New Flinque AI now scores creator authenticity in real time across 4 platforms. See how
The Nerf Herder Co. (@thenerfherderco), Instagram profile photo
Verified on Instagram

The Nerf Herder Co.

Shopping & retail
@thenerfherderco
Melissa | Based out of SLC, UT Utah’s first woman-owned luxury geek chic business ❤️ 📦 Processing time: 5-7 business days (does not incl wknds) 📦
  • Women Fashion
  • eCommerce/DTC
  • Business & Utility Services
  • Shopping & Retail
  • Following 1.1K
  • Followers 8.1K
  • Engagement 0.63%
  • Avg comments 2

About The Nerf Herder Co.

The Nerf Herder Co. (@thenerfherderco) is a Shopping & retail creator on Instagram, also filed under Women Fashion and eCommerce/DTC. The account has 8,088 followers and 1,408 published posts. Recent posts average 51 likes and 2 comments, an engagement rate of 0.63%.

The Nerf Herder Co. belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. The Nerf Herder Co. follows 1,090 accounts, so the audience is roughly 7.4 times the size of the list followed. The Nerf Herder Co. carries Instagram's verified badge and uses an Instagram professional account. Flinque files The Nerf Herder Co. under 5 categories, led by Shopping & retail and followed by Women Fashion, eCommerce/DTC, Business & Utility Services and Shopping & Retail.

The Instagram bio for The Nerf Herder Co. runs to 22 words across 3 lines. Emoji sit alongside the words. The latest activity Flinque has on record for The Nerf Herder Co. dates from January 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

1,408 Posts

Of the 12 most recent posts shown for The Nerf Herder Co., 8 are single images, 3 are carousels and 1 is a video. That mix leans toward single images. The Nerf Herder Co. has built a substantial archive of 1,408 posts. Against the audience, that is roughly 5.7 followers for each post published. The Nerf Herder Co. also keeps 6 story highlights on the profile. All 12 carry captions, averaging 71 words each. The captions are written mainly in English. Words that recur across them include kickstarter, items, we’re, officially and licensed. The captions tag #ogdenevents, #bookstoreevents, #galentinesvibes, #supportlocalutah and #cozycommunity.

We designed some new stickers for our retail store Kickstarter (link in bio 😉) and are OBSESSED with how they came out. They feel super high quality and the raised lettering is just 🤌🏻

Shout out to for the amazing quality and super fast shipping (even from Canada!)!
Galentine’s Market Featured Vendor 💘
We’re so excited to have joining us at our Galentine’s Market on February 7 at 2Row Brewing.
Testing out some flooring for the retail space because I wanted something a little more fun!

Just a reminder that our Kickstarter is live (link in bio) if you’d like support our journey! ❤️
February is bringing a few thoughtful moments into the shop 🤍 This one is for candle lovers, cozy nights, and time spent with friends.

Join us for a Galentine’s candle-making workshop with local Utah makers Nerf Herder Co!

This is the last valentines collaboration we are doing in February don’t miss out on this unique workshop.

Tickets are limited. Link in bio.

#OgdenEvents
#BookstoreEvents
#GalentinesVibes
#SupportLocalUtah
#CozyCommunity
We have so much to say - so much that it won’t fit in this caption! Read some of our story in our carousel and/or head over to our Kickstarter page (linked in our bio) to get all of the details on this project we’re embarking on in 2026!
This is NOT a drill! Today is the LAST day to shop our officially licensed Sarah J. Maas collection. We’re so sad to see her go, but also ready for a new chapter. ❤️
An era is coming to an end on 12/31: all of our Sarah J. Maas must go! We will no longer be selling any officially licensed merchandise for SJM after that point (our contract expires January 2026).

Some items will be re-branded in 2026, so stay tuned!
We’ve been given the opportunity to rent out the conference room that is next to our current office; it’s 225 square feet, perfect for a boutique space for our products, a small offering of items from other small businesses, and a hosting space for intimate events.

We need your help, however. Even outfitting this size of space costs a fair amount of money, so we need assistance with getting things started. We love the community we’ve been able to create, and believe we can further support it in the space we’ve dreamed up.

We’re just working on the final pieces of our Kickstarter campaign to submit it for approval, which we’re hoping to get in early January.

In the meantime, any orders made on our website are also a huge help since we’ll now be paying double the rent and we need to get some things started ASAP (like getting flooring purchased and installed, as well as the peel & stick wallpaper we’ll be using).

Stay tuned for further details, but feel free to ask any questions below!
An era is coming to an end on 12/31: all of our Sarah J. Maas must go! We will no longer be selling any officially licensed merchandise for SJM after that point (our contract expires January 2026).

Some items will be re-branded in 2026, so stay tuned!
We’ve added a bunch of Star Wars-inspired items to our sale section to help clean up our inventory and the products we offer. Just a reminder that anything on our sale page is being discontinued, so stock up if one of your faves is there!
There’s only ✨2 more weeks✨ to shop out officially licensed SJM collection before it’s officially discontinued on 12/31!

Use code SJM30 to save an additional 30% off all items in the sale section now through 12/31
Being a small business owner is much like being a shark - if we stop swimming, we die. Therefore, our brains never shut off regarding ways we can improve and expand.

In January 2025, I wrote down a goal of mine for TNHC was to start the process of getting a storefront and/or office.

I completed the office goal in February, but the dream of having a storefront started to recede throughout the year due to a million factors.

However, an opportunity has come up for me to rent out the conference room that is next to my current office, and maybe it’s a dumb hope, but I want to turn it into retail space (already approved by my landlord).

I can’t do it without you, however.

While it’s only about 325 square feet, it needs a bit of a facelift (if you’ve seen my office, you know some of the things I’ve done to that), which includes things like flooring, peel & stick wallpaper, furniture, decor, etc.

Therefore, we’ll be starting a Kickstarter soon to get community support for the vibe we’d like to create.

This space will be a safe, calm, and hopefully comforting space for all things nerdy.

Ain fact, we’ve been showing the general aesthetic we’ll be going for (the background is limewash).

We can’t wait to show more of our plans and all of the details. Stay tuned to our socials and emails.

any questions? leave us a comment below!

The Nerf Herder Co.'s engagement

The Nerf Herder Co.'s engagement rate on Instagram is 0.63%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 159 followers. An average post collects 51 likes and 2 comments, close to 26 likes for each comment.

Engagement rate

0.63%

Avg likes
51
Avg comments
2
Interactions : followers
1 : 159

Lookalike Creators

A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.

Age & Gender

Unlocking shows how this audience splits across age bands and gender, charted from follower data.

Audience Location

Unlocking reveals the countries and cities where the most active followers of this account are concentrated.

Primary Language

Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.

Audience Interests

Unlocking lists the topics and categories this audience follows and engages with most often across the platform.

Authenticity

Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.

Audience Quality Score

Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.

Brand Affinity

Unlocking names the brands this audience already follows, mentions or engages with across social platforms.

Content Strategy

Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.

Commercial Insights

Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.

Industry Fit

Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.

Research The Nerf Herder Co. further

Flinque ranks Instagram creators in Shopping & retail, Women Fashion, eCommerce/DTC and Business & Utility Services, categories The Nerf Herder Co. is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about The Nerf Herder Co. are generated from the Instagram profile data Flinque holds for the account.

Who is The Nerf Herder Co.?

The Nerf Herder Co. (@thenerfherderco) is a Shopping & retail creator on Instagram, also filed under Women Fashion and eCommerce/DTC. The Nerf Herder Co. carries Instagram's verified badge and uses an Instagram professional account. The Instagram bio for The Nerf Herder Co. runs to 22 words across 3 lines.

How many followers does The Nerf Herder Co. have?

The Nerf Herder Co. has 8,088 followers on Instagram (8.1K). The Nerf Herder Co. follows 1,090 accounts, so the audience is roughly 7.4 times the size of the list followed. The Nerf Herder Co. has built a substantial archive of 1,408 posts.

What is The Nerf Herder Co.'s engagement rate?

The Nerf Herder Co.'s engagement rate on Instagram is 0.63%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 159 followers. An average post collects 51 likes and 2 comments, close to 26 likes for each comment.

What does The Nerf Herder Co. post about on Instagram?

Flinque files The Nerf Herder Co. under 5 categories, led by Shopping & retail and followed by Women Fashion, eCommerce/DTC, Business & Utility Services and Shopping & Retail. Of the 12 most recent posts shown for The Nerf Herder Co., 8 are single images, 3 are carousels and 1 is a video. The 12 recent Instagram captions Flinque holds for The Nerf Herder Co. repeatedly use the words kickstarter, items, we’re, officially and licensed. The Nerf Herder Co.'s captions carry hashtags such as #ogdenevents, #bookstoreevents and #galentinesvibes. The Nerf Herder Co. writes those captions mainly in English. The Nerf Herder Co. keeps 6 story highlights, which open with a free Flinque account.

How do I contact The Nerf Herder Co. for a collaboration?

The Nerf Herder Co.'s contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. Brands with a free Flinque account can shortlist The Nerf Herder Co. and use Flinque's outreach tools wherever a contact route is on file.

The Nerf Herder Co.'s own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with The Nerf Herder Co..

Unlock The Nerf Herder Co.'s audience data