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Mimi & Lula (@mimiandlula), Instagram profile photo
Verified on Instagram

Mimi & Lula

eCommerce
@mimiandlula
✨Award winning kids accessories brand from London✨ Bringing a smile & a ray of sunshine to the everyday πŸŒ€πŸŒˆπŸ’•
  • Personal Goods & General Merchandise Stores
  • Following 636
  • Followers 137.8K
  • Engagement 0.02%
  • Avg comments 3

About Mimi & Lula

Mimi & Lula (@mimiandlula) is an eCommerce creator on Instagram, also filed under Personal Goods & General Merchandise Stores. The account has 137,807 followers and 1,893 published posts. Recent posts average 27 likes and 3 comments, an engagement rate of 0.02%.

An audience of 137.8K puts Mimi & Lula in the mid-tier, between 100,000 and 1 million followers. Set against 636 accounts followed, the audience works out to about 217 followers per account Mimi & Lula follows. Mimi & Lula is set up as an Instagram business account. Flinque files Mimi & Lula under eCommerce, with Personal Goods & General Merchandise Stores as a secondary category.

The Instagram bio for Mimi & Lula runs to 17 words across 2 lines. Emoji sit alongside the words. The latest activity Flinque has on record for Mimi & Lula dates from January 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

1,893 Posts

Of the 10 most recent posts shown for Mimi & Lula, 5 are carousels, 4 are videos and 1 is a single image. No single format accounts for most of them. Mimi & Lula has built a substantial archive of 1,893 posts. Against the audience, that is roughly 73 followers for each post published. Mimi & Lula also keeps 33 story highlights on the profile. All 10 carry captions, averaging 33 words each. The captions are written mainly in English. Words that recur across them include winter, sale, perfect, half and price.

This super cool Popcorn bag is perfect for kids who love a stand-out accessory! Lightweight, easy to carry and oh-so sparkly, a seriously fun companion for any occasion! 🍿
POV you’ve found the ultimate pink dress up set made for twirling! Perfect for a party or simply transforming playtimes - complete the set for half price in our Winter Sale! πŸ’–
Little Bags, BIG SAVINGS! As part of our Winter Sale we are giving you 50% off these selected bags!

Now’s the time to stock up on future gifts for your stylish daughters! πŸ’•
Make their accessory collection POP with the cutest bag and matching clips with 50% off in our Winter Sale! 🍿
Let them embrace their inner feline with these fabulously furry cat ears headband! Super lightweight and comfy, these are the ideal finishing touch for any meow-velous moggie! 🐱 🐾
Dance into the new year with half price hair accessories in our Winter Sale! Stock up on hair accessories for the year ahead! πŸŽ€
Keep little ears warm and cosy on cooler days with our beautiful Night sky earmuffs! Now with 50% OFF! 🌟 ​​​​​​​​
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Featuring twinkly fabric stars plus an adjustable super soft headband to grow with them, these are perfect for chilly school mornings or winter weekend adventures! ❄️
Now the kids are in bed, it’s time to pop your feet up and have a scroll through our winter sale!

Save 50% off selected styles while stocks last.

Don’t miss out and check out our sale today! πŸ’“
Winter favourites, now half price β„οΈβœ¨

Our Winter Sale is on - discover feel-good accessories at 50% off, perfect for everyday moments and little treats 🀍

Limited time, while stocks last πŸ’«
HOORAY! Our HALF PRICE Winter Sale has begun! πŸŽ‰ 🌟

Time to grab yourself some bargains with a spectacular 50% off every single sale item! πŸŽ€

Soooo… what are you waiting for? Tap the link in our bio to shop now!

Mimi & Lula's engagement

Mimi & Lula's engagement rate on Instagram is 0.02%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 5,000 followers. Comments stay close to likes on Mimi & Lula's posts, at 27 likes and 3 comments on average, about 9 likes per comment.

Engagement rate

0.02%

Avg likes
27
Avg comments
3
Interactions : followers
1 : 5,000

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Age & Gender

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Audience Location

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Primary Language

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Audience Interests

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Authenticity

Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.

Audience Quality Score

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Brand Affinity

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Content Strategy

Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.

Commercial Insights

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Industry Fit

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Research Mimi & Lula further

Flinque ranks Instagram creators in eCommerce and Personal Goods & General Merchandise Stores, categories Mimi & Lula is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about Mimi & Lula are generated from the Instagram profile data Flinque holds for the account.

Who is Mimi & Lula?

Mimi & Lula (@mimiandlula) is an eCommerce creator on Instagram, also filed under Personal Goods & General Merchandise Stores. Mimi & Lula is set up as an Instagram business account. The Instagram bio for Mimi & Lula runs to 17 words across 2 lines.

How many followers does Mimi & Lula have?

Mimi & Lula has 137,807 followers on Instagram (137.8K). Set against 636 accounts followed, the audience works out to about 217 followers per account Mimi & Lula follows. Mimi & Lula has built a substantial archive of 1,893 posts.

What is Mimi & Lula's engagement rate?

Mimi & Lula's engagement rate on Instagram is 0.02%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 5,000 followers. Comments stay close to likes on Mimi & Lula's posts, at 27 likes and 3 comments on average, about 9 likes per comment.

What does Mimi & Lula post about on Instagram?

Flinque files Mimi & Lula under eCommerce, with Personal Goods & General Merchandise Stores as a secondary category. Of the 10 most recent posts shown for Mimi & Lula, 5 are carousels, 4 are videos and 1 is a single image. The 10 recent Instagram captions Flinque holds for Mimi & Lula repeatedly use the words winter, sale, perfect, half and price. Mimi & Lula writes those captions mainly in English. Mimi & Lula keeps 33 story highlights, which open with a free Flinque account.

How do I contact Mimi & Lula for a collaboration?

Mimi & Lula's contact details are not published on Flinque's public profile. The Instagram bio links to 3 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Mimi & Lula and use Flinque's outreach tools wherever a contact route is on file.

Mimi & Lula's own Instagram profile is the one outbound link Flinque publishes for the account, and the 3 bio links open after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Mimi & Lula.

Unlock Mimi & Lula's audience data