New Flinque AI now scores creator authenticity in real time across 4 platforms. See how
Jay-B Riel (@moresmoke), Instagram profile photo
Verified on Instagram

Jay-B Riel

Health/beauty
@moresmoke
Montréal/Canada: Founder l Owner @dillingersmtl & @nelsonetfloyd & @johnnies.cafe
  • Beauty & Skincare
  • Following 720
  • Followers 6.8K
  • Engagement 0.36%
  • Avg comments 2

About Jay-B Riel

Jay-B Riel (@moresmoke) is a Health/beauty creator on Instagram, also filed under Beauty & Skincare. The account has 6,838 followers and 500 published posts. Recent posts average 19 likes and 2 comments, an engagement rate of 0.36%.

Jay-B Riel belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. Jay-B Riel follows 720 accounts, so the audience is roughly 9.5 times the size of the list followed. Jay-B Riel uses an Instagram professional account. Flinque files Jay-B Riel under Health/beauty, with Beauty & Skincare as a secondary category.

The Instagram bio for Jay-B Riel runs to 9 words. The bio mentions @dillingersmtl, @nelsonetfloyd and @johnnies.cafe. The latest activity Flinque has on record for Jay-B Riel dates from January 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

500 Posts

All 10 recent posts Flinque holds for Jay-B Riel are videos. Jay-B Riel has built a substantial archive of 500 posts. Against the audience, that is roughly 14 followers for each post published. Jay-B Riel also keeps 1 story highlight on the profile. All 10 carry captions, averaging 39 words each. The captions are written mainly in French. Words that recur across them include verdun, verdunluv, produits, promenadewellington and rasage. The captions tag #verdun, #verdunluv, #promenadewellington, #barber and #mtl.

I rarely post about my work...

Probably impostor syndrome.
I never planned on becoming a barber. Built the shop with zero clue, then got forced behind the chair during the pandemic just to survive.
Had to figure shit out fast.
Somehow… I did.
5 years in, still learning. Always will.

Thanks to those that took the time to teach or inspire me since day 1.

#barber #barbershop #verdun #menshaircutting
Pas de cheveux? Pas de problème! Ali du qui vient de se faire raser pe crâne à la pame droite pour la première fois en témoigne, chez nous, le rasage traditionnel, on prend ca au sérieu! Lames japonaises, produits de rasage haut de gamme, serviettes chaudes et bien sur, des mains expertes!

#rasage #shaving #vlod #verdunluv
30%à50% de rabais sur toute la boutique!

📸
Des produits sélectionnés et testés par nos barbiers!

Ensemble de produits pour la barbe

Rasoir

Parfum &

Vêtements

Café

Passe nous voir au 4352 Wellington Verdun!

#verdunluv #promenadewellington #barbiermtl
If it was only about function and budget, we’d all shave our heads and our beards to 0 at home whenever we feel like.

But it’s not.

We all have something that makes us feel better.

For those who care — a little or a lot, we creared a brand...

.
.
.

Si c’était juste une question de fonctionnalité et de budget, on se raserait tous la tête et la barbe à 0 à la maison quand ça nous tente.

Mais c'est pas le cas...

On a tous quelque chose qui nous fait sentir mieux.

Pour ceux qui s’en soucient — un peu ou beaucoup. On a créé...Nelson & Floyd.

#mensgrooming #bybarbers #mtl #natural #beard

📸
Dernier stretch avant Noël, nos barbiers sont complets mais notre boutiqye de produits et vêtements vous attend pour vos cadeaux de dernière minute! #cadeaunoel #achatlocal #verdun #mtl
Le secret de la sauce! #verdunluv #verdun #promenadewellington
J-B et Ali de qui jasent des différences entre les coupes d'hier et d'aujourd'hui!

#verdunluv #verdun #promenadewellington
Notre prochaine Vlog sur Youtube...ptite visite dans une institution Verdunoise. On ramennent ensuite le proprio avec nous au Dillingers pour lui offrir son premier rasage à la lame!

À suivre....

#verdun #verdunluv
Quand tes cheveux ont besoin d’un sérieux arrosage, appelle les Ghostbusters du grooming.
Dillinger’s.
.
When your hair needs a serious soak, call the Ghostbusters of grooming.
Dillinger’s.

#barber #barbermtl #BarbershopStories

Jay-B Riel's engagement

Jay-B Riel's engagement rate on Instagram is 0.36%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 278 followers. Comments stay close to likes on Jay-B Riel's posts, at 19 likes and 2 comments on average, about 9.5 likes per comment.

Engagement rate

0.36%

Avg likes
19
Avg comments
2
Interactions : followers
1 : 278

Lookalike Creators

A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.

Age & Gender

Unlocking shows how this audience splits across age bands and gender, charted from follower data.

Audience Location

Unlocking reveals the countries and cities where the most active followers of this account are concentrated.

Primary Language

Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.

Audience Interests

Unlocking lists the topics and categories this audience follows and engages with most often across the platform.

Authenticity

Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.

Audience Quality Score

Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.

Brand Affinity

Unlocking names the brands this audience already follows, mentions or engages with across social platforms.

Content Strategy

Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.

Commercial Insights

Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.

Industry Fit

Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.

Research Jay-B Riel further

Flinque ranks Instagram creators in Health/beauty and Beauty & Skincare, categories Jay-B Riel is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about Jay-B Riel are generated from the Instagram profile data Flinque holds for the account.

Who is Jay-B Riel?

Jay-B Riel (@moresmoke) is a Health/beauty creator on Instagram, also filed under Beauty & Skincare. Jay-B Riel uses an Instagram professional account. The Instagram bio for Jay-B Riel runs to 9 words.

How many followers does Jay-B Riel have?

Jay-B Riel has 6,838 followers on Instagram (6.8K). Jay-B Riel follows 720 accounts, so the audience is roughly 9.5 times the size of the list followed. Jay-B Riel has built a substantial archive of 500 posts.

What is Jay-B Riel's engagement rate?

Jay-B Riel's engagement rate on Instagram is 0.36%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 278 followers. Comments stay close to likes on Jay-B Riel's posts, at 19 likes and 2 comments on average, about 9.5 likes per comment.

What does Jay-B Riel post about on Instagram?

Flinque files Jay-B Riel under Health/beauty, with Beauty & Skincare as a secondary category. All 10 recent posts Flinque holds for Jay-B Riel are videos. The 10 recent Instagram captions Flinque holds for Jay-B Riel repeatedly use the words verdun, verdunluv, produits, promenadewellington and rasage. Jay-B Riel's captions carry hashtags such as #verdun, #verdunluv and #promenadewellington. Jay-B Riel writes those captions mainly in French. Jay-B Riel keeps 1 story highlight, which open with a free Flinque account.

How do I contact Jay-B Riel for a collaboration?

Jay-B Riel's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. Brands with a free Flinque account can shortlist Jay-B Riel and use Flinque's outreach tools wherever a contact route is on file.

Jay-B Riel's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Jay-B Riel.

Unlock Jay-B Riel's audience data