- Following 1
- Followers 20K
- Engagement 0.08%
- Avg likes 17
- Avg comments 0
About Soft Charms
Soft Charms (@softcharmshop) is a Shopping & retail creator on Instagram, also filed under eCommerce and Shopping & Retail. The account has 19,959 followers and 1,214 published posts. Recent posts average 17 likes and 0 comments, an engagement rate of 0.08%.
With 20K followers, Soft Charms is a micro creator by the common 10,000 to 100,000 definition. Soft Charms follows just 1 account, which leaves well over 1,000 followers for every account followed. Soft Charms uses an Instagram professional account. Flinque files Soft Charms under 4 categories, led by Shopping & retail and followed by eCommerce, Shopping & Retail and eCommerce/DTC.
The Instagram bio for Soft Charms runs to 12 words across 4 lines. The bio mentions @softcharmstore. The latest activity Flinque has on record for Soft Charms dates from November 2025.
Story Highlights
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1,214 Posts
Of the 10 most recent posts shown for Soft Charms, 8 are carousels and 2 are single images. That mix leans toward carousels. Soft Charms has built a substantial archive of 1,214 posts. Against the audience, that is roughly 16 followers for each post published. Soft Charms also keeps 3 story highlights on the profile. All 10 carry captions, averaging 17 words each. The captions are written mainly in English. Words that recur across them include sale, black, friday, necklace and huge. The captions tag #boxingdaysale.
Soft Charms's engagement
Soft Charms's engagement rate on Instagram is 0.08%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 1,250 followers. Recent posts average 17 likes and 0 comments, so every recorded reaction is a like.
Engagement rate
0.08%
- Avg likes
- 17
- Avg comments
- 0
- Interactions : followers
- 1 : 1,250
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Age & Gender
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Audience Location
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Primary Language
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Audience Interests
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Authenticity
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Audience Quality Score
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Brand Affinity
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Content Strategy
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Commercial Insights
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Industry Fit
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Research Soft Charms further
Flinque ranks Instagram creators in Shopping & retail, eCommerce and eCommerce/DTC, categories Soft Charms is filed under, and its free tools measure the same figures for any public account.
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Frequently asked questions
These answers about Soft Charms are generated from the Instagram profile data Flinque holds for the account.
Who is Soft Charms?
Soft Charms (@softcharmshop) is a Shopping & retail creator on Instagram, also filed under eCommerce and Shopping & Retail. Soft Charms uses an Instagram professional account. The Instagram bio for Soft Charms runs to 12 words across 4 lines.
How many followers does Soft Charms have?
Soft Charms has 19,959 followers on Instagram (20K). Soft Charms follows just 1 account, which leaves well over 1,000 followers for every account followed. Soft Charms has built a substantial archive of 1,214 posts.
What is Soft Charms's engagement rate?
Soft Charms's engagement rate on Instagram is 0.08%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 1,250 followers. Recent posts average 17 likes and 0 comments, so every recorded reaction is a like.
What does Soft Charms post about on Instagram?
Flinque files Soft Charms under 4 categories, led by Shopping & retail and followed by eCommerce, Shopping & Retail and eCommerce/DTC. Of the 10 most recent posts shown for Soft Charms, 8 are carousels and 2 are single images. The 10 recent Instagram captions Flinque holds for Soft Charms repeatedly use the words sale, black, friday, necklace and huge. Soft Charms's captions carry hashtags such as #boxingdaysale. Soft Charms writes those captions mainly in English. Soft Charms keeps 3 story highlights, which open with a free Flinque account.
How do I contact Soft Charms for a collaboration?
Soft Charms's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. Brands with a free Flinque account can shortlist Soft Charms and use Flinque's outreach tools wherever a contact route is on file.
Links
Soft Charms's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Soft Charms.