- Following 1.7K
- Followers 8.3K
- Engagement 107.92%
- Avg likes 10.7K
- Avg comments 31
About Otelier
Otelier (@otelier_home) is a Furniture creator on Instagram, also filed under Home & Decor. The account has 8,314 followers and 217 published posts. Recent posts average 10,731 likes and 31 comments, an engagement rate of 107.92%.
Otelier belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. Otelier follows 1,723 accounts, so the audience is roughly 4.8 times the size of the list followed. Otelier is set up as an Instagram business account. Flinque files Otelier under Furniture, with Home & Decor as a secondary category.
The Instagram bio for Otelier runs to 12 words across 2 lines. The latest activity Flinque has on record for Otelier dates from May 2026.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
217 Posts
Of the 10 most recent posts shown for Otelier, 6 are videos, 2 are single images and 2 are carousels. That mix leans toward videos. 217 published posts give Otelier a moderate archive on Instagram. Against the audience, that is roughly 38 followers for each post published. Otelier also keeps 4 story highlights on the profile. All 10 carry captions, averaging 74 words each. The captions are written mainly in English. Words that recur across them include design, craft, foldingfan, quartet and wanted. The captions tag #foldingfan, #otelier, #craft, #design and #furnituredesign.
私たちのファンが、二子玉川 蔦屋家電(ライズテラス店)でお求めいただけるようになりました!
#otelier #foldingfan #design #tokyoshopping
扇は、動いてこそ扇。
静止した物としてだけでなく、動く姿をこそ、捉えたかった。 にて、販売中。
#otelier #foldingfan #fan #productdesign #summervibes☀️
#foldingfan #craft #craftdesign #colorpalette
I had a lot of fun shooting for this collection. Besides designing the fan as product, I also wanted to experiment with different ways of physically engaging with the fan, not like a typical product or fashion shoot to sell the product, but to create a composition that stands on its own - a series of unexpected self portraits.
モダン手扇子コレクション 🪭
このコレクションの撮影は、本当に楽しい時間でした。扇子をプロダクトとしてデザインするだけでなく、撮影においても、扇子との新しい身体的な関わり方を探求したいと思いました。商品を売るための典型的なプロダクト撮影やファッション撮影ではなく、それ自体で成立するコンポジションを——予期せぬセルフポートレートのシリーズとして。
#photography #selfportrait #foldingfan #craft #design
Introducing Otelier’s Modern Hand Fans — bamboo, organic cotton, and 1,000 years of craft.
First invented in Japan around 800 AD. Over 60 steps to make. A sixth-generation, 160-year-old craft partner in Anhui — China’s bamboo capital.
Beautiful things are worth fighting for.
The Double Rainbow Fan and the Color Block Fan — now available. Shop → link in bio.
2年の歳月を経て、ついに。🪭
Otelierのモダン扇子コレクションが完成しました。
扇子は、1,000年以上前に日本で生まれました。
竹、オーガニックコットン、
そして1,000年受け継がれてきた職人技。
一本の扇子が完成するまでには、
60を超える工程があります。
今回、私たちは
中国・安徽省で160年続く
六代目の職人とともに制作しました。
美しいものは、
守り、残していく価値がある。
二重虹扇子 ”Double Rainbow Fan”
カラーブロック扇子 ”Color Block Fan”
本日より販売開始です。
ご購入はプロフィールのリンクから。
#handfan #otelier #craft #handmade #summer
In November 2020, at the peak of Covid, I launched Otelier in San Francisco with standing desks. In 2023, the Quartet on Kickstarter from Mexico City. Patents. Awards. Loyal supporters who meant everything.
But as any creative knows — building a brand is 90% operations, 10% design. I spent years on logistics, price hikes, tariffs, infringers copying my work. What I loved most became a burden.
So I left.
After two years as a digital nomad, I settled in Kyoto in January 2026. Otelier starts over from here — working with artisans, making things slowly and with intention, returning to what actually matters: design and craft.
Part of this move is also, honestly, the politics in America - the injustice is too heavy. Japan has its own contradictions — but Kyoto's culture is rooted in something different: a culture that still knows how to be still, with a genuine value placed on harmony — with each other and with nature.
That matters now more than ever. In the age of AI, imperialism, and extractive capitalism, a culture rooted in harmony and peace is the rock we stand on. Traditions, craft, art, ritual, food — the things that make us human and connect us to each other and to place.
Come find us in Kyoto.
───
Otelierの新章。
2020年11月、コロナ禍の真っ只中、私はサンフランシスコでスタンディングデスクのブランドとしてOtelierを立ち上げました。2023年にはメキシコシティから、Kickstarterでクワルテットを発売。特許、受賞歴、そして何よりも大切にしてくれた支持者たちとの出会い。
でも、クリエイターなら誰でも知っている——ブランドを作るということは、90%が業務、10%がデザイン。物流、価格高騰、関税、そして自分の作品を盗んでいく人たちとの闘い。気づけば、一番愛していたものが重荷になっていた。
だから、去ることにした。
2年間のデジタルノマド生活を経て、2026年1月に京都に落ち着きました。Otelierはここから再出発します——職人と共に、ゆっくりと、丁寧に。本当に大切なことに立ち返るために:デザインと、ものづくりへ。
正直に言えば、この移住にはアメリカの政治も影響しています。あの国の不正義は、もう背負いきれなかった。日本にも矛盾はある——でも京都の文化は、何か違うものに根ざしています:静かにいることをまだ知っている文化。お互いと、自然との調和を、本質的な価値として大切にする文化。
今こそ、それが重要です。AIと帝国主義と収奪的な資本主義の時代に、調和と平和に根ざした文化こそが、私たちの立つ岩盤です。伝統、工芸、アート、儀式、食——私たちを人間たらしめ、互いと場所とをつなぐもの。
京都で、また会いましょう。
Why does this matter? Because authentic design deserves protection. Every detail in Quartet was designed with purpose, and created with my heart and soul.
This patent speaks to the integrity and hardwork required to create something original. THANK YOU for all our customers and supports who value authentic design over imitation. 💛 #patented #designinnovation #furnituredesign
I first met Yvonne during the LA fires when she reached out to brainstorm ways to help. As someone for whom home means everything, the thought of losing it is unimaginable.
To support those affected, Otelier is giving away three Polygon Quartets. All we ask is that you help spread the word by reposting on stories + tagging friends who might benefit. By tagging them, you’re giving them a chance to enter. From there, all they need to do is reach out to and DM her “LA” Winners will be selected on 3/18 and announced via Stories!! #furnituredesign #stools #multifunctionalfurniture
We're so excited to share out our new video for the Quartet, live on our new website. Thanks and the team for capturing the quality and essence of our design!
You can view the full video on our website at
Also thanks to lorenzo for making this happen! ❤️
Thumbnails are unavailable for 10 of these 10 posts. Open a tile to view the post on Instagram.
Otelier's engagement
Otelier's engagement rate on Instagram is 107.92%, over 6%, more than 6 likes and comments per 100 followers. A typical post draws likes and comments in numbers close to the size of the audience itself. Likes outnumber comments by roughly 346 to 1, with 10,731 likes and 31 comments on an average post, so most reactions are taps rather than replies.
Engagement rate
107.92%
- Avg likes
- 10.7K
- Avg comments
- 31
- Interactions : followers
- 1 : 1
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Frequently asked questions
These answers about Otelier are generated from the Instagram profile data Flinque holds for the account.
Who is Otelier?
Otelier (@otelier_home) is a Furniture creator on Instagram, also filed under Home & Decor. Otelier is set up as an Instagram business account. The Instagram bio for Otelier runs to 12 words across 2 lines.
How many followers does Otelier have?
Otelier has 8,314 followers on Instagram (8.3K). Otelier follows 1,723 accounts, so the audience is roughly 4.8 times the size of the list followed. 217 published posts give Otelier a moderate archive on Instagram.
What is Otelier's engagement rate?
Otelier's engagement rate on Instagram is 107.92%, over 6%, more than 6 likes and comments per 100 followers. A typical post draws likes and comments in numbers close to the size of the audience itself. Likes outnumber comments by roughly 346 to 1, with 10,731 likes and 31 comments on an average post, so most reactions are taps rather than replies.
What does Otelier post about on Instagram?
Flinque files Otelier under Furniture, with Home & Decor as a secondary category. Of the 10 most recent posts shown for Otelier, 6 are videos, 2 are single images and 2 are carousels. The 10 recent Instagram captions Flinque holds for Otelier repeatedly use the words design, craft, foldingfan, quartet and wanted. Otelier's captions carry hashtags such as #foldingfan, #otelier and #craft. Otelier writes those captions mainly in English. Otelier keeps 4 story highlights, which open with a free Flinque account.
How do I contact Otelier for a collaboration?
Otelier's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Otelier and use Flinque's outreach tools wherever a contact route is on file.
Links
Otelier's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Otelier.