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Ninja Mama (@ninjamamahq), Instagram profile photo
Verified on Instagram

Ninja Mama

Shopping & retail
@ninjamamahq
Here to help new mums navigate their way through! #postpartum #postpartumessentials. Available wholesale & retail Australia, UK & USA
  • eCommerce/DTC
  • Shopping
  • Shopping & Retail
  • Following 750
  • Followers 35.2K
  • Engagement 4.32%
  • Avg comments 7

About Ninja Mama

Ninja Mama (@ninjamamahq) is a Shopping & retail creator on Instagram, also filed under eCommerce/DTC and Shopping. The account has 35,198 followers and 242 published posts. Recent posts average 1,384 likes and 7 comments, an engagement rate of 4.32%.

With 35.2K followers, Ninja Mama is a micro creator by the common 10,000 to 100,000 definition. Set against 750 accounts followed, the audience works out to about 47 followers per account Ninja Mama follows. Ninja Mama carries Instagram's verified badge and is set up as an Instagram business account. Flinque files Ninja Mama under 4 categories, led by Shopping & retail and followed by eCommerce/DTC, Shopping and Shopping & Retail.

The Instagram bio for Ninja Mama runs to 17 words. The bio tags #postpartum and #postpartumessentials. The latest activity Flinque has on record for Ninja Mama dates from October 2025.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

242 Posts

Of the 10 most recent posts shown for Ninja Mama, 7 are videos and 3 are single images. That mix leans toward videos. 242 published posts give Ninja Mama a moderate archive on Instagram. Against the audience, that is roughly 145 followers for each post published. Ninja Mama also keeps 3 story highlights on the profile. All 10 carry captions, averaging 114 words each. The captions are written mainly in English. Words that recur across them include postpartum, recovery, care, everything and support. The captions tag #ninjamama, #postpartumrecovery, #happynewyear2026, #postpartumsupport and #motherhoodcommunity.

✨ Happy New Year from Ninja Mama ✨

As we step into a brand new year, we’ve been taking a moment to pause, reflect, and feel incredibly grateful.

2025 was a year of momentum, milestones, and meaningful connection.
We launched new products, entered new markets, and watched Ninja Mama continue to grow beyond what we ever imagined. But one of the most special highlights? Meeting so many of you face-to-face — women, mums-to-be, and supportive partners — at the PBC Expos.

There is something so powerful about hearing your stories in person. The honest conversations, the laughter, the vulnerability — it reminds us that Ninja Mama is so much more than products. It’s a community built around care, understanding, and support during one of life’s biggest transitions.

And while we’re so proud of how far we’ve come… we’re even more excited about where we’re going.

2026 is already shaping up to be our most ambitious year yet.
We have even more new products in development, some truly exciting expansion plans, and a few projects we’ve been quietly working on behind the scenes that we cannot wait to bring to life. Everything we do continues to be guided by the same mission: to make postpartum care feel supported, considered, and beautifully done.

Thank you for being here. Thank you for trusting Ninja Mama during such a tender season.
Here’s to another year of growth, connection, courage — and so much more to come. 🥂💗

With love,
Louise XX

#HappyNewYear2026 #PostpartumSupport
#MotherhoodCommunity
#WomenFounded
#AustralianBrand
Not just a box — a little pink suitcase for her recovery journey 🎀

Each Ninja Mama kit is thoughtfully packed like a keepsake, holding everything she needs through those first tender days and nights.

A beautiful way to say:
“I’ve got you.”

Perfect for baby showers, hospital bags, or postpartum gifting done properly.

#NinjaMama
#PostpartumCare
#PostpartumRecovery
#NewMumEssentials
#HospitalBagMustHaves
✨ A little Ninja Mama love just landed on her doorstep ✨
We’re so excited to see our Instant Padsicles, Postpartum Pad Liners/Wipes, and Organic Alcohol-Free Witch Hazel getting the unboxing treatment!

These three recovery essentials are simple, effective, and so pretty — everything a new mama deserves in those tender early days.
Thank you for sharing the love and helping more mums discover gentler, premium postpartum care 💗

#mamahoodmadeeasier #postpartumrecovery #ninjamaama #postpartumesentials #pregnancyaustralia
Prepping my iced red raspberry leaf tea 🩷

Poured over ice and frozen strawberries for the most refreshing mama moment 🍓

Traditionally used in late pregnancy to support the uterus and prep for labour. Caution: not recommended before 32 weeks pregnant.

#ninjamama
Packing my labour and postpartum care bag with my essentials 🩷

Everything I need to help me feel supported through labour, recovery, and hopefully my VBAC jounrey 🤍
Doing everything I can to prepare my body (and mind) for a calm, empowered birth ✨

Featuring:
• Instant Perineal Ice Pack Pads
• Peri Bottle
• Organic Witch Hazel
• Organic Clary Sage Essential Oil — recommended use from 40 weeks or during labour.
• Postpartum Recovery Wipes
• “Prepare to Push” Tea — recommended use from 32 weeks.

#PregnancyCare #HospitalBagEssentials #VBACGoals #NinjaMama
Next Level Recovery? Say Less 😏

We’ve teamed up with Ninja Mama - because mamas supporting mamas is what we are all about.

The next 10 orders of our Postpartum Recovery Briefs get a FREE silicon scar strips pack (RRP 49.99!) add yours to cart - pronto!
Let’s talk about the real MVPs of postpartum care 👏

Your ladybits go through A LOT. Whether you’ve pushed out a watermelon or had a C-section, there’s swelling, aching, and a general “don’t-touch-me” vibe.

That’s where our Perineal Therapy Packs step in. Use them hot or cold to soothe soreness, reduce swelling, and give your body the TLC it needs. They come with washable sleeves, a travel pouch (so you’re not tossing them next to frozen peas), and yes—they’re actually cute.

Perfect for the hospital or home freezer. Even better for your bits.

#NinjaMama #PerinealIcePacks #PostpartumRelief #FourthTrimesterHealing #PadsicleUpgrade
You are not lazy. You are healing.
You are not weak. You are recovering.
You are not selfish for needing help. You are human.

Postpartum recovery isn’t a 6-week finish line. It’s a deep, layered process of physical, emotional, and hormonal healing. One that takes time. Rest. Kindness. And the right tools.

So light the candle. Use the good robe. Put your feet up and ice your bits. Nourish your body with tea and warm meals. Cry if you need to. Laugh at the mess. And let the house go. Your priority right now is YOU and your baby.

Our Ninja Mama products are here to support that healing—without judgement, without pressure. From gentle perineal care to nurturing breast support, we’ve got what you need to feel a little less like a hot mess and a little more like the warrior you truly are.

✨ Reminder: You don’t have to do it all. You just have to rest. You’re already doing enough.

#HealingIsSacred #PostpartumPermission #MumDeservesCare #FourthTrimesterJourney #RealRecoveryRealMum
🩷 The Postpartum Undies You Actually Deserve

Let’s be honest… the mesh underwear from the hospital is about as comforting as a paper towel with a waistband.

We get it. Birth is raw and messy. Whether you pushed, were stitched, or had a C-section, your body deserves softness, not scratchiness. That’s why we made the Ninja Mama Postpartum Boyshort-Style Underwear—because you deserve dignity and comfort in those early days when everything feels a little sore, swollen, and surreal.

Here’s why mums are loving them:

✔ Soft, stretchy, breathable fabric that actually feels nice on your skin
✔ Boyshort cut that offers gentle support without digging or riding up
✔ Strong enough to hold those jumbo maternity pads and even ice packs
✔ Designed to be disposable, but durable enough to wash and rewear (up to 5 times!)
✔ One size fits most (28–42 inch waist), because your body has enough going on without worrying about fit
✔ No latex, no tight elastic, no nonsense—just soft support when you need it most

💡 Real mum tip:
Pop a few pairs into your hospital bag and have extras at home. They’ll be your best friend those first few days—and are also amazing for post-surgery or just anytime comfort (because sometimes, life calls for emergency stretchy pants).

And of course, in true Ninja Mama style… we made them pretty. 💗 Gorgeous packaging makes them perfect for gifting—whether it's for yourself, your birth bag, or your bestie who's about to meet her baby.

You’ve got enough on your plate right now. Let your undies be one less thing to worry about.

Because recovery should feel soft, supported, and as fabulous as possible—even if you're still rocking maternity pads.

#PostpartumUnderwear #NinjaMamaUndies #FourthTrimesterEssentials #NewMumRecovery #PostBirthComfort
The beautiful unboxing the Ninja Mama Complete Postpartum Recovery Bundle. With Gift wrap Available and Free Express Shipping what are you waiting for Mamas?!!!

Ninja Mama's engagement

Ninja Mama's engagement rate on Instagram is 4.32%, between 3% and 6%, or 3 to 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 23 followers. Likes outnumber comments by roughly 198 to 1, with 1,384 likes and 7 comments on an average post, so most reactions are taps rather than replies.

Engagement rate

4.32%

Avg likes
1.4K
Avg comments
7
Interactions : followers
1 : 23

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Research Ninja Mama further

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Frequently asked questions

These answers about Ninja Mama are generated from the Instagram profile data Flinque holds for the account.

Who is Ninja Mama?

Ninja Mama (@ninjamamahq) is a Shopping & retail creator on Instagram, also filed under eCommerce/DTC and Shopping. Ninja Mama carries Instagram's verified badge and is set up as an Instagram business account. The Instagram bio for Ninja Mama runs to 17 words.

How many followers does Ninja Mama have?

Ninja Mama has 35,198 followers on Instagram (35.2K). Set against 750 accounts followed, the audience works out to about 47 followers per account Ninja Mama follows. 242 published posts give Ninja Mama a moderate archive on Instagram.

What is Ninja Mama's engagement rate?

Ninja Mama's engagement rate on Instagram is 4.32%, between 3% and 6%, or 3 to 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 23 followers. Likes outnumber comments by roughly 198 to 1, with 1,384 likes and 7 comments on an average post, so most reactions are taps rather than replies.

What does Ninja Mama post about on Instagram?

Flinque files Ninja Mama under 4 categories, led by Shopping & retail and followed by eCommerce/DTC, Shopping and Shopping & Retail. Of the 10 most recent posts shown for Ninja Mama, 7 are videos and 3 are single images. The 10 recent Instagram captions Flinque holds for Ninja Mama repeatedly use the words postpartum, recovery, care, everything and support. Ninja Mama's captions carry hashtags such as #ninjamama, #postpartumrecovery and #happynewyear2026. Ninja Mama writes those captions mainly in English. The bio tags #postpartum and #postpartumessentials. Ninja Mama keeps 3 story highlights, which open with a free Flinque account.

How do I contact Ninja Mama for a collaboration?

Ninja Mama's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Ninja Mama and use Flinque's outreach tools wherever a contact route is on file.

Ninja Mama's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Ninja Mama.

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