- Following 535
- Followers 5.3K
- Engagement 0.89%
- Avg likes 49
- Avg comments 5
About New Directions Australia
New Directions Australia (@newdirectionsau) is a Beauty, cosmetic & personal care creator on Instagram. The account has 5,315 followers and 130 published posts. Recent posts average 49 likes and 5 comments, an engagement rate of 0.89%.
New Directions Australia belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. New Directions Australia follows 535 accounts, so the audience is roughly 9.9 times the size of the list followed. New Directions Australia is set up as an Instagram business account. Flinque files New Directions Australia under a single category, Beauty, cosmetic & personal care.
The Instagram bio for New Directions Australia runs to 14 words across 4 lines. The bio mentions @newdirectionspackaging. The latest activity Flinque has on record for New Directions Australia dates from May 2024.
Story Highlights
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130 Posts
All 10 recent posts Flinque holds for New Directions Australia are videos. 130 published posts give New Directions Australia a moderate archive on Instagram. Against the audience, that is roughly 41 followers for each post published. New Directions Australia also keeps 5 story highlights on the profile. All 10 carry captions, averaging 46 words each. The captions are written mainly in English. Words that recur across them include newdirectionsaustralia, skincare, manufacturing, behind and product. The captions tag #newdirectionsaustralia, #skincare, #manufacturing, #nda and #teamwork.
#Halloween #Teamwork #WorkplaceCulture #NewDirectionsAustralia
Led by Rita Sellars, who brings over 25 years of experience in the personal care industry, this session will cover everything from formulation and packaging to branding and compliance - giving you the tools and knowledge to create a brand that’s ready for growth (and everything in between).
🎟️ DM us now to secure your spot!
📅 Date: 8th of November 2025
📍 Location: 47 Carrington Rd Marrickville NSW 2204
🧑💻 Session 1 of 4
#newdirectionsaustralia #businessworkshop #entrepreneur #skincare #manufacturing
Watch Sebastien explore our supplier’s farm, where the plants behind our Tea Tree Lemon Scented Essential Oil thrive.
The leaves are then harvested and steam-distilled to release a fresh, citrusy essential oil that’s loved for its cleansing and uplifting benefits in skincare.
Shop Tea Tree Lemon Scented Essential Oil →
#NewDirectionsAustralia #NDA #TeaTree #TeaTreeLemonScented #EssentialOils
Sebastien takes us behind the scenes at our supplier’s farm, where Tea Tree trees are harvested, dried, milled, and transformed into a powerful exfoliant used in skincare.
#NewDirectionsAustralia #NDA #TeaTree #Skincare #Cosmetics
The foundation of a successful product lies in the questions you ask at the very beginning, examples of these can be:
💧 What skin concern are you solving?
🤝 Who are you selling to?
🌿 How do you want the product to feel or smell?
These questions do more than guide formulation - they shape the entire customer experience. From brand positioning to sensory appeal, clarity at the start is what transforms an idea into a product that truly resonates in the market.
#corporatehumour #employeeoftheyear #skincare #teambuilding
#newdirectionsaustralia #RUOK #connection #colour
#NDA #NewDirectionsAustralia #Diversity #Teamwork #Business
#Viral #Manufacturing #Aromatherapy #EssentialOils #Wellness
#Manufacturing #BodyLotion #NewDirectionsAustralia #Wholesale #SkinCare
New Directions Australia's engagement
New Directions Australia's engagement rate on Instagram is 0.89%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 112 followers. Comments stay close to likes on New Directions Australia's posts, at 49 likes and 5 comments on average, about 9.8 likes per comment.
Engagement rate
0.89%
- Avg likes
- 49
- Avg comments
- 5
- Interactions : followers
- 1 : 112
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Research New Directions Australia further
Flinque ranks Instagram creators in Beauty, cosmetic & personal care, categories New Directions Australia is filed under, and its free tools measure the same figures for any public account.
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Frequently asked questions
These answers about New Directions Australia are generated from the Instagram profile data Flinque holds for the account.
Who is New Directions Australia?
New Directions Australia (@newdirectionsau) is a Beauty, cosmetic & personal care creator on Instagram. New Directions Australia is set up as an Instagram business account. The Instagram bio for New Directions Australia runs to 14 words across 4 lines.
How many followers does New Directions Australia have?
New Directions Australia has 5,315 followers on Instagram (5.3K). New Directions Australia follows 535 accounts, so the audience is roughly 9.9 times the size of the list followed. 130 published posts give New Directions Australia a moderate archive on Instagram.
What is New Directions Australia's engagement rate?
New Directions Australia's engagement rate on Instagram is 0.89%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 112 followers. Comments stay close to likes on New Directions Australia's posts, at 49 likes and 5 comments on average, about 9.8 likes per comment.
What does New Directions Australia post about on Instagram?
Flinque files New Directions Australia under a single category, Beauty, cosmetic & personal care. All 10 recent posts Flinque holds for New Directions Australia are videos. The 10 recent Instagram captions Flinque holds for New Directions Australia repeatedly use the words newdirectionsaustralia, skincare, manufacturing, behind and product. New Directions Australia's captions carry hashtags such as #newdirectionsaustralia, #skincare and #manufacturing. New Directions Australia writes those captions mainly in English. New Directions Australia keeps 5 story highlights, which open with a free Flinque account.
How do I contact New Directions Australia for a collaboration?
New Directions Australia's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist New Directions Australia and use Flinque's outreach tools wherever a contact route is on file.
Links
New Directions Australia's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with New Directions Australia.