- Following 209
- Followers 5.7K
- Engagement 0.55%
- Avg likes 32
- Avg comments 0
About Parla
Parla (@parla_design) is a Product/service creator on Instagram, also filed under Furniture Store. The account has 5,715 followers and 201 published posts. Recent posts average 32 likes and 0 comments, an engagement rate of 0.55%.
Parla belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. Set against 209 accounts followed, the audience works out to about 27 followers per account Parla follows. Parla is set up as an Instagram business account. Flinque files Parla under Product/service, with Furniture Store as a secondary category.
The Instagram bio for Parla runs to 14 words. The bio tags #parla. The latest activity Flinque has on record for Parla dates from February 2026.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
201 Posts
Of the 10 most recent posts shown for Parla, 6 are carousels, 3 are videos and 1 is a single image. That mix leans toward carousels. 201 published posts give Parla a moderate archive on Instagram. Against the audience, that is roughly 28 followers for each post published. Parla also keeps 8 story highlights on the profile. All 10 carry captions, averaging 83 words each. The captions are written mainly in English. Words that recur across them include parladesign, endoftheyear, hospitality, pieces and collection. The captions tag #parladesign, #endoftheyear, #2025reflections, #2026 and #trends.
We recently collaborated with to showcase pieces from our Hew Collection (designed by and of ) to shine the light on their Oxford fabric. And we think they look fabulous!
With the design of Hew focussing on unbroken swaths of fabric without seams, and elegantly carved wood pillars separating the sections to offer a contrast against the fabric, it was the right family of products for this collaboration.
Oxford is a 100% recycled cotton, woven from pre-consumer waste saved from landfill. This washable, brushed natural fibre cloth is available in 58 colours - ideal for curtains, as well as loose and fixed covers. Oxford also benefits from a green EasyClean finish, achieved through a unique breathable ‘EcoElite’ TM coating – the first plant-based repellent developed for the textile industry. Its high-performance attributes include non-fluorinated water and water-based stain repellence, along with prolonged washability for 30 or more washes.
By choosing materials and finishes that are eco friendly we can really change the make up of each piece of furniture... Sustainably sourced wood, water based stains & varnishes, fabric that is made of recycled elements with plant based coatings, all of these add value, and help us create pieces that lessen negative effects on our planet!
There is always more to do, but we are definitely on the right track...
When it comes to hospitality and travel, instead of asking ourselves “where are we going”, the emerging question in 2026 is “why are we going?”. Hilton’s 2026 Trends Report, done with 14,000 travellers across 14 countries, reveals that in 2026, “travellers will embrace the rise of 'whycation', where travel is driven by emotional motivations.”
With this in mind, we believe it is likely that the spaces that make up hospitality interiors will shift accordingly, where pieces will be crafted with intention, reason, and integrity.
When it comes to hospitality and travel, instead of asking ourselves “where are we going”, the emerging question in 2026 is “why are we going?” Hilton’s #2026 #Trends Report, done with 14,000 travellers across 14 countries, reveals that in 2026, “travellers will embrace the rise of 'whycation', where travel is driven by emotional motivations.”
Parla’s know-how has ventured into a new world in hospitality: high-end cruise ships.
Since 2022, what started as a new addition to our scope of work, cruise ship projects have quickly become an important and growing part of our portfolio.
Parla has worked with leading names in the cruise industry such as Trimline, MSC, and AIDA, reflecting our ability to adapt to different partners and project scales.
A new milestone and key project in Parla’s journey is our newest project for Oceania Allura by Norwegian Cruise Line Holdings. For the brand new addition to the fleet, the NCL Leonardo IV cruise ship, accommodating 3,300 guests, Parla delivered bespoke loose furniture and a selection of Collection pieces for public areas.
At sea, it isn’t enough to simply create furniture that looks good. Our pieces must travel the world, withstand varying conditions and quietly do their job while thousands of guests enjoy the journey.
The idea that our products are constantly travelling and moving across seas has grown on us. So here’s to more cruise projects!
To read more on 'Parla at Sea' go to the link in bio.
The project was coordinated by Prof. Dr. Alpay Er, Head of the Department, and Research Assistant Ulaş Tigin. Throughout the project our designers and shared their professional insights into industrial design practice within the furniture sector, supporting students during their design development processes.
Engaging with students at different stages of their education consistently proves to be both challenging and deeply rewarding, offering a meaningful way to inspire and be inspired by younger generations. Driven by a shared passion for furniture design, we really welcomed the opportunity to connect with students, share industry insights, and pass on our 116 years of expertise to future generations.
Keep an eye out for our upcoming journal article later on this week to find out more...
Read the full article at the link in bio.
Photo credit:
All in all, another fabulous year!
Thank you to all our collaborators & contributors
Happy New Year!
The new connections made all over the world
#parladesign #endoftheyear #2025Reflections
The new horizons conquered at Parla Bespoke
#parladesign #endoftheyear #2025Reflections
The winners at Parla Collection
#parladesign #endoftheyear #2025Reflections
The new ideas that turned into products
#parladesign #endoftheyear #2025Reflections
2026 here we come
#parladesign #endoftheyear #2025Reflections
Parla's engagement
Parla's engagement rate on Instagram is 0.55%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 182 followers. Recent posts average 32 likes and 0 comments, so every recorded reaction is a like.
Engagement rate
0.55%
- Avg likes
- 32
- Avg comments
- 0
- Interactions : followers
- 1 : 182
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Research Parla further
Flinque ranks Instagram creators in Product/service and Furniture Store, categories Parla is filed under, and its free tools measure the same figures for any public account.
Frequently asked questions
These answers about Parla are generated from the Instagram profile data Flinque holds for the account.
Who is Parla?
Parla (@parla_design) is a Product/service creator on Instagram, also filed under Furniture Store. Parla is set up as an Instagram business account. The Instagram bio for Parla runs to 14 words.
How many followers does Parla have?
Parla has 5,715 followers on Instagram (5.7K). Set against 209 accounts followed, the audience works out to about 27 followers per account Parla follows. 201 published posts give Parla a moderate archive on Instagram.
What is Parla's engagement rate?
Parla's engagement rate on Instagram is 0.55%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 182 followers. Recent posts average 32 likes and 0 comments, so every recorded reaction is a like.
What does Parla post about on Instagram?
Flinque files Parla under Product/service, with Furniture Store as a secondary category. Of the 10 most recent posts shown for Parla, 6 are carousels, 3 are videos and 1 is a single image. The 10 recent Instagram captions Flinque holds for Parla repeatedly use the words parladesign, endoftheyear, hospitality, pieces and collection. Parla's captions carry hashtags such as #parladesign, #endoftheyear and #2025reflections. Parla writes those captions mainly in English. The bio tags #parla. Parla keeps 8 story highlights, which open with a free Flinque account.
How do I contact Parla for a collaboration?
Parla's contact details are not published on Flinque's public profile. The Instagram bio links to 2 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Parla and use Flinque's outreach tools wherever a contact route is on file.
Links
Parla's own Instagram profile is the one outbound link Flinque publishes for the account, and the 2 bio links open after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Parla.