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Official Kewpie Character (@officialkewpiecharacter), Instagram profile photo
Verified on Instagram

Official Kewpie Character

Shopping & retail
@officialkewpiecharacter
Official Instagram page for Kewpie® -the beloved character created by Rose O’Neill. Shop all the latest Kewpie Licensed Products here ⬇️
  • eCommerce/DTC
  • Following 793
  • Followers 32.9K
  • Engagement 7.21%
  • Avg comments 116

About Official Kewpie Character

Official Kewpie Character (@officialkewpiecharacter) is a Shopping & retail creator on Instagram, also filed under eCommerce/DTC. The account has 32,887 followers and 675 published posts. Recent posts average 2,418 likes and 116 comments, an engagement rate of 7.21%.

With 32.9K followers, Official Kewpie Character is a micro creator by the common 10,000 to 100,000 definition. Set against 793 accounts followed, the audience works out to about 41 followers per account Official Kewpie Character follows. Official Kewpie Character uses an Instagram professional account. Flinque files Official Kewpie Character under Shopping & retail, with eCommerce/DTC as a secondary category.

The Instagram bio for Official Kewpie Character runs to 20 words. The latest activity Flinque has on record for Official Kewpie Character dates from July 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

675 Posts

Of the 10 most recent posts shown for Official Kewpie Character, 7 are single images and 3 are carousels. That mix leans toward single images. Official Kewpie Character has built a substantial archive of 675 posts. Against the audience, that is roughly 49 followers for each post published. Official Kewpie Character also keeps 29 story highlights on the profile. All 10 carry captions, averaging 41 words each. The captions are written mainly in English. Words that recur across them include happy, summer, tell, world and comments. The captions tag #smokonow, #kewpie, #blindbox, #halloween and #boobash.

🍦 Happy National Ice Cream Day! 🍨

Nothing says summer quite like your favorite scoop on a sunny day.🍧 Tell us your favorite ice cream flavor below!
SOLD OUT 👻 thank you to everyone who signed up for Kewpie Boo Bash 🍬 be sure to sign up at the link in bio for future exclusive drops 💖 …but the fun isn’t over yet for Kewpie Halloween so stay tuned 🎃

#smokonow #kewpie #blindbox #boobash #halloween
Some feelings are just easier to emoji! 😄

Happy World Emoji Day from Kewpie! Tell us how you’re feeling today using only emojis in the comments. We can’t wait to decode them! 🩷✨
The best summer memories are made with sandy toes, sunny skies, and good friends. ☀️💛
A little kindness can make a big difference. 💚

A gentle reminder that a smile, a kind word, or simply spending time with someone can brighten their world.
#GIVEAWAY ✨ You Could Win a “Kewpie in the Garden” blind box figure by Smoko✨

To celebrate our July Giveaway, we’re giving lucky Kewpie fans the chance to win one of these adorable collectibles from 💖

To enter for a chance to win, each entrant must:

1️⃣ “LIKE” this #Sweepstakes post
2️⃣ Tag a friend in the “COMMENTS” below
3️⃣ “FOLLOW” the channel on which you commented: either or

Grand Prize consists of: 6 (6) “Kewpie in the Garden” blind box figure by Smoko (ARV $18; ARV of all Prizes $108)

NO PURCHASE NECESSARY. Void where prohibited. 16+ US/DC Only. Ends 7/15/26. Privacy settings must accept DMs for winner notification only. Sponsor: Kewpie Corporation. See Official Rules in bio.

“Kewpie in the Garden” blind box figure by Smoko at
🍫 Happy World Chocolate Day!

Life is always a little sweeter with chocolate and even sweeter when it’s shared.

🍬 Tell us your favorite chocolate treat in the comments!
Vacation mode: ON. 🌴💗

Whether you’re heading to the beach, lounging poolside, or chasing sunshine, Kewpie has your summer style covered.
The whole Kewpie crew is parade-bound!

Nothing says Fourth of July like fireworks and celebrating with family and friends. We hope your day is filled with joy, laughter, and a little Kewpie magic.

Happy 4th of July! ❤️
BOO! Don’t get haunted by missing our new Kewpie series drop 👻 Sign up for early access at the link in our bio to get notified for when the kewpiest new Halloween collection arrives 🎃

#smokonow #kewpie #halloween #blindbox #comingsoon

Official Kewpie Character's engagement

Official Kewpie Character's engagement rate on Instagram is 7.21%, over 6%, more than 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 14 followers. An average post collects 2,418 likes and 116 comments, close to 21 likes for each comment.

Engagement rate

7.21%

Avg likes
2.4K
Avg comments
116
Interactions : followers
1 : 14

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Age & Gender

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Audience Location

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Primary Language

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Audience Interests

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Authenticity

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Audience Quality Score

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Content Strategy

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Commercial Insights

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Industry Fit

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Research Official Kewpie Character further

Flinque ranks Instagram creators in eCommerce/DTC, categories Official Kewpie Character is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about Official Kewpie Character are generated from the Instagram profile data Flinque holds for the account.

Who is Official Kewpie Character?

Official Kewpie Character (@officialkewpiecharacter) is a Shopping & retail creator on Instagram, also filed under eCommerce/DTC. Official Kewpie Character uses an Instagram professional account. The Instagram bio for Official Kewpie Character runs to 20 words.

How many followers does Official Kewpie Character have?

Official Kewpie Character has 32,887 followers on Instagram (32.9K). Set against 793 accounts followed, the audience works out to about 41 followers per account Official Kewpie Character follows. Official Kewpie Character has built a substantial archive of 675 posts.

What is Official Kewpie Character's engagement rate?

Official Kewpie Character's engagement rate on Instagram is 7.21%, over 6%, more than 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 14 followers. An average post collects 2,418 likes and 116 comments, close to 21 likes for each comment.

What does Official Kewpie Character post about on Instagram?

Flinque files Official Kewpie Character under Shopping & retail, with eCommerce/DTC as a secondary category. Of the 10 most recent posts shown for Official Kewpie Character, 7 are single images and 3 are carousels. The 10 recent Instagram captions Flinque holds for Official Kewpie Character repeatedly use the words happy, summer, tell, world and comments. Official Kewpie Character's captions carry hashtags such as #smokonow, #kewpie and #blindbox. Official Kewpie Character writes those captions mainly in English. Official Kewpie Character keeps 29 story highlights, which open with a free Flinque account.

How do I contact Official Kewpie Character for a collaboration?

Official Kewpie Character's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. Brands with a free Flinque account can shortlist Official Kewpie Character and use Flinque's outreach tools wherever a contact route is on file.

Official Kewpie Character's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Official Kewpie Character.

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