- Following 15
- Followers 337K
- Engagement 1.7%
- Avg likes 2.8K
- Avg comments 25
About Ernest Phiri
Ernest Phiri (@nibbles.store) is a Pet Store creator on Instagram, also filed under eCommerce/DTC and Pets. The account has 337,015 followers and 473 published posts. Recent posts average 2,804 likes and 25 comments, an engagement rate of 1.7%.
An audience of 337K puts Ernest Phiri in the mid-tier, between 100,000 and 1 million followers. Ernest Phiri follows just 15 accounts, which leaves well over 1,000 followers for every account followed. Ernest Phiri uses an Instagram professional account. Flinque files Ernest Phiri under 3 categories, led by Pet Store and followed by eCommerce/DTC and Pets.
The Instagram bio for Ernest Phiri runs to 10 words across 4 lines. The bio mentions @supremepetfoods. The latest activity Flinque has on record for Ernest Phiri dates from December 2025.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
473 Posts
Of the 10 most recent posts shown for Ernest Phiri, 6 are carousels and 4 are videos. That mix leans toward carousels. 473 published posts give Ernest Phiri a moderate archive on Instagram. Against the audience, that is roughly 713 followers for each post published. Ernest Phiri also keeps 7 story highlights on the profile. 9 of those 10 carry captions, averaging 95 words each. The captions are written mainly in English. Words that recur across them include best, possible, wishing, home and hope.
The good news is that everything is now fully restored and running as smoothly as ever. Sadly, due to the way the system reset, subscriptions do need to be set up again. I know this is not ideal, and I genuinely appreciate your patience and support while everything was put back in place. 🤞🏾
As we move forward, I am excited to introduce the Grande Feast Subscription Bundle. This upgraded bundle now includes 5 packets of Nibbles instead of 3, giving your buns more of what they love in every delivery. Behind the scenes, even more has been improved, from higher-quality, more natural ingredients to upgraded and environmentally friendly packaging. ♻️
While the packaging looks the same, it is now far safer for the environment and better aligned with the values of this brand. Due to these enhancements in materials, sourcing, and overall quality, there has been a small price adjustment, allowing me to continue delivering the best possible products without compromise. ❤️
If you were previously subscribed, please take a moment to re-subscribe when you’re ready, your continued support truly means the world and helps this small business grow sustainably. 🐰
Thank you for your understanding, kindness, and ongoing support. Wishing you all a very happy New Year, and thank you for being part of this journey! ❤️
Some of you may know I’m currently away from home for a bit. I had a family memorial to attending alongside spending Christmas and new years out here (Zambia 🇿🇲).
Despite being away, everything is still running as usual! The shop is still all up and running with a nice little 15% off during this festive season as a little thank you to you all. Discount code: SMUDGE15 - trying to find little pockets of time here and there to edit the pre recorded videos I’ve got stored up! 🐰
Massive massive thank you to for all the lovely goodies and hampers they’ve gifted all of us over the last few months! Very lovely team over there ❤️
Wishing you all a happy new year! Bless you all ❤️🐰
To make things easier for us both, I’ve put together the “Ultimate Bunny Guide”. 🙌🏾
ALL, and I mean ALL the questions I’ve been asked about rabbits have been complied into one neat PDF, accessible at any point in time to refer back to, share and pass the knowledge on! ❤️
From choosing the right rabbit and setting up the perfect home, to diet essentials, behaviour insights, grooming, health checks, enrichment ideas, and more, it’s all explained in clear, beginner-friendly language tailored for real-world rabbit care. 🐇
Learn:
• How to select the right rabbit for your lifestyle
• Ideal housing options and bunny-proofing tips
• Complete UK-focused diet & nutrition guidance 
• Techniques for bonding, handling, and safe play
• Grooming, vet essentials, behaviour cues, training and routines 🔄
It’s been something I’ve been meaning to put together for some time now and FINALLY found the time too. A lot of preparation, research and time was put into this. It’s something I wish I had when I was initially starting out as a rabbit owner. 🙏🏾
We’ve all made mistakes and we’ll continue to make them as we try to provide the best life possible for our little friends. 🐰
The day we stop learning is the day we stop giving our rabbits the care they deserve. ❤️
We’re averaging 5* reviews on our website alongside daily wonderful messages from customers! 🐰
Subscribe to save yourself 10-15% off treats alongside FREE intentional AND local delivery! 🚚 📦
As always, love and appreciate every single one of you guys! A lot more on the way 🐰❤️
Ernest Phiri's engagement
Ernest Phiri's engagement rate on Instagram is 1.7%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 59 followers. Likes outnumber comments by roughly 112 to 1, with 2,804 likes and 25 comments on an average post, so most reactions are taps rather than replies.
Engagement rate
1.7%
- Avg likes
- 2.8K
- Avg comments
- 25
- Interactions : followers
- 1 : 59
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Research Ernest Phiri further
Ernest Phiri is listed in 2 Flinque rankings of Instagram creators, and the free tools beside them measure the same figures for any public account.
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Frequently asked questions
These answers about Ernest Phiri are generated from the Instagram profile data Flinque holds for the account.
Who is Ernest Phiri?
Ernest Phiri (@nibbles.store) is a Pet Store creator on Instagram, also filed under eCommerce/DTC and Pets. Ernest Phiri uses an Instagram professional account. The Instagram bio for Ernest Phiri runs to 10 words across 4 lines.
How many followers does Ernest Phiri have?
Ernest Phiri has 337,015 followers on Instagram (337K). Ernest Phiri follows just 15 accounts, which leaves well over 1,000 followers for every account followed. 473 published posts give Ernest Phiri a moderate archive on Instagram.
What is Ernest Phiri's engagement rate?
Ernest Phiri's engagement rate on Instagram is 1.7%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 59 followers. Likes outnumber comments by roughly 112 to 1, with 2,804 likes and 25 comments on an average post, so most reactions are taps rather than replies.
What does Ernest Phiri post about on Instagram?
Flinque files Ernest Phiri under 3 categories, led by Pet Store and followed by eCommerce/DTC and Pets. Of the 10 most recent posts shown for Ernest Phiri, 6 are carousels and 4 are videos. The 9 recent Instagram captions Flinque holds for Ernest Phiri repeatedly use the words best, possible, wishing, home and hope. Ernest Phiri writes those captions mainly in English. Ernest Phiri keeps 7 story highlights, which open with a free Flinque account.
How do I contact Ernest Phiri for a collaboration?
Ernest Phiri's contact details are not published on Flinque's public profile. The Instagram bio links to 2 external sites, and a free Flinque account opens those links. Brands with a free Flinque account can shortlist Ernest Phiri and use Flinque's outreach tools wherever a contact route is on file.
Links
Ernest Phiri's own Instagram profile is the one outbound link Flinque publishes for the account, and the 2 bio links open after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Ernest Phiri.