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melanie

Digital creator
@studio.baseline
designer & digital creator sharing cool inspo & learnings ✉️ 📌 based in Cologne
  • Travel
  • Following 918
  • Followers 100.7K
  • Engagement 1.91%
  • Avg comments 37

About melanie

melanie (@studio.baseline) is a Digital creator creator on Instagram, also filed under Travel. The account has 100,696 followers and 277 published posts. Recent posts average 1,859 likes and 37 comments, an engagement rate of 1.91%.

An audience of 100.7K puts melanie in the mid-tier, between 100,000 and 1 million followers. Set against 918 accounts followed, the audience works out to about 110 followers per account melanie follows. melanie uses an Instagram professional account. Flinque files melanie under Digital creator, with Travel as a secondary category.

The Instagram bio for melanie runs to 10 words across 4 lines. Emoji sit alongside the words. The latest activity Flinque has on record for melanie dates from June 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

277 Posts

All 10 recent posts Flinque holds for melanie are carousels. 277 published posts give melanie a moderate archive on Instagram. Against the audience, that is roughly 364 followers for each post published. melanie also keeps 4 story highlights on the profile. All 10 carry captions, averaging 88 words each. The captions are written mainly in English. Words that recur across them include design, find, visualdesigner, feel and i’ve. The captions tag #visualdesigner, #creatives, #designer, #design and #visualdesign.

A small collection of creative resources for designers. I hope you find them useful ✨ Did you already know about these resources?

#designresources #designer #visualdesigner #uxdesigner #creatives
Working on this made me think about how often typography is underestimated. We tend to focus on the words, but the way those words are presented can completely change how they’re perceived. A typeface can make something feel trustworthy, serious, approachable, or even difficult before a single sentence is fully read.Your brain doesn’t separate the message from the medium, so every design choice shapes the message.

Have you ever judged a text based solely on its typography?

#typography #visualdesigner #graphicdesigner #design #typedesign
Over the past few months, I’ve been feeling increasingly overwhelmed. Maybe it’s the pace of change, the constant noise, or simply trying to keep up with everything happening around us. Whatever the reason, I’ve noticed I’m not the only one feeling this way. What has been helping me is remembering that I can’t control everything around me. But I’m still in the process of learning how to handle it.
What has been helping you lately?

#designerslife #creatives #creativelife #lessonslearned #visualdesigner
Happy Sunday! Today I’m trying out a new format: things I’ve seen and saved over the past month. There are also a few pieces that were created a while ago but that I either rediscovered or came across for the first time in May. I thought it could be a nice Sunday inspo post.

I’ve been planning this for quite some time, and I’m hoping to find the time soon to develop and expand the format further.

➡ Rebrand: Rembrand
Graphic Design & Motion Graphics by
Photography by Corey Martin

➡ App: One Year Daily Journal
Created by Wind Down Studio

➡ Carousel about walking
Created by

➡ Web collection: Everywhere tools

➡ Article about Typography

➡ Carousel about Design and AI
Created by

What did you save as inspiration in May? 👀

#designinspiration #visualdesign #webdesign #graphicdesign #motiondesign
Ever designed a post without thinking about Instagram safe zones or UI overlays? Me definitely 😅
The tricky part: social platforms place UI elements over your content, and every device displays posts a little differently. Keeping track of all the different overlays, formats, and constantly changing layouts can get overwhelming fast. That’s why designing with safe zones in mind can make a huge difference 👀
In Adobe Express, you can already preview safe zones for some formats, but I wanted something a bit more detailed. So I created a template to better preview how content will actually look across different views and overlays.
Give it a try yourself at and let me know what you think ✨
You’ll find the Safe Zone Template link in my bio 🙌

#AdobeExpressAmbassadors #Ad #HowToAdobeExpress #instagramdesign #visualdesign
Time off doesn’t always feel like actual rest, especially when the to-do list won’t stop staring at you. Honestly, I’ve been feeling a bit stuck lately. Nothing feels like it’s really moving. But I keep reminding myself that slow steps still count, even on the days when it really doesn’t feel that way.

Hope you needed to hear this too ✨

#progress #growth #consistency #mindset #motivation
Curiosity is something that helps us grow, adapt, and create with intention. It pushes you to ask better questions, explore uncomfortable ideas, and find inspiration in the smallest details.
The good news is that it’s not a trait you’re born with and you can practice it. Step outside your comfort zone, experiment, make mistakes, and keep creating. I believe that’s important for every designer and creative out there.
Save this as a reminder ✨

#designer #visualdesigner #motiondesigner #creatives #creativity
I recently moved into a new room and wanted to give you a little sneak peek because many of you asked to see it. I’m so happy I can finally have plants here 🌿 Now I want to add more color and inspiration. What do you think this room still needs?

#desksetup #workspacedesign #deskspace #desk #studiospace
Perceived speed shapes user experience just as much as actual performance.

From skeleton screens and optimistic UI to goal-gradient effects, there are many psychological concepts make interfaces feel faster, smoother, and more rewarding to use.

These patterns are incredibly powerful. Using them can significantly influence users, both positively and negatively (especially Rewards loops), so they should be applied with care. Design decisions can deeply shape how people feel, interact, and behave over time.

What are your examples for design that feels super fast?

#uxdesign #digitaldesign #ux #productdesign #psychology
Brutalism began in postwar architecture with massive concrete forms and exposed structures, where honesty meant showing how buildings were actually made. It rejected decorative surfaces in favor of raw materials and visible function, emerging in part as a reaction to earlier design movements.

As digital design became more refined and highly optimized, designers began intentionally referencing Brutalism again. This time as a response to overly smooth, corporate, and uniform interfaces. In a digital context, Brutalism is no longer about concrete, but about exposing structure, breaking visual conventions, and prioritizing function over decoration.

In 2014, Pascal Deville’s website brutalistwebsites helped popularize the term, making Brutalism in web design more visible to a wider audience.

What are your thoughts on Brutalism or brutalist websites?

#brutalism #webdesign #architecture #design #designtrend



Featured websites:

Thumbnails are unavailable for 10 of these 10 posts. Open a tile to view the post on Instagram.

melanie's engagement

melanie's engagement rate on Instagram is 1.91%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 52 followers. Likes outnumber comments by roughly 50 to 1, with 1,859 likes and 37 comments on an average post, so most reactions are taps rather than replies.

Engagement rate

1.91%

Avg likes
1.9K
Avg comments
37
Interactions : followers
1 : 52

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Age & Gender

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Audience Location

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Primary Language

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Audience Interests

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Authenticity

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Audience Quality Score

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Brand Affinity

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Content Strategy

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Commercial Insights

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Industry Fit

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Research melanie further

Flinque ranks Instagram creators in Digital creator and Travel, categories melanie is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about melanie are generated from the Instagram profile data Flinque holds for the account.

Who is melanie?

melanie (@studio.baseline) is a Digital creator creator on Instagram, also filed under Travel. melanie uses an Instagram professional account. The Instagram bio for melanie runs to 10 words across 4 lines.

How many followers does melanie have?

melanie has 100,696 followers on Instagram (100.7K). Set against 918 accounts followed, the audience works out to about 110 followers per account melanie follows. 277 published posts give melanie a moderate archive on Instagram.

What is melanie's engagement rate?

melanie's engagement rate on Instagram is 1.91%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 52 followers. Likes outnumber comments by roughly 50 to 1, with 1,859 likes and 37 comments on an average post, so most reactions are taps rather than replies.

What does melanie post about on Instagram?

Flinque files melanie under Digital creator, with Travel as a secondary category. All 10 recent posts Flinque holds for melanie are carousels. The 10 recent Instagram captions Flinque holds for melanie repeatedly use the words design, find, visualdesigner, feel and i’ve. melanie's captions carry hashtags such as #visualdesigner, #creatives and #designer. melanie writes those captions mainly in English. melanie keeps 4 story highlights, which open with a free Flinque account.

How do I contact melanie for a collaboration?

melanie's contact details are not published on Flinque's public profile. The Instagram bio links to 4 external sites, and a free Flinque account opens those links. Brands with a free Flinque account can shortlist melanie and use Flinque's outreach tools wherever a contact route is on file.

melanie's own Instagram profile is the one outbound link Flinque publishes for the account, and the 4 bio links open after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with melanie.

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