- Following 4.9K
- Followers 14.2K
- Engagement 0.28%
- Avg likes 44
- Avg comments 1
About Smitten Merino
Smitten Merino (@smittenmerino) is a Clothing (Brand) creator on Instagram, also filed under Women Fashion and Design & fashion. The account has 14,212 followers and 6,081 published posts. Recent posts average 44 likes and 1 comment, an engagement rate of 0.28%.
With 14.2K followers, Smitten Merino is a micro creator by the common 10,000 to 100,000 definition. Smitten Merino follows 4,945 accounts, so the audience is roughly 2.9 times the size of the list followed. Smitten Merino is set up as an Instagram business account. Flinque files Smitten Merino under 3 categories, led by Clothing (Brand) and followed by Women Fashion and Design & fashion.
The Instagram bio for Smitten Merino runs to 16 words across 3 lines. Emoji sit alongside the words. The latest activity Flinque has on record for Smitten Merino dates from May 2026.
Story Highlights
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6,081 Posts
Of the 10 most recent posts shown for Smitten Merino, 4 are single images, 3 are carousels and 3 are videos. No single format accounts for most of them. With 6,081 posts published, Smitten Merino's archive runs well past the 2,000 mark. Against the audience, that is roughly 2.3 followers for each post published. Smitten Merino also keeps 6 story highlights on the profile. All 10 carry captions, averaging 27 words each. The captions are written mainly in English. Words that recur across them include coat, piece, wool, know and sewn. The captions tag #smitten, #wearwool, #naturalfibres, #madeinaustralia and #locallegends.
And - did you know, every piece of Smitten is still lovingly sewn for you in Tasmania! ❤️❤️🧵🧵🪡
We know who made your clothes.
#smitten #wearwool #naturalfibres #madeinaustralia🇦🇺
Breathable in the warmth, insulating in the cool, and impossibly soft against the skin. We design our pieces to drape beautifully and move with you seamlessly, from a morning briefing to an evening flight.
High-end aesthetic meets natural high performance ❤️
The Berlin Coat- perfection 🥰
The epitome of chic in a cardigan. A firm favourite at Smitten HQ! What’s your favourite look?
AND they’re both wearing their Smitten jumpers!
#smitten #locallegends #madeintasmania #wearwool #lovenature
Smitten Merino's engagement
Smitten Merino's engagement rate on Instagram is 0.28%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 357 followers. An average post collects 44 likes and 1 comment, close to 44 likes for each comment.
Engagement rate
0.28%
- Avg likes
- 44
- Avg comments
- 1
- Interactions : followers
- 1 : 357
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Age & Gender
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Primary Language
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Audience Interests
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Authenticity
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Audience Quality Score
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Brand Affinity
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Content Strategy
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Commercial Insights
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Industry Fit
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Research Smitten Merino further
Flinque ranks Instagram creators in Clothing (Brand), Women Fashion and Design & fashion, categories Smitten Merino is filed under, and its free tools measure the same figures for any public account.
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Frequently asked questions
These answers about Smitten Merino are generated from the Instagram profile data Flinque holds for the account.
Who is Smitten Merino?
Smitten Merino (@smittenmerino) is a Clothing (Brand) creator on Instagram, also filed under Women Fashion and Design & fashion. Smitten Merino is set up as an Instagram business account. The Instagram bio for Smitten Merino runs to 16 words across 3 lines.
How many followers does Smitten Merino have?
Smitten Merino has 14,212 followers on Instagram (14.2K). Smitten Merino follows 4,945 accounts, so the audience is roughly 2.9 times the size of the list followed. With 6,081 posts published, Smitten Merino's archive runs well past the 2,000 mark.
What is Smitten Merino's engagement rate?
Smitten Merino's engagement rate on Instagram is 0.28%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 357 followers. An average post collects 44 likes and 1 comment, close to 44 likes for each comment.
What does Smitten Merino post about on Instagram?
Flinque files Smitten Merino under 3 categories, led by Clothing (Brand) and followed by Women Fashion and Design & fashion. Of the 10 most recent posts shown for Smitten Merino, 4 are single images, 3 are carousels and 3 are videos. The 10 recent Instagram captions Flinque holds for Smitten Merino repeatedly use the words coat, piece, wool, know and sewn. Smitten Merino's captions carry hashtags such as #smitten, #wearwool and #naturalfibres. Smitten Merino writes those captions mainly in English. Smitten Merino keeps 6 story highlights, which open with a free Flinque account.
How do I contact Smitten Merino for a collaboration?
Smitten Merino's contact details are not published on Flinque's public profile. The Instagram bio links to 4 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Smitten Merino and use Flinque's outreach tools wherever a contact route is on file.
Links
Smitten Merino's own Instagram profile is the one outbound link Flinque publishes for the account, and the 4 bio links open after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Smitten Merino.