New Flinque AI now scores creator authenticity in real time across 4 platforms. See how
Verified on Instagram

Owen Franks

Athlete
@owen.franks
Former International TH Prop | 108 tests for @allblacks 2x RWC Assistant Forwards Coach Japan
  • Fitness & Health
  • Following 1.6K
  • Followers 58.7K
  • Engagement 1.06%
  • Avg comments 8

About Owen Franks

Owen Franks (@owen.franks) is an Athlete creator on Instagram, also filed under Fitness & Health. The account has 58,709 followers and 240 published posts. Recent posts average 544 likes and 8 comments, an engagement rate of 1.06%.

With 58.7K followers, Owen Franks is a micro creator by the common 10,000 to 100,000 definition. Set against 1,567 accounts followed, the audience works out to about 37 followers per account Owen Franks follows. Owen Franks carries Instagram's verified badge and is set up as an Instagram business account. Flinque files Owen Franks under Athlete, with Fitness & Health as a secondary category.

The Instagram bio for Owen Franks runs to 14 words across 3 lines. The bio mentions @allblacks. The latest activity Flinque has on record for Owen Franks dates from May 2026.

240 Posts

Of the 10 most recent posts shown for Owen Franks, 7 are videos and 3 are single images. That mix leans toward videos. 240 published posts give Owen Franks a moderate archive on Instagram. Against the audience, that is roughly 245 followers for each post published. All 10 carry captions, averaging 50 words each. The captions are written mainly in English. Words that recur across them include rugby, owenfranks, whatalad, episode and scrum. The captions tag #rugby, #owenfranks, #whatalad, #scrum and #explorepage.

Come train with one of the greats 🏆

Came into club today for a training session while he’s in christchurch!

Thanks Owen for training with us!

#explorepage #reels #strength #viral #newgym
F*#ck off dad I’ve got one more!
#squats deadlifts
NEW KIT!! We have been hard at work designing a new machine for the Gyms! Coming real soon to the market. What shall we call it? #scrum #rugby
If you’re a professional rugby player or want to be, I can’t recommend listening to this episode enough. There is so much gold in it to help you fulfil your potential 🤝

#owenfranks #whatalad #rugby #professionalrugby
The reason never collapsed the scrum!

#owenfranks #rugby #scrum
The man cake 😍

Send this recipe to anyone who is trying to gain weight and they’ll be forever grateful 🙌

#owenfranks #whatalad #rugby #recipe
😂😂 life growing up as a Franks brother!

#owenfranks #benfranks #whatalad
Those flatmates may have saved your life 😂

Rule no1: Don’t ever mess with protein shake

#owenfranks #whatalad #colinslade #rugby #proteinshake
The best type of talent 💯

So much good feedback from the episode since the release! Don’t miss this one

#owenfranks #whatalad #rugby #talent
The episode is out now!

Owen Franks is one of the most reliable and uncompromising forwards New Zealand rugby has ever produced and after this episode it’s easy to see why.
A 108-test All Black, multiple-time World Cup winner, and a cornerstone of the Crusaders’ most dominant era. Owen built his career on work ethic, consistency, and doing whatever it took to get himself in the best position to perform week in and week out.

In this episode of What a Lad, Owen opens up like never before. From earning respect as a young All Black, to facing a battle far bigger than rugby when he was diagnosed with testicular cancer. This is a rare look at what it actually takes to stay at the top — physically, mentally, and emotionally.

In this episode, we cover…
- Growing up in Motueka with his brother Ben
- How he put on the size to become a front rower
- The brutal start to professional rugby dislocating his elbow in his first Canterbury scrum
- His All Blacks debut and why he never felt overawed
- What the All Blacks environment is really like behind closed doors
- Earning respect, driving standards, and ruthless competition
- Walking out for World Cup finals
- Why he went to the gym the next day after World Cup glory
- The battle that came with being diagnosed with testicular cancer
- Why chemotherapy was tougher than any rugby pain
- Life after rugby, coaching, and a new perspective

This is one of the most inspiring episodes ever from a man who was (along with his brother) certainly the most professional player I ever saw. He’s someone who deserved every bit of success he got and I’m sure you’ll enjoy this one!

#owenfranks #whatalad #rugby #allblacks #crusaders

Thumbnails are unavailable for 10 of these 10 posts. Open a tile to view the post on Instagram.

Owen Franks's engagement

Owen Franks's engagement rate on Instagram is 1.06%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 94 followers. Likes outnumber comments by roughly 68 to 1, with 544 likes and 8 comments on an average post, so most reactions are taps rather than replies.

Engagement rate

1.06%

Avg likes
544
Avg comments
8
Interactions : followers
1 : 94

Lookalike Creators

A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.

Age & Gender

Unlocking shows how this audience splits across age bands and gender, charted from follower data.

Audience Location

Unlocking reveals the countries and cities where the most active followers of this account are concentrated.

Primary Language

Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.

Audience Interests

Unlocking lists the topics and categories this audience follows and engages with most often across the platform.

Authenticity

Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.

Audience Quality Score

Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.

Brand Affinity

Unlocking names the brands this audience already follows, mentions or engages with across social platforms.

Content Strategy

Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.

Commercial Insights

Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.

Industry Fit

Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.

Research Owen Franks further

Flinque ranks Instagram creators in Athlete and Fitness & Health, categories Owen Franks is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about Owen Franks are generated from the Instagram profile data Flinque holds for the account.

Who is Owen Franks?

Owen Franks (@owen.franks) is an Athlete creator on Instagram, also filed under Fitness & Health. Owen Franks carries Instagram's verified badge and is set up as an Instagram business account. The Instagram bio for Owen Franks runs to 14 words across 3 lines.

How many followers does Owen Franks have?

Owen Franks has 58,709 followers on Instagram (58.7K). Set against 1,567 accounts followed, the audience works out to about 37 followers per account Owen Franks follows. 240 published posts give Owen Franks a moderate archive on Instagram.

What is Owen Franks's engagement rate?

Owen Franks's engagement rate on Instagram is 1.06%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 94 followers. Likes outnumber comments by roughly 68 to 1, with 544 likes and 8 comments on an average post, so most reactions are taps rather than replies.

What does Owen Franks post about on Instagram?

Flinque files Owen Franks under Athlete, with Fitness & Health as a secondary category. Of the 10 most recent posts shown for Owen Franks, 7 are videos and 3 are single images. The 10 recent Instagram captions Flinque holds for Owen Franks repeatedly use the words rugby, owenfranks, whatalad, episode and scrum. Owen Franks's captions carry hashtags such as #rugby, #owenfranks and #whatalad. Owen Franks writes those captions mainly in English.

How do I contact Owen Franks for a collaboration?

Owen Franks's contact details are not published on Flinque's public profile. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Owen Franks and use Flinque's outreach tools wherever a contact route is on file.

Owen Franks's own Instagram profile is the one outbound link Flinque publishes for the account.

Public profile data sourced from Instagram. Flinque is not affiliated with Owen Franks.

Unlock Owen Franks's audience data