- Following 329
- Followers 7.7K
- Engagement 0.43%
- Avg likes 32
- Avg comments 2
About SOSS®
SOSS® (@sossd.co) is a Beauty, cosmetic & personal care creator on Instagram, also filed under Beauty & Skincare. The account has 7,669 followers and 505 published posts. Recent posts average 32 likes and 2 comments, an engagement rate of 0.43%.
SOSS® belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. Set against 329 accounts followed, the audience works out to about 23 followers per account SOSS® follows. SOSS® uses an Instagram professional account. Flinque files SOSS® under Beauty, cosmetic & personal care, with Beauty & Skincare as a secondary category.
The Instagram bio for SOSS® runs to 13 words across 3 lines. Emoji sit alongside the words. The latest activity Flinque has on record for SOSS® dates from February 2025.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
505 Posts
Of the 10 most recent posts shown for SOSS®, 7 are carousels and 3 are videos. That mix leans toward carousels. SOSS® has built a substantial archive of 505 posts. Against the audience, that is roughly 15 followers for each post published. SOSS® also keeps 3 story highlights on the profile. All 10 carry captions, averaging 67 words each. The captions are written mainly in English. Words that recur across them include it’s, dontforgetthesoss, every, we’re and greatness. The captions tag #dontforgetthesoss, #soss, #songofthemonth, #kendricklamar and #manatthegarden.
This month’s pick hits like truth in the mirror.
Kendrick Lamar — Man at the Garden
A moment of vulnerability from one of the most guarded in the game.
Heavy words. Light touch. All heart.
Tap in. Let it sit with you.
#SOSS #SongoftheMonth #KendrickLamar #ManAtTheGarden #ForTheCulture
Rooftops, reunions, road trips, beach chairs, and big wins.
We made a playlist to ride with you through all of it.
Nothing extra—just good music and great vibes for wherever you’re headed.
Did we miss anything?
#DontForgetTheSOSS
It’s not about doing the most—
it’s about showing up, looking clean, feeling good.
A healthy beard says a lot.
Hit the link in bio to grab the Pure Beard Growth Essentials by SOSS®.
#DontForgetTheSOSS #ForGreatMen
Let that sink in.
So when we see Black men walk that stage—it’s not just a milestone. It’s a statement. It’s a testament to the discipline, pressure, and perseverance that rarely gets spotlighted.
Fellas we see you. We salute you. And we’re proud to be in your corner.
Shoutout to these fellas—and every man graduating this season
Congratulations from SOSS.
self-care doesn’t need to be a whole production.
Keeping it simple, consistent, and effective is the move.
Do what works for you. Stick to the essentials and stay sharp on your own terms.
Hit the link in the bio to stock up on the Pure Beard Growth Essentials by SOSS®.
Makes me want to wear a suit for the rest of the year.
#METGala2025 #DontForgetTheSOSS
We studied the blueprint, broke down the codes, and built six unshakable principles that define how we move. These aren’t just words—they’re a commitment to ourselves, our community, and our legacy.
If you ever catch us slipping, hold us to it—because accountability breeds greatness.
We’re sharing this as a blueprint for anyone moving with power, walking in purpose, and owning their confidence.
This is the SOSS® Standard of Greatness. Welcome to the movement. Now go be great.
#DontForgetTheSOSS #CantLeaveWithoutIt
Let’s rewind real quick—2019, I needed something for my beard. But no brand saw me. So I built SOSS. And from day one, we weren’t just another men’s grooming brand—we set a new standard.
But somewhere along the way, we started looking like the same brands that made SOSS necessary in the first place - not what we do.
So for 2025? As we approach 5 years of elevating thousands of grooming routines (10/4/2025 will be our 5th year anniversary), it’s time to start something new.
We’re resetting. Every 4th of the month, I’m writing to you. Real. Transparent. Honest.
Thank you for continuing on this journey with us, and I’m excited for what’s to come!
Check out the TEN4 link in our bio to read the entire post, and to catch all posts moving forward!
- Vernon G. | Founder
#TEN4 #BeGreat #dontforgetthesoss
We see you. We honor you. And we’re here for you—every step, every season, every level.
So keep chasing greatness in your day-to-day. In the small moments. In the quiet disciplines. In the way you show up for yourself and for those who come after you.
Your power isn’t just yours—it’s the blueprint for generations.
Keep rising. Keep leading. Keep making history.
🔥 Drop a “#GREATNESS” in the comments if you’re stepping into your power today & forever.
SOSS®'s engagement
SOSS®'s engagement rate on Instagram is 0.43%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 233 followers. An average post collects 32 likes and 2 comments, close to 16 likes for each comment.
Engagement rate
0.43%
- Avg likes
- 32
- Avg comments
- 2
- Interactions : followers
- 1 : 233
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Primary Language
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Audience Quality Score
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Research SOSS® further
Flinque ranks Instagram creators in Beauty, cosmetic & personal care and Beauty & Skincare, categories SOSS® is filed under, and its free tools measure the same figures for any public account.
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Frequently asked questions
These answers about SOSS® are generated from the Instagram profile data Flinque holds for the account.
Who is SOSS®?
SOSS® (@sossd.co) is a Beauty, cosmetic & personal care creator on Instagram, also filed under Beauty & Skincare. SOSS® uses an Instagram professional account. The Instagram bio for SOSS® runs to 13 words across 3 lines.
How many followers does SOSS® have?
SOSS® has 7,669 followers on Instagram (7.7K). Set against 329 accounts followed, the audience works out to about 23 followers per account SOSS® follows. SOSS® has built a substantial archive of 505 posts.
What is SOSS®'s engagement rate?
SOSS®'s engagement rate on Instagram is 0.43%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 233 followers. An average post collects 32 likes and 2 comments, close to 16 likes for each comment.
What does SOSS® post about on Instagram?
Flinque files SOSS® under Beauty, cosmetic & personal care, with Beauty & Skincare as a secondary category. Of the 10 most recent posts shown for SOSS®, 7 are carousels and 3 are videos. The 10 recent Instagram captions Flinque holds for SOSS® repeatedly use the words it’s, dontforgetthesoss, every, we’re and greatness. SOSS®'s captions carry hashtags such as #dontforgetthesoss, #soss and #songofthemonth. SOSS® writes those captions mainly in English. SOSS® keeps 3 story highlights, which open with a free Flinque account.
How do I contact SOSS® for a collaboration?
SOSS®'s contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. Brands with a free Flinque account can shortlist SOSS® and use Flinque's outreach tools wherever a contact route is on file.
Links
SOSS®'s own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with SOSS®.