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N I D A S H A Y (@nidashay), Instagram profile photo
Verified on Instagram

N I D A S H A Y

Fashion Designer
@nidashay
Couturier based in London • Distinct • Artisanal • Bespoke Featured in Tatler,Harper’s Bazaar,Vogue, CNA• #nidashay @nidaness
  • Following 2K
  • Followers 5.9K
  • Engagement 0.73%
  • Avg comments 6

About N I D A S H A Y

N I D A S H A Y (@nidashay) is a Fashion Designer creator on Instagram. The account has 5,939 followers and 1,322 published posts. Recent posts average 40 likes and 6 comments, an engagement rate of 0.73%.

N I D A S H A Y belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. N I D A S H A Y follows 1,956 accounts, so the audience is roughly 3 times the size of the list followed. N I D A S H A Y is set up as an Instagram business account. Flinque files N I D A S H A Y under a single category, Fashion Designer.

The Instagram bio for N I D A S H A Y runs to 16 words across 4 lines. The bio tags #nidashay. The bio mentions @nidaness. The latest activity Flinque has on record for N I D A S H A Y dates from December 2025.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

1,322 Posts

Of the 10 most recent posts shown for N I D A S H A Y, 7 are videos, 2 are single images and 1 is a carousel. That mix leans toward videos. N I D A S H A Y has built a substantial archive of 1,322 posts. Against the audience, that is roughly 4.5 followers for each post published. N I D A S H A Y also keeps 35 story highlights on the profile. All 10 carry captions, averaging 106 words each. The captions are written mainly in English. Words that recur across them include piece, always, embroidery, been and hand. The captions tag #nidashay, #london, #nidashaylondon, #londondesigner and #handmadewithlove.

It’s so hard opening up again after years of silence • I made this piece after two long years of not seeing my team • You will notice the rose in pink • It actually started with just a rose • And I had been sitting and thinking of how to use that one rose and create a pattern • I initially did it with silk thread embroidery in red but I felt it lacked something and only used it twice in my designs • I then came up with the idea of doing it in sequins because it had been so long since I did a piece in sequins • I felt it reflected my vision perfectly • The leaves came in and so did the dandelions • The dandelions are my favourite memory of the boys picking them and blowing them into the wind • Flowers hold a special place in my heart • I designed this piece inspired by some very special women I know and met on this journey • And a fun fact is.. my mother owns a version of this piece and it is the one and only piece I ever and we have hand embroidered of that size • I have done a lot of elaborate designs but nothing compared to what I made for her • As soon as I created this piece she told me she wanted it as well even though she wasn’t feeling so great • It took months and months but I made her the most iconic shawl and told her she should wear it with different colours • That was the beginning of the next chapter.. thank you to my dearest mother who breathes life into every piece I ever create.. you inspire me. Always and forever.Stay fabulous and colourful • I hope atleast you’ll see my collection in London, a place you longed to see me in and I did it all for you 🩷💕 #nidashay #nidashaylondon #londondesigner #handmadewithlove
Backless Sparkle • Always a statement piece • #nidashay
Finally the full video for you all to see • So often I’ve been asked not just by clients, interns and those who work for me that if I ever worry that my embroidery would be copied after I post such detailed photos and videos • I think if I ever worried about that, I would be very insecure about my work • I’m not because I know my own vision • I know even if it is copied, even if others can find something else • It’ll never be anything like what I create and I will always come up with something new • My mind creates patterns without control, I have visions at the most random times and moments • That is why I have to be there always to create the first piece, throw sequins, silk thread, crystals around the embroidery board and just envision it • My head artisan has become so used to my way of creating, he patiently waits • I am a perfectionist with my art (which doesn’t always work in my favour ) • I’ve been told a million times to stop being so • But I believe this is what my clients love about me • They know the stories are from my heart, the creativity is from my heart • That’s what makes it beautiful and a piece to treasure that you can pass on to the next generation • Proud to make everything from hand, from start to finish • Im holding on to traditional crafts in a world chasing machine embroidery and AI • Call me foolish but it’s what I believe in • xoxo Nida

#nidashay
Spent years supporting the beautiful art of hand embroidery and the artisans to preserve it • No sort of machine embroidery can ever replicate this beautiful craft • The patience with which they work and the hours they spend embroidering one bead after another • The beauty lies in supporting them • Telling stories of their skill, their patience and my inspiration • #nidashay
There are only two of this particular signature piece made • Utcha would be the first one to own it as she inspired me to recreate and rethink the signature piece but not on black and not just in gold • It always starts with a story. I couldn’t even fathom creating something with gold and silver, although im sure its been done many times over but recreating what I already thought was in my mind, I had to rethink how I’d sit the birds,the leaves,the stems and then balance it all out • Well I did it and it took me time and I was so happy she pushed me to think in a different way • I delivered this to her before I left to Paris to show case after Covid and she still had the biggest heart and said ‘ would you like to take this and show case it for your show ‘ • it’s women like her, moments like this that touch my heart • I didn’t take it.. I wanted her to make her own memories • Thank you to friends like you 🤍 #nidashay
Signature Cape with Lily of the Valley Hand Embroidery • Each pearl and crystal meticulously hand embroidered on to luxurious white velvet •

#nidashay #london #londonfashion
The Signature Floral • Inspired by the long walks in the parks in London • A happy piece that sparks joy every time I look at it • I yearned for so many years to live in a place that had seasons • I wanted to spend time gazing at flowers and learn about new ones that I’d never seen before • I wanted to enjoy watching the leaves fall down and hearing the crunch everytime I stepped on a leaf in autumn • Every chance I got, I ran to london to refresh my self and find inspiration • Nature has always been my inspiration and in the parks I find inspiration and find my calm whenever life gets too overwhelming • So this is my happy piece • New beginnings full of hope and wanderlust • Here’s to making memories • #nidashay #london
🤍

#nidashay
🤍 #nidashay
Bubble hem dress • One of my favourite hemlines • #nidashay 🤍

N I D A S H A Y's engagement

N I D A S H A Y's engagement rate on Instagram is 0.73%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 137 followers. Comments stay close to likes on N I D A S H A Y's posts, at 40 likes and 6 comments on average, about 6.7 likes per comment.

Engagement rate

0.73%

Avg likes
40
Avg comments
6
Interactions : followers
1 : 137

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Research N I D A S H A Y further

Flinque ranks Instagram creators in Fashion Designer, categories N I D A S H A Y is filed under, and its free tools measure the same figures for any public account.

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Frequently asked questions

These answers about N I D A S H A Y are generated from the Instagram profile data Flinque holds for the account.

Who is N I D A S H A Y?

N I D A S H A Y (@nidashay) is a Fashion Designer creator on Instagram. N I D A S H A Y is set up as an Instagram business account. The Instagram bio for N I D A S H A Y runs to 16 words across 4 lines.

How many followers does N I D A S H A Y have?

N I D A S H A Y has 5,939 followers on Instagram (5.9K). N I D A S H A Y follows 1,956 accounts, so the audience is roughly 3 times the size of the list followed. N I D A S H A Y has built a substantial archive of 1,322 posts.

What is N I D A S H A Y's engagement rate?

N I D A S H A Y's engagement rate on Instagram is 0.73%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 137 followers. Comments stay close to likes on N I D A S H A Y's posts, at 40 likes and 6 comments on average, about 6.7 likes per comment.

What does N I D A S H A Y post about on Instagram?

Flinque files N I D A S H A Y under a single category, Fashion Designer. Of the 10 most recent posts shown for N I D A S H A Y, 7 are videos, 2 are single images and 1 is a carousel. The 10 recent Instagram captions Flinque holds for N I D A S H A Y repeatedly use the words piece, always, embroidery, been and hand. N I D A S H A Y's captions carry hashtags such as #nidashay, #london and #nidashaylondon. N I D A S H A Y writes those captions mainly in English. The bio tags #nidashay. N I D A S H A Y keeps 35 story highlights, which open with a free Flinque account.

How do I contact N I D A S H A Y for a collaboration?

N I D A S H A Y's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist N I D A S H A Y and use Flinque's outreach tools wherever a contact route is on file.

N I D A S H A Y's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Instagram profile ↗

Public profile data sourced from Instagram. Flinque is not affiliated with N I D A S H A Y.

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