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Tenderbooks (@tenderbooks), Instagram profile photo
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Tenderbooks

eCommerce
@tenderbooks
A bookshop for independent publishing in central London. Tuesday-Saturday, 12-6pm. Late events weekly. We ship worldwide. 💌
  • Personal Goods & General Merchandise Stores
  • Following 4.5K
  • Followers 36.9K
  • Engagement 0.79%
  • Avg comments 11

About Tenderbooks

Tenderbooks (@tenderbooks) is an eCommerce creator on Instagram, also filed under Personal Goods & General Merchandise Stores. The account has 36,892 followers and 3,048 published posts. Recent posts average 325 likes and 11 comments, an engagement rate of 0.79%.

With 36.9K followers, Tenderbooks is a micro creator by the common 10,000 to 100,000 definition. Tenderbooks follows 4,506 accounts, so the audience is roughly 8.2 times the size of the list followed. Tenderbooks is set up as an Instagram business account. Flinque files Tenderbooks under eCommerce, with Personal Goods & General Merchandise Stores as a secondary category.

The Instagram bio for Tenderbooks runs to 16 words across 2 lines. Emoji sit alongside the words. The latest activity Flinque has on record for Tenderbooks dates from December 2025.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

3,048 Posts

Of the 10 most recent posts shown for Tenderbooks, 7 are carousels, 2 are videos and 1 is a single image. That mix leans toward carousels. With 3,048 posts published, Tenderbooks's archive runs well past the 2,000 mark. Against the audience, that is roughly 12 followers for each post published. Tenderbooks also keeps 8 story highlights on the profile. All 10 carry captions, averaging 77 words each. The captions are written mainly in English. Words that recur across them include small, print, book, january and smallprint. The captions tag #tenderbooks, #smallprint, #veronicaditting, #studioveronicaditting and #dalchodha.

Sign up to Tenderbooks newsletter on our website to hear about our programme for 2026 🗓️(and get 10% off online orders! 📚)

Looking back at all of the fun of our events in 2025….
💌
Clin d’oeil was released last November during book fair chaos, and not everyone could be there to celebrate. This time, we’re delighted to invite you to two special events where both Cécile Poimbœuf-Koizumi and Stephen Ellcock, along with a number of artists, will be present—so the celebration can truly be shared with all of you!

We’ll raise a glass to 2026, to more books, and especially to this one, which was one of our big projects of 2025.

📍 London – January 29, 2026
At, 6 PM
6 Cecil Ct, WC2N 4HE London

📍 Paris – February 12, 2026
At, 6 PM
143 avenue Parmentier, 75010 Paris

Come celebrate with us!
R E S C H E D U L E D!

Please join us at on Thursday 22nd January to finally raise a glass to What Lee Wore by. This event was originally scheduled in November and we are grateful to Tenderbooks for finding space for us again.

What Lee Wore opens with a discovery. When Torres was co-leading a workshop at Farleys House and Gallery—the former residence of Lee Miller and Roland Penrose—she stumbled upon a small outbuilding containing Miller’s clothing archive. The photographs she made there have a hazy and hallucinatory quality, shifting from wide angles to disorienting close-ups, like memories of an encounter. What Lee Wore is a book about clothes that doesn’t depict any clothes. Instead it explores what happens when the garment outlasts the body, and the archive becomes ghostly and deeply sensual.

Featuring a text by
The final day! Small Print, a window vitrine exhibition featuring Veronica Ditting’s collection of miniature books comes to an end today. 🔎📚🔎📚 Thank you to everyone who passed through. It’s been a joy!

Small Print: miniature books are chunky little things, they can be tiny treasures that rattle around in your bag. A miniature is, simply, anything that fits in the palm of your hand.

#Tenderbooks
#SmallPrint
#VeronicaDitting
#StudioVeronicaDitting
#DalChodha
Scenes from the opening of Small Print last December. Grateful to all who joined us — a joyful evening shaped by conversations on ratio and printed matter.

Major news: the show has been extended by one day. Tomorrow is the last chance to see Small Print at Tenderbooks.

#Tenderbooks
#SmallPrint
#VeronicaDitting
#StudioVeronicaDitting
#DalChodha
2025
∧,,,∧
( ̳• · • ̳)
/ づ♡
Join us as Veronica Ditting leads a guided tour, sharing insights and fun facts about selected highlights from her miniature book collection.
📚🔍
Saturday
3 January 2026

3pm
Tour takes approx. 30 minutes

Limited amount of places available. Please reserve by email

Tenderbooks
6 Cecil Court, WC2N 4HE London

#Tenderbooks
#SmallPrint
#VeronicaDitting
#StudioVeronicaDitting
#DalChodha
Memoire Temporelle - Kalpesh Lathigra

Memoire Temporelle is a photographic project by Kalpesh Lathigra exploring the city of Bombay through a series of emotionally resonating images reflecting his memories on a life that could have been. The project is the first of a trilogy exploring his personal history to the subcontinent.
Small Print.
Veronica Ditting is always thinking about ratio.
📚
Our miniature book collection is on display until 6th January in the window of Tenderbooks. Thanks to everyone who came to the opening yesterday evening. Pure joy.

Photography by
#Tenderbooks
#smallprint
#veronicaDitting
#StudioVeronicaDitting
#DalChodha
The Tenderbooks window is an ever-changing space looking out onto Cecil Court. Over the last decade, as well as beautiful books we have displayed artist editions, ephemera, clothing, ceramics, prints, unique artworks, and even a giant Jerry Hall!

Here are 10 windows from our archive from 2018—2025.

Thanks to JonesNeville for our wonderful window shelving and John for the best vinyl artwork printing.

1. Treasure Island as part of the series Familiars, published by Four Corners, with artwork by Shiraz Bayjoo, 2022
2. Chanel: Arts and Culture Volume 1, 2025
3. Peter Funch launch of Tomorrow and Tomorrow and Tomorrow, published by At Last Books, 2025
4. BA Fashion Communication & Promotion “postcard” window in collaboration with Central Saint Martins, 2024
5. ABC We Print Anything, Carolee Schneemann, a sweatshirt edition by John Morgan Studio, 2017
6. The Virgin Suicides published by Important Flowers, the imprint of Sofia Coppola and MACK, 2025
7. Behind the Books, The Most Beautiful Swiss Books, 2019
8. Ton Magazine Launch of Issue 3 Wild Things, 2024
9. Dal Choda x Waste Yarn Projects launch of Show Notes Sweater and the Second Edition of the Show Notes publication, 2025
10. The Gentlewoman Launch of No. 17, 2018

Tenderbooks's engagement

Tenderbooks's engagement rate on Instagram is 0.79%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 127 followers. An average post collects 325 likes and 11 comments, close to 30 likes for each comment.

Engagement rate

0.79%

Avg likes
325
Avg comments
11
Interactions : followers
1 : 127

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Age & Gender

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Audience Location

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Primary Language

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Audience Interests

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Authenticity

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Audience Quality Score

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Research Tenderbooks further

Flinque ranks Instagram creators in eCommerce and Personal Goods & General Merchandise Stores, categories Tenderbooks is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about Tenderbooks are generated from the Instagram profile data Flinque holds for the account.

Who is Tenderbooks?

Tenderbooks (@tenderbooks) is an eCommerce creator on Instagram, also filed under Personal Goods & General Merchandise Stores. Tenderbooks is set up as an Instagram business account. The Instagram bio for Tenderbooks runs to 16 words across 2 lines.

How many followers does Tenderbooks have?

Tenderbooks has 36,892 followers on Instagram (36.9K). Tenderbooks follows 4,506 accounts, so the audience is roughly 8.2 times the size of the list followed. With 3,048 posts published, Tenderbooks's archive runs well past the 2,000 mark.

What is Tenderbooks's engagement rate?

Tenderbooks's engagement rate on Instagram is 0.79%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 127 followers. An average post collects 325 likes and 11 comments, close to 30 likes for each comment.

What does Tenderbooks post about on Instagram?

Flinque files Tenderbooks under eCommerce, with Personal Goods & General Merchandise Stores as a secondary category. Of the 10 most recent posts shown for Tenderbooks, 7 are carousels, 2 are videos and 1 is a single image. The 10 recent Instagram captions Flinque holds for Tenderbooks repeatedly use the words small, print, book, january and smallprint. Tenderbooks's captions carry hashtags such as #tenderbooks, #smallprint and #veronicaditting. Tenderbooks writes those captions mainly in English. Tenderbooks keeps 8 story highlights, which open with a free Flinque account.

How do I contact Tenderbooks for a collaboration?

Tenderbooks's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Tenderbooks and use Flinque's outreach tools wherever a contact route is on file.

Tenderbooks's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Tenderbooks.

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