New Flinque AI now scores creator authenticity in real time across 4 platforms. See how
RW&CO (@rw_co), Instagram profile photo
Verified on Instagram

RW&CO

Clothing (Brand)
@rw_co
Proudly Canadian and Montreal-based. Fièrement canadien et établi à Montréal. 🇨🇦 #rwco
  • Following 1K
  • Followers 168.5K
  • Engagement 0.78%
  • Avg comments 465

About RW&CO

RW&CO (@rw_co) is a Clothing (Brand) creator on Instagram. The account has 168,520 followers and 31 published posts. Recent posts average 1,097 likes and 465 comments, an engagement rate of 0.78%.

An audience of 168.5K puts RW&CO in the mid-tier, between 100,000 and 1 million followers. Set against 1,015 accounts followed, the audience works out to about 166 followers per account RW&CO follows. RW&CO carries Instagram's verified badge and is set up as an Instagram business account. Flinque files RW&CO under a single category, Clothing (Brand).

The Instagram bio for RW&CO runs to 11 words across 3 lines. The bio tags #rwco. The latest activity Flinque has on record for RW&CO dates from October 2025.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

31 Posts

Of the 10 most recent posts shown for RW&CO, 4 are carousels, 3 are videos and 3 are single images. No single format accounts for most of them. RW&CO has a short publishing history, with 31 posts on Instagram. Against the audience, that is roughly 5,436 followers for each post published. RW&CO also keeps 1 story highlight on the profile. All 10 carry captions, averaging 53 words each. Words that recur across them include fall, rwco, d’automne, notre and collection. The captions tag #rwco.

The bags you’ll reach for every day.
-
Des sacs que vous voudrez emporter partout, tout le temps.

#rwco
Introducing our new fall arrivals. Outerwear that makes layering easy and style inevitable.
-
Nos nouveautés d’automne sont arrivées manteaux aussi beaux que faciles à porter.

#rwco
Big news: is up for five Canadian Country Music Association Awards this weekend. Check the link in our story to vote for Owen for the Fans’ Choice Award!

Even with the CCMA Awards happening, Owen keeps it grounded offstage. Seen in our Fall campaign, he pairs a barn jacket with a ribbed white tank and tailored trousers that keep it classic. Relaxed, effortless, and ready for whatever the next tour stop brings.
-
Grande nouvelle: pourrait remporter cinq trophées aux Canadian Country Music Association Awards ce week-end, dont le prix du public! Cliquez sur le lien dans notre story pour voter pour lui.

Malgré toute cette attention, Owen garde les deux pieds sur terre, comme on peut le voir dans notre campagne d’automne. Il a choisi un blouson de travail, un t-shirt blanc côtelé et un pantalon habillé – un look décontracté et sans prétention, prêt pour sa prochaine destination.

#rwco
Laughs, layers, and a little chaos—,,,,, and bringing all the energy.

Take a peek behind the scenes and see how Fall ’25 came together.
-
Des looks impeccables, de l’énergie créative et juste assez de chaos avec,,,,, et.

Rejoignez-nous dans les coulisses pour voir comment notre campagne d’automne 2025 a pris forme.

#rwco
We had some fun with this one! fall collection out now
hooked me up with some new fall fits 🙂‍↔️
We love an oversized blazer 💅
brings main character energy in pieces that balance strength and ease. A flowing cranberry suit with pleated trousers and peak lapels makes a bold statement, while a classic black blazer keeps things versatile and edgy at the same time.
-
incarne l’énergie du personnage principal avec des pièces qui dégagent autant de force que d’aisance. Un tailleur fluide couleur canneberge composé d’un veston à col cranté et d’un pantalon à plis crée un look affirmé et audacieux, alors qu’un veston noir classique offre une touche de polyvalence supplémentaire.

#rwco
Had the best time with shooting their new fall collection!
This fall, we’ve turned up the volume — spotlighting a new generation of Canadian musicians who know that style, like music, is about expression.

Dressed in pieces from our Fall ‘25 collection, some of Canada’s brightest rising musicians —,,,,, and — reflect our country’s range of backgrounds, sounds, and personal style.

We can’t wait to share the full campaign with you—get ready to meet the faces and sounds shaping this season.
-
Cet automne, on monte le volume d’un cran en mettant en vedette une nouvelle génération d’artistes d’ici qui valorisent l’expression de soi, en mode comme en musique.

Nous avons invité des stars montantes de la musique d’ici –,,,, et – à s’approprier notre collection d’automne 2025 et à nous parler de leur vision de la mode et de la musique d’ici.

Nous vous dévoilerons bientôt toute la campagne – préparez-vous à découvrir la musique et les personnalités qui donnent le ton de notre saison.

#rwco

RW&CO's engagement

RW&CO's engagement rate on Instagram is 0.78%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 128 followers. Comments stay close to likes on RW&CO's posts, at 1,097 likes and 465 comments on average, about 2.4 likes per comment.

Engagement rate

0.78%

Avg likes
1.1K
Avg comments
465
Interactions : followers
1 : 128

Lookalike Creators

A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.

Age & Gender

Unlocking shows how this audience splits across age bands and gender, charted from follower data.

Audience Location

Unlocking reveals the countries and cities where the most active followers of this account are concentrated.

Primary Language

Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.

Audience Interests

Unlocking lists the topics and categories this audience follows and engages with most often across the platform.

Authenticity

Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.

Audience Quality Score

Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.

Brand Affinity

Unlocking names the brands this audience already follows, mentions or engages with across social platforms.

Content Strategy

Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.

Commercial Insights

Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.

Industry Fit

Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.

Research RW&CO further

Flinque ranks Instagram creators in Clothing (Brand), categories RW&CO is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about RW&CO are generated from the Instagram profile data Flinque holds for the account.

Who is RW&CO?

RW&CO (@rw_co) is a Clothing (Brand) creator on Instagram. RW&CO carries Instagram's verified badge and is set up as an Instagram business account. The Instagram bio for RW&CO runs to 11 words across 3 lines.

How many followers does RW&CO have?

RW&CO has 168,520 followers on Instagram (168.5K). Set against 1,015 accounts followed, the audience works out to about 166 followers per account RW&CO follows. RW&CO has a short publishing history, with 31 posts on Instagram.

What is RW&CO's engagement rate?

RW&CO's engagement rate on Instagram is 0.78%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 128 followers. Comments stay close to likes on RW&CO's posts, at 1,097 likes and 465 comments on average, about 2.4 likes per comment.

What does RW&CO post about on Instagram?

Flinque files RW&CO under a single category, Clothing (Brand). Of the 10 most recent posts shown for RW&CO, 4 are carousels, 3 are videos and 3 are single images. The 10 recent Instagram captions Flinque holds for RW&CO repeatedly use the words fall, rwco, d’automne, notre and collection. RW&CO's captions carry hashtags such as #rwco. The bio tags #rwco. RW&CO keeps 1 story highlight, which open with a free Flinque account.

How do I contact RW&CO for a collaboration?

RW&CO's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist RW&CO and use Flinque's outreach tools wherever a contact route is on file.

RW&CO's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with RW&CO.

Unlock RW&CO's audience data