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SHEPHERDS (@shepherdslondon), Instagram profile photo
Verified on Instagram

SHEPHERDS

eCommerce
@shepherdslondon
inc. Falkiner Fine Papers. Retailers of fine art & design papers, bookbinding materials & stationery • 30 Gillingham Street, London SW1V 1HU
  • Personal Goods & General Merchandise Stores
  • Following 776
  • Followers 20K
  • Engagement 1.38%
  • Avg comments 3

About SHEPHERDS

SHEPHERDS (@shepherdslondon) is an eCommerce creator on Instagram, also filed under Personal Goods & General Merchandise Stores. The account has 19,971 followers and 1,198 published posts. Recent posts average 257 likes and 3 comments, an engagement rate of 1.38%.

With 20K followers, SHEPHERDS is a micro creator by the common 10,000 to 100,000 definition. Set against 776 accounts followed, the audience works out to about 26 followers per account SHEPHERDS follows. SHEPHERDS is set up as an Instagram business account. Flinque files SHEPHERDS under eCommerce, with Personal Goods & General Merchandise Stores as a secondary category.

The Instagram bio for SHEPHERDS runs to 19 words. The latest activity Flinque has on record for SHEPHERDS dates from January 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

1,198 Posts

Of the 10 most recent posts shown for SHEPHERDS, 6 are carousels and 4 are single images. That mix leans toward carousels. SHEPHERDS has built a substantial archive of 1,198 posts. Against the audience, that is roughly 17 followers for each post published. SHEPHERDS also keeps 4 story highlights on the profile. All 10 carry captions, averaging 46 words each. The captions are written mainly in English. Words that recur across them include store, online, bookbinding, available and paper. The captions tag #bookbinding, #collage, #chiyogami, #japanesepaper and #washi.

We are running our fabulous one day Beginners Bookbinding workshop with Amy Kitcherside on Saturday January 31st & Saturday March 7th. You will make a single section hardback quarter cloth binding and take home the instructions and skills to make more at home! All materials provided - students also receive a one day 15% discount card to use on supplies purchased in store. Booking available now at
Our new website is now live, we hope you like it and can find everything ok! At the moment UK shipping options only are available at checkout. We will have all international shipping configured shortly - thank you for your patience whilst we do this. Please email us at if you would like a quote for international shipping. Link in the bio!
HAPPY NEW YEAR ALL! Our retail store and our online shop is now closed until Monday January 5th whilst we transfer our stock across to our new webstore. We apologise for any inconvenience this may cause anyone.
Our shop at 30 Gillingham Street is open today from 10am until 5pm! We are closed on Sunday and open Monday - Tuesday 10am - 6pm. New Year’s Eve we open 10am - 5pm. We are then closed both at our retail store and online until Monday 5th January whilst we prepare to launch our new website. See you soon!
3 beautiful new chiyogami papers, now available in store at Gillingham Street. They will be added to our online store tomorrow #chiyogami #japanesepaper #washi
Shepherds 2026 slimline pocket diaries - handbound in our bindery in Wiltshire #2026diaries #bookbinding #handmadebooks
Handmade Books - Perfect Christmas gifts 🎁 handbound in London at Shepherds, Sangorski & Sutcliffe - our Bindery in Pimlico. Full leather, gilt edges, blocked in gold with handmarbled endpapers by Ann Muir. £45 each - available online now #handbound #bookbinding #leathernotebooks #leatherjournals
We have a collection of very special leather notebooks for sale at our store in Gillingham Street & in our online store. Hand bound at Shepherds, Sangorski & Sutcliffe in Navy goatskin with full gilt edges and tooled and blocked in gold to front and back covers with original Sangorski & Sutcliffe plates. The hand marbled endpapers are by the legendary Ann Muir. Size: 132 x 85 x 12mm - housing 38 leaves of smooth ivory wove paper in 120gsm. £45 each. Find them online in our ‘Journals & Notebooks’ department #sangorskiandsutcliffe #shepherdsbookbinders
‘Meander’ a new pattern paper handmade in Nepal and screen printed in gold. This is a real beauty! £7.50 per sheet / 4 deckle edges. Size: 500 x 750mm #artpaper #handmadepaper #collage #origami
Fabulous new pattern paper ‘Gingko’ in 6 colour ways / silk screen printed onto handmade paper in Nepal - approx 500 x750mm #printedlokta #patternpapers #bookbinding #collage

SHEPHERDS's engagement

SHEPHERDS's engagement rate on Instagram is 1.38%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 72 followers. Likes outnumber comments by roughly 86 to 1, with 257 likes and 3 comments on an average post, so most reactions are taps rather than replies.

Engagement rate

1.38%

Avg likes
257
Avg comments
3
Interactions : followers
1 : 72

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Age & Gender

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Audience Location

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Primary Language

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Audience Interests

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Authenticity

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Audience Quality Score

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Brand Affinity

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Content Strategy

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Commercial Insights

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Industry Fit

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Research SHEPHERDS further

Flinque ranks Instagram creators in eCommerce and Personal Goods & General Merchandise Stores, categories SHEPHERDS is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about SHEPHERDS are generated from the Instagram profile data Flinque holds for the account.

Who is SHEPHERDS?

SHEPHERDS (@shepherdslondon) is an eCommerce creator on Instagram, also filed under Personal Goods & General Merchandise Stores. SHEPHERDS is set up as an Instagram business account. The Instagram bio for SHEPHERDS runs to 19 words.

How many followers does SHEPHERDS have?

SHEPHERDS has 19,971 followers on Instagram (20K). Set against 776 accounts followed, the audience works out to about 26 followers per account SHEPHERDS follows. SHEPHERDS has built a substantial archive of 1,198 posts.

What is SHEPHERDS's engagement rate?

SHEPHERDS's engagement rate on Instagram is 1.38%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 72 followers. Likes outnumber comments by roughly 86 to 1, with 257 likes and 3 comments on an average post, so most reactions are taps rather than replies.

What does SHEPHERDS post about on Instagram?

Flinque files SHEPHERDS under eCommerce, with Personal Goods & General Merchandise Stores as a secondary category. Of the 10 most recent posts shown for SHEPHERDS, 6 are carousels and 4 are single images. The 10 recent Instagram captions Flinque holds for SHEPHERDS repeatedly use the words store, online, bookbinding, available and paper. SHEPHERDS's captions carry hashtags such as #bookbinding, #collage and #chiyogami. SHEPHERDS writes those captions mainly in English. SHEPHERDS keeps 4 story highlights, which open with a free Flinque account.

How do I contact SHEPHERDS for a collaboration?

SHEPHERDS's contact details are not published on Flinque's public profile. The Instagram bio links to 3 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist SHEPHERDS and use Flinque's outreach tools wherever a contact route is on file.

SHEPHERDS's own Instagram profile is the one outbound link Flinque publishes for the account, and the 3 bio links open after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with SHEPHERDS.

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