedly use the words online, cpcompany, adidasoriginals, lyleandscott and berliner. The Smart Dresser's captions carry hashtags such as #cpcompany, #adidasoriginals and #lyleandscott. The Smart Dresser writes those captions mainly in German. The Smart Dresser keeps 10 story highlights, which open with a free Flinque account.

How do I contact The Smart Dresser for a collaboration?

The Smart Dresser's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist The Smart Dresser and use Flinque's outreach tools wherever a contact route is on file.

The Smart Dresser's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with The Smart Dresser.

Unlock The Smart Dresser's audience data