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Tartan & Toile | Lucy O’Brien (@tartanntoile), Instagram profile photo
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Tartan & Toile | Lucy O’Brien

Interior Design Studio
@tartanntoile
Award-winning Philadelphia-based Interior Designer Projects nationwid @housebeautiful Next Wave @kbshowhouse Palm Beach Designer @luxemagazine Next
  • Home & Decor
  • Following 2.8K
  • Followers 10.4K
  • Engagement 16.05%
  • Avg comments 76

About Tartan & Toile | Lucy O’Brien

Tartan & Toile | Lucy O’Brien (@tartanntoile) is an Interior Design Studio creator on Instagram, also filed under Home & Decor. The account has 10,402 followers and 378 published posts. Recent posts average 1,896 likes and 76 comments, an engagement rate of 16.05%.

With 10.4K followers, Tartan & Toile | Lucy O’Brien is a micro creator by the common 10,000 to 100,000 definition. Tartan & Toile | Lucy O’Brien follows 2,825 accounts, so the audience is roughly 3.7 times the size of the list followed. Tartan & Toile | Lucy O’Brien uses an Instagram professional account. Flinque files Tartan & Toile | Lucy O’Brien under Interior Design Studio, with Home & Decor as a secondary category.

The Instagram bio for Tartan & Toile | Lucy O’Brien runs to 15 words across 3 lines. The bio mentions @housebeautiful, @kbshowhouse and @luxemagazine. The latest activity Flinque has on record for Tartan & Toile | Lucy O’Brien dates from December 2025.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

378 Posts

Of the 10 most recent posts shown for Tartan & Toile | Lucy O’Brien, 7 are carousels, 2 are videos and 1 is a single image. That mix leans toward carousels. 378 published posts give Tartan & Toile | Lucy O’Brien a moderate archive on Instagram. Against the audience, that is roughly 28 followers for each post published. Tartan & Toile | Lucy O’Brien also keeps 2 story highlights on the profile. All 10 carry captions, averaging 79 words each. The captions are written mainly in English. Words that recur across them include house, stylist, next, share and swipe. The captions tag #housebeautifulnextwave, #housebeautiful, #beforeandafter, #interiordesign and #bathroomdesign.

These bed nooks were imagined for rainy days at the beach. A place for kids to curl up with a good book or a puzzle, snuggled together in this third floor Victorian. Somewhere cozy and full of imagination for when the beach isn’t an option. Swipe for the before → 📸:
“It has honestly taken me a full year to fully comprehend the honor of being a Next Waver. In those early moments it felt overwhelming, trying to take it all in while keeping everything going.

I’m so glad I can finally sit back and truly enjoy it.

I’m so proud of all my fellow House Beautiful Next Wavers, and it has been such a delight to see what we’ve all accomplished in such a short time. I’m excited to watch our journeys unfold and so grateful to be part of this special group.

Thank you, thank you I’m still in shock 🤣 welcome to the class of 2026!# #housebeautifulnextwave #housebeautiful
If Phase 1 looks like this… just wait. 👀

Phase 2 is officially in the works for one of our most special projects — and our favorite repeat clients are trusting us to make it even more of a dream. 🤍

Catch all the behind-the-scenes in Stories, and she’ll be making her debut on the Cape Regional Designer House Tour this summer. ✨.

Stay close. You don’t want to miss what’s coming. 🫶. 📸
You woke up in a bad mood. Maybe it was your wall color. No, seriously.

The shade on your wall is affecting your seratonine levels before you’ve even had coffee. The patterns in your space are shaping your nervous system every single day — whether you notice it or not.

Most people think we just pick pretty colors. We’re actually deciding how your brain starts your morning.

Swipe for that morning transformation 👉📸 stylist:
When the progress photos are this good, you have to share them!!🐚

Can’t wait to show the finished rooms of phase II of our Historic Great Dame project but the in between was just too good not to share! So many more layers - just getting started. 💃
"One word: cinematic." When asked to define her style, Lucy O'Brien of Tartan & Toile does not hesitate.

The Philadelphia-based designer's eye-catching interiors are the result of "inventive approaches to spatial design, an emphasis on artisanal detailing and a deep respect for historical preservation," she explains. The LUXE NEXT Class of 2026 honoree sees her mission as the elaboration of "a visual language, an immersive, artfulenvironment."

Discover O'Brien's work and explore the LUXE NEXT Class of 2026 at the link in bio.

Designer:
Photography:
Styling:
House tour Tuesday 🏠 the design details, the decisions, and the why behind all of it!!
Perfect spot for all that post-holiday activity / I genuinely don’t know what day it is. Possibly our most drastic transformation yet — and definitely one for 2025. Swipe to see 👀

And yes, we had this tub made from a single block of onyx overseas, entirely by ourselves, navigating a major language barrier — easily the wildest “let’s try this” jump we’ve taken yet.

📸
Stylist: #BeforeAndAfter #InteriorDesign #bathroomdesign #maximalism #DesignTransformation LivableArt Hiddendetails
I am incredibly honored to announce I have been awarded House Beautiful’s 2025 Next Wave Designer! What we designers don’t always share is the hard stuff, like managing an important project while on bedrest for almost half of a year, or designing and importing and installing a custom onyx bathtub.

These past five years I locked into my design
community and company. I didn’t phone it in for the small stuff and took risks at every turn. Being recognized for my work is a huge honor and I am extremely grateful for the clients (and editors) who have taken notice and the reps, the team
and my family who have supported my vision for Tartan & Toile. #nextwave #housebeautifulnextwave

📸 Stylist:
✨Exciting News✨Absolutely thrilled to share that we are the winners of Luxe’s Residential Excellence in Design Awards 2024!!!! I went to Chicago on Tuesday to receive the award for our “Gentleman’s Library.” We won the award in the Jewel Box Spaces category for our region which is the largest and most competitive region. I am humbled to be included in this array of amazing talent. We were chosen from thousands of submissions across the country! In six years this firm has come so far. Excited to be on the national design scene and work on projects across the country! Could not have done it without my amazing team! 💪

Thank you to for this amazing privilege and your dedication to design excellence and cultivating our industry! Thank you and #beredwithluxe2024 #beredwithluxe #awardwinningdesign #awardwinningdesigner
.
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.Gentleman’s library
📷:
Stylist:

Tartan & Toile | Lucy O’Brien's engagement

Tartan & Toile | Lucy O’Brien's engagement rate on Instagram is 16.05%, over 6%, more than 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 6 followers. An average post collects 1,896 likes and 76 comments, close to 25 likes for each comment.

Engagement rate

16.05%

Avg likes
1.9K
Avg comments
76
Interactions : followers
1 : 6

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Research Tartan & Toile | Lucy O’Brien further

Flinque ranks Instagram creators in Interior Design Studio and Home & Decor, categories Tartan & Toile | Lucy O’Brien is filed under, and its free tools measure the same figures for any public account.

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Frequently asked questions

These answers about Tartan & Toile | Lucy O’Brien are generated from the Instagram profile data Flinque holds for the account.

Who is Tartan & Toile | Lucy O’Brien?

Tartan & Toile | Lucy O’Brien (@tartanntoile) is an Interior Design Studio creator on Instagram, also filed under Home & Decor. Tartan & Toile | Lucy O’Brien uses an Instagram professional account. The Instagram bio for Tartan & Toile | Lucy O’Brien runs to 15 words across 3 lines.

How many followers does Tartan & Toile | Lucy O’Brien have?

Tartan & Toile | Lucy O’Brien has 10,402 followers on Instagram (10.4K). Tartan & Toile | Lucy O’Brien follows 2,825 accounts, so the audience is roughly 3.7 times the size of the list followed. 378 published posts give Tartan & Toile | Lucy O’Brien a moderate archive on Instagram.

What is Tartan & Toile | Lucy O’Brien's engagement rate?

Tartan & Toile | Lucy O’Brien's engagement rate on Instagram is 16.05%, over 6%, more than 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 6 followers. An average post collects 1,896 likes and 76 comments, close to 25 likes for each comment.

What does Tartan & Toile | Lucy O’Brien post about on Instagram?

Flinque files Tartan & Toile | Lucy O’Brien under Interior Design Studio, with Home & Decor as a secondary category. Of the 10 most recent posts shown for Tartan & Toile | Lucy O’Brien, 7 are carousels, 2 are videos and 1 is a single image. The 10 recent Instagram captions Flinque holds for Tartan & Toile | Lucy O’Brien repeatedly use the words house, stylist, next, share and swipe. Tartan & Toile | Lucy O’Brien's captions carry hashtags such as #housebeautifulnextwave, #housebeautiful and #beforeandafter. Tartan & Toile | Lucy O’Brien writes those captions mainly in English. Tartan & Toile | Lucy O’Brien keeps 2 story highlights, which open with a free Flinque account.

How do I contact Tartan & Toile | Lucy O’Brien for a collaboration?

Tartan & Toile | Lucy O’Brien's contact details are not published on Flinque's public profile. The Instagram bio links to 2 external sites, and a free Flinque account opens those links. Brands with a free Flinque account can shortlist Tartan & Toile | Lucy O’Brien and use Flinque's outreach tools wherever a contact route is on file.

Tartan & Toile | Lucy O’Brien's own Instagram profile is the one outbound link Flinque publishes for the account, and the 2 bio links open after signing up.

Instagram profile ↗

Public profile data sourced from Instagram. Flinque is not affiliated with Tartan & Toile | Lucy O’Brien.

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