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Valerie Marfo (@mzl4wson), Instagram profile photo
Verified on Instagram

Valerie Marfo

Beauty, cosmetic & personal care
@mzl4wson
MAKEUP ARTIST • EDUCATOR • CONSULTANT Founder @cvlbeautyofficial Lecturer @lcflondon_ Director @valeriecaresfoundation
  • Beauty & Skincare
  • Makeup
  • Following 5K
  • Followers 146.5K
  • Engagement 2.04%
  • Avg comments 88

About Valerie Marfo

Valerie Marfo (@mzl4wson) is a Beauty, cosmetic & personal care creator on Instagram, also filed under Beauty & Skincare and Makeup. The account has 146,548 followers and 1,242 published posts. Recent posts average 3,453 likes and 88 comments, an engagement rate of 2.04%.

An audience of 146.5K puts Valerie Marfo in the mid-tier, between 100,000 and 1 million followers. Set against 4,960 accounts followed, the audience works out to about 30 followers per account Valerie Marfo follows. Valerie Marfo carries Instagram's verified badge and uses an Instagram professional account. Flinque files Valerie Marfo under 3 categories, led by Beauty, cosmetic & personal care and followed by Beauty & Skincare and Makeup.

The Instagram bio for Valerie Marfo runs to 10 words across 4 lines. The bio mentions @cvlbeautyofficial, @lcflondon_ and @valeriecaresfoundation. The latest activity Flinque has on record for Valerie Marfo dates from January 2025.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

1,242 Posts

Of the 10 most recent posts shown for Valerie Marfo, 5 are carousels, 4 are videos and 1 is a single image. No single format accounts for most of them. Valerie Marfo has built a substantial archive of 1,242 posts. Against the audience, that is roughly 118 followers for each post published. Valerie Marfo also keeps 7 story highlights on the profile. All 10 carry captions, averaging 139 words each. The captions are written mainly in English. Words that recur across them include industry, journey, which, been and dubai. The captions tag #valerielawson, #bridalseason, #ghanawedding, #traditionalwedding and #intentionalrest.

During our bridal briefing Nicole was clear about two things, she loved bold pop of color, and did not want either of her makeup looks to be muted.

When I saw her traditional kente gown, I knew we could bring some of that beautiful color way to her eyes and her favorite shade of pink to her lips but keep her skin soft, glowy and fresh, while still keeping her overall look elegant and balanced.

Her entire style reminds me of the old school classic simplicity, clean silhouettes and quiet confidence.

To Nicole: I wish you nothing but love and joy as you step into this new journey🤍

Brides Team
Makeup:
Hair:
Nails:
Kente Gown:
Photography:
Videography:

#bridalseason #ghanawedding #traditionalwedding #ValerieLawson 💕🫶🏽
I used to believe in sacrificing everything for work, living with a constant go go go mentality, until my body started sending me warning signs I could no longer ignore.

I truly do not believe the human mind or body was designed for nonstop hustle without rest, pause, and restoration. We are not built to strain ourselves endlessly in the name of productivity.

Even in the Bible, we are reminded to endure for A WHILE and after that God promises to restore, confirm, strengthen, and establish us. (1Peter 5:10)

It is your responsibility to take care of your mind, your heart, and your body.

This work trip reminded me of that again. A solo trip with only 48 hours on the ground, and I was intentional. Before my talk, I prepared fully but also made space for skincare, chose to stay hydrated with infused water, and prioritised sleep which was a big deal for me because before any talk or engagement, I’m usually up and unable to sleep. After my sessions, I booked a massage because my body genuinely needed it. I slowed down on purpose so I could show up present, grounded, and aligned.

And honestly, God bless a country where systems work. One of my bags was left behind in London, but it was tracked seamlessly. I was updated, reassured, and it was delivered to me for free with no stress, no threats, and no hassle. That level of peace alone felt like therapy.

Even God took care of Elijah’s physical needs in his moment of fear and anxiety before asking him to continue his assignment and journey. 1 Kings 19:5–8.

Rest. Train yourself to rest and be kind to yourself in the midst of all the chaos. You will gain a fresher outlook on everything, or maybe just one thing, and that is more than enough 💕

Shot with Powershot V10

#ValerieLawson
#IntentionalRest
#FaithAndWellbeing
#Dubai
#canonpowershot
I had the pleasure of speaking at the Higher Education Conference in Dubai under the theme Reimagining Higher Education: Innovation and Leadership in an Interconnected World.

My paper which was submitted and approved focused on Bridging Worlds: Resilient Leadership, Regional Partnerships, and the Future of Creative Education in Africa.

We are seeing rising dropout rates in “traditional” professions and a growing belief among young people that certification alone no longer guarantees success or fulfilment. This is not a rejection of learning. It is a rejection of models that no longer reflect their realities.

I spoke about the importance of empowering creative leaders to step into educational and consultancy roles. Creatives understand culture, audience, and innovation in ways institutions need if they want to truly engage today’s youth.

People like, Kattan, and are powerful examples of individuals who pivoted from conventional career paths into creative industries, successfully blending formal education, creativity, storytelling, and purpose.

The opportunity is clear. By merging creative and educational modules and strengthening partnerships between institutions, students, and industry leaders, we can rebuild trust, relevance, and aspiration in higher education.

The future of education must meet young people where they are and help them grow into where they want to go.
I’m in Dubai for the Education Conference with Middlesex University Dubai.

I’ll be speaking on the importance of supporting and leveraging leaders in the creative industries and artists, and how this can reshape the way we think about education through influence, lived experience, and skill.

I’ll also be sharing my perspective on regional partnerships and the future of creative education, and how we can create real impact and pass on practical knowledge for the next generation across Africa’s beauty and creative industries.

I’m so excited to connect with fellow speakers, higher education colleagues, and attendees.

The conference runs from 16 to 18 December at Middlesex University Dubai, and I speak on the 16th.

#education #highereducation #speaker #hetlconference #bridgingworlds
🎁💐 Christmas came early for me with this beautiful gift from and 🎁💐

I am so excited because LED light therapy has become such an important tool in the skincare world.

FOREO’s LED mask technology is tested and FDA approved, which gives me even more confidence in the results.

You can use my code 35Valerie for an extra 35% off all products site wide. This code can be used alongside any offers they already have 🥂💃🏾 so take advantage and gift yourself and your loved ones 🥰

Tag someone you’d love to receive this gift from and don’t forget to tag me in your purchases 🫶🏽💕
THE WINNER IS THE ONE WHO NEVER STOPS LEARNING.

Do not stop learning. Keep growing and confidently take bold steps in the beauty industry and its many categories.

Here are the courses I offer:
1. UAL Short Courses
Beauty entrepreneurship five week online course
Foundational makeup for ages 11-15.
Introduction to makeup for ages 16-18.
2. Private professional makeup class.
3. Private personal makeup class.
4. Online workshops available as single sessions and bundles.

Each course gives you a unique perspective to support your personal beauty and career goals. They have been designed to be accessible to everyone around the world through both in person and online options.

Click the courses link in my bio or email if you have any questions.

I look forward to meeting you.
MAKEUP TUTORIAL | KAESA 🎀

I have been working with for five years and it is always such a joy as you can see from the video we tapped throughout our session. 😄🫶🏽

This is how I create her skin look from base prep to setting spray.

Makeup tools:
Brushes, and
Mixing Palette:

Face Products:
Underpainting: Curve Case Palette Dark
Foundation: shade 480
Concealer: studio fix concealer shade
Under eye powder Shade nutmeg hue
Over all face shades dark chocolate dream and sultry sepia
Blush palette girls corner blush book
Setting Spray glossy coating mist

#makeup #makeuptutorial #beauty #commercial #facemodel
H.E. Samira Bawumia
🇬🇭

Thank you for the privilege of serving, learning, and growing with you as an artist and a woman, over the past eight years of your tenure in office.

Your dedication to your family, the empowerment of women and children through literacy, humanitarian projects, and personal growth as a woman has been truly inspiring to me.

You’ve made an impact in the beauty and fashion industry with your commitment to intentionally advancing the space and changing the narrative, placing Ghana and our talents on the map both in Africa and globally.

May God continue to guide and bless you in the next chapter of your journey.

🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭🇬🇭
14 years ago I made a decision to be a full time make up artist. My desire to amplify the beauty in others has been a rewarding journey which came with it’s fair share of challenges evident in the African beauty industry and eco-system.

For this reason, in 2021 I founded to teach, train and empower young women under 35 looking for opportunities in the beauty industry.

I am Proud to announce I have partnered with to roll out a series of exciting new projects and female led-employability initiatives to help tackle the challenges emerging make up artists face.

My team and I are excited to share more details to empower our community. I present to you the.

#ValerieLawson #ValerieCaresFoundation #MasterCardFoundation #Impactthroughbeauty.
VICE PRESIDENT OF THE UNITED STATES OF AMERICA - V.P. KAMALA HARRIS VISITS GHANA. 🇬🇭

“When we lift up the economic status of a woman, let’s be clear, we lift up the economic status of her children, her family, her community. The entire economy benefits.” - V.P. KAMALA HARRIS.

An Absolute Honor & A Pleasure 🙏🏾❤️#
Makeup

#Africa #Ghana #Women #entrepreneurship #Leadership ❤️

Valerie Marfo's engagement

Valerie Marfo's engagement rate on Instagram is 2.04%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 49 followers. An average post collects 3,453 likes and 88 comments, close to 39 likes for each comment.

Engagement rate

2.04%

Avg likes
3.5K
Avg comments
88
Interactions : followers
1 : 49

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Research Valerie Marfo further

Flinque ranks Instagram creators in Beauty, cosmetic & personal care and Beauty & Skincare, categories Valerie Marfo is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about Valerie Marfo are generated from the Instagram profile data Flinque holds for the account.

Who is Valerie Marfo?

Valerie Marfo (@mzl4wson) is a Beauty, cosmetic & personal care creator on Instagram, also filed under Beauty & Skincare and Makeup. Valerie Marfo carries Instagram's verified badge and uses an Instagram professional account. The Instagram bio for Valerie Marfo runs to 10 words across 4 lines.

How many followers does Valerie Marfo have?

Valerie Marfo has 146,548 followers on Instagram (146.5K). Set against 4,960 accounts followed, the audience works out to about 30 followers per account Valerie Marfo follows. Valerie Marfo has built a substantial archive of 1,242 posts.

What is Valerie Marfo's engagement rate?

Valerie Marfo's engagement rate on Instagram is 2.04%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 49 followers. An average post collects 3,453 likes and 88 comments, close to 39 likes for each comment.

What does Valerie Marfo post about on Instagram?

Flinque files Valerie Marfo under 3 categories, led by Beauty, cosmetic & personal care and followed by Beauty & Skincare and Makeup. Of the 10 most recent posts shown for Valerie Marfo, 5 are carousels, 4 are videos and 1 is a single image. The 10 recent Instagram captions Flinque holds for Valerie Marfo repeatedly use the words industry, journey, which, been and dubai. Valerie Marfo's captions carry hashtags such as #valerielawson, #bridalseason and #ghanawedding. Valerie Marfo writes those captions mainly in English. Valerie Marfo keeps 7 story highlights, which open with a free Flinque account.

How do I contact Valerie Marfo for a collaboration?

Valerie Marfo's contact details are not published on Flinque's public profile. The Instagram bio links to 5 external sites, and a free Flinque account opens those links. Brands with a free Flinque account can shortlist Valerie Marfo and use Flinque's outreach tools wherever a contact route is on file.

Valerie Marfo's own Instagram profile is the one outbound link Flinque publishes for the account, and the 5 bio links open after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Valerie Marfo.

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