- Following 1.7K
- Followers 10.5K
- Engagement 0.42%
- Avg likes 38
- Avg comments 7
About Meals for Busy Families
Meals for Busy Families (@newbubclub) is a Parenting creator on Instagram. The account has 10,467 followers and 351 published posts. Recent posts average 38 likes and 7 comments, an engagement rate of 0.42%.
With 10.5K followers, Meals for Busy Families is a micro creator by the common 10,000 to 100,000 definition. Meals for Busy Families follows 1,736 accounts, so the audience is roughly 6 times the size of the list followed. Meals for Busy Families is set up as an Instagram business account. Flinque files Meals for Busy Families under a single category, Parenting.
The Instagram bio for Meals for Busy Families runs to 15 words across 3 lines. Emoji sit alongside the words. The latest activity Flinque has on record for Meals for Busy Families dates from April 2026.
351 Posts
Of the 10 most recent posts shown for Meals for Busy Families, 5 are videos, 3 are single images and 2 are carousels. No single format accounts for most of them. 351 published posts give Meals for Busy Families a moderate archive on Instagram. Against the audience, that is roughly 30 followers for each post published. All 10 carry captions, averaging 96 words each. The captions are written mainly in English. Words that recur across them include fresh, dinner, orders, close and menu. The captions tag #melbournemums, #melbournemama, #aussiemums, #honestmotherhood and #newmumsmelbourne.
Some cosy classics are back and a couple brand new dishes have made their debut.
Think:
🍛 slow-braised beef rendang
🍝 our sell-out lasagna bolognese
🥘 veg loaded butter chicken
🍲 hearty chicken soup + garlic bread
🍖 fall-apart osso bucco
…and a nourishing brisket mac & cheese situation we cannot stop thinking about.
As always, every meal is cooked fresh each week in our Collingwood kitchen and designed to make family dinners feel easier - generous portions, whole ingredients, low on spice but still big on flavour so the whole family can enjoy them.
Orders close every Sunday at 10pm for VIC delivery Tues/Wed 🤍
(NSW fam - a lot of these are also available in our frozen range!)
Which week are you claiming first? 👀
“How could I ever love another child this much?”
What I didn’t realise was that becoming a mother again wouldn’t divide the love.
It would just make my heart feel bigger than I thought possible 🤍
This week’s menu is stacked with comfort food favourites:
🥣 Creamy basil pesto gnocchi with grilled chicken, zucchini + peas
🥘 Slow-cooked Beef & Guinness Stew with creamy mash
🍛 Mild Chicken Pumpkin Curry with quinoa mix
🧁 Plus our carrot cake muffins with cream cheese frosting
All cooked fresh by our small team in Melbourne and delivered ready to heat and eat 🤍
Orders close 10pm tonight for VIC delivery Tuesday/Wednesday.
NSW fam - the stew and curry are both available frozen this week too (with the gnocchi coming soon 👀).
This week we’re slow-cooking, simmering, shredding, roasting and cooking away so you don’t have to think about what’s for dinner every night 😮💨
On the menu:
• Apple tamarind beef brisket with our nourishing veg packed mac & cheese
• Mild, family-friendly Massaman curry
• Moroccan chicken tagine marinated in the dreamiest spice blend
• Plus fresh batches of our Chicken Cacciatore, Chinese Chicken & Sweet Corn Soup, and Chilli Con Carne because you all keep selling them out 😅
Whole ingredients. Cooked from scratch. Family-friendly flavour without the spice overload 🤍
Orders close Sunday 10pm for next week’s VIC deliveries. NSW fam — all dishes are also available in our frozen range.
Next week’s menu is full of comforting, family-friendly favourites designed to lighten the load a little:
– Beef Rendang with rice + pickled cucumber
– Hearty chicken soup with garlic bread
– Italian beef meatballs with fresh pasta + Napoli
Everything is cooked from scratch in our Collingwood kitchen, delivered fresh and ready to heat and eat.
VIC: Orders close tonight 10pm for Saturday delivery, or Sunday 10pm for Tues/Wed delivery.
NSW: All meals available in our frozen range for Friday delivery (Rendang and Meatballs being added new this week! )🤍
Honestly, this is something I’ve dreamt about since starting the business. Meeting mums where they’re actually at, and making nourishing food easier to access during those early postpartum months.
At New Bub Club, we make fresh, ready-made meals for new and busy families - slow-cooked, heat-and-eat dinners designed for the nights when cooking just isn’t happening.
It was such a natural fit to partner with From Day One - a space built for mums to feel seen, supported and connected.
If you’re part of the FDO community, keep an eye out for the cooler 🤍 Rumour has it the fridge is already empty… but we’ll be back to restock soon 😅
this is the energy I’m taking into May.
Lowering the pressure on one day and raising the standard for how supported I feel the rest of the time.
Our May menu is here – four weeks of slow-cooked, nourishing meals that actually make your life easier.
The kind of food you want after a long day:
hearty soups, rich stews, cozy curries, fresh pasta… all made from scratch in our Collingwood kitchen.
And yes – toddler-friendly too.
Plus snacks each week (in order): egg bites, tahini brownie, lactation cookies, carrot cupcakes.
You don’t need more to think about right now. We’ve got dinner covered 🤍
VIC: Orders close Thursday 10pm for Saturday delivery, or Sunday 10pm for Tuesday/Wednesday delivery.
NSW: Most meals available in our frozen range – orders close Sunday 10pm for Friday delivery.
This is why our meals come to you with no prep needed. Our team does the hard yards of cooking from scratch so all you need to do is heat, plate, eat and repeat.
#melbournemums #melbournemama #aussiemums #honestmotherhood #newmumsmelbourne
Meals for Busy Families's engagement
Meals for Busy Families's engagement rate on Instagram is 0.42%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 238 followers. Comments stay close to likes on Meals for Busy Families's posts, at 38 likes and 7 comments on average, about 5.4 likes per comment.
Engagement rate
0.42%
- Avg likes
- 38
- Avg comments
- 7
- Interactions : followers
- 1 : 238
Lookalike Creators
A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.
Age & Gender
Unlocking shows how this audience splits across age bands and gender, charted from follower data.
Audience Location
Unlocking reveals the countries and cities where the most active followers of this account are concentrated.
Primary Language
Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.
Audience Interests
Unlocking lists the topics and categories this audience follows and engages with most often across the platform.
Authenticity
Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.
Audience Quality Score
Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.
Brand Affinity
Unlocking names the brands this audience already follows, mentions or engages with across social platforms.
Content Strategy
Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.
Commercial Insights
Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.
Industry Fit
Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.
Research Meals for Busy Families further
Flinque ranks Instagram creators in Parenting, categories Meals for Busy Families is filed under, and its free tools measure the same figures for any public account.
Related rankings
Frequently asked questions
These answers about Meals for Busy Families are generated from the Instagram profile data Flinque holds for the account.
Who is Meals for Busy Families?
Meals for Busy Families (@newbubclub) is a Parenting creator on Instagram. Meals for Busy Families is set up as an Instagram business account. The Instagram bio for Meals for Busy Families runs to 15 words across 3 lines.
How many followers does Meals for Busy Families have?
Meals for Busy Families has 10,467 followers on Instagram (10.5K). Meals for Busy Families follows 1,736 accounts, so the audience is roughly 6 times the size of the list followed. 351 published posts give Meals for Busy Families a moderate archive on Instagram.
What is Meals for Busy Families's engagement rate?
Meals for Busy Families's engagement rate on Instagram is 0.42%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 238 followers. Comments stay close to likes on Meals for Busy Families's posts, at 38 likes and 7 comments on average, about 5.4 likes per comment.
What does Meals for Busy Families post about on Instagram?
Flinque files Meals for Busy Families under a single category, Parenting. Of the 10 most recent posts shown for Meals for Busy Families, 5 are videos, 3 are single images and 2 are carousels. The 10 recent Instagram captions Flinque holds for Meals for Busy Families repeatedly use the words fresh, dinner, orders, close and menu. Meals for Busy Families's captions carry hashtags such as #melbournemums, #melbournemama and #aussiemums. Meals for Busy Families writes those captions mainly in English.
How do I contact Meals for Busy Families for a collaboration?
Meals for Busy Families's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Meals for Busy Families and use Flinque's outreach tools wherever a contact route is on file.
Links
Meals for Busy Families's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Meals for Busy Families.