- Following 312
- Followers 133.8K
- Engagement 0.03%
- Avg likes 41
- Avg comments 1
About Mellow Yellow
Mellow Yellow (@mellowyellowparis) is a Shopping & retail creator on Instagram, also filed under Shopping & Retail and eCommerce/DTC. The account has 133,798 followers and 596 published posts. Recent posts average 41 likes and 1 comment, an engagement rate of 0.03%.
An audience of 133.8K puts Mellow Yellow in the mid-tier, between 100,000 and 1 million followers. Set against 312 accounts followed, the audience works out to about 429 followers per account Mellow Yellow follows. Mellow Yellow carries Instagram's verified badge and is set up as an Instagram business account. Flinque files Mellow Yellow under 3 categories, led by Shopping & retail and followed by Shopping & Retail and eCommerce/DTC.
The Instagram bio for Mellow Yellow runs to 8 words across 2 lines. Emoji sit alongside the words. The latest activity Flinque has on record for Mellow Yellow dates from January 2026.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
596 Posts
Of the 10 most recent posts shown for Mellow Yellow, 6 are single images and 4 are videos. That mix leans toward single images. Mellow Yellow has built a substantial archive of 596 posts. Against the audience, that is roughly 224 followers for each post published. Mellow Yellow also keeps 20 story highlights on the profile. All 10 carry captions, averaging 29 words each. The captions are written mainly in French. Words that recur across them include fashion, notre, chocolat, boots and soldes. The captions tag #mellowyellowparis, #fashion, #accessoires, #shoeslover and #shoesaddict.
#mellowyellowparis #coffelover #morningroutine #takeabreak
#mellowyellowparis #shoes #moodboard #fashion
#mellowyellowparis #accessoires #foulard #retro
#mellowyellowparis #cuirveritable #fashionstyle #shoeslover #amsterdam
#mellowyellowparis #merefille #fashion #shoesaddict #lookinspiration
#mellowyellowparis #semelles #leather #shoeslover
#mellowyellowparis #accessoires #mode #modefemme #fashion
#mellowyellowparis #soldes #shoesaddict #sales #shopping
#mellowyellowparis #boots #ah25 #fashion #leathershoes
#mellowyellowparis #handbags #cabas #cuir #fashion
Mellow Yellow's engagement
Mellow Yellow's engagement rate on Instagram is 0.03%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 3,333 followers. An average post collects 41 likes and 1 comment, close to 41 likes for each comment.
Engagement rate
0.03%
- Avg likes
- 41
- Avg comments
- 1
- Interactions : followers
- 1 : 3,333
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Age & Gender
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Audience Location
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Primary Language
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Audience Interests
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Authenticity
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Audience Quality Score
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Brand Affinity
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Content Strategy
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Commercial Insights
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Industry Fit
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Research Mellow Yellow further
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Frequently asked questions
These answers about Mellow Yellow are generated from the Instagram profile data Flinque holds for the account.
Who is Mellow Yellow?
Mellow Yellow (@mellowyellowparis) is a Shopping & retail creator on Instagram, also filed under Shopping & Retail and eCommerce/DTC. Mellow Yellow carries Instagram's verified badge and is set up as an Instagram business account. The Instagram bio for Mellow Yellow runs to 8 words across 2 lines.
How many followers does Mellow Yellow have?
Mellow Yellow has 133,798 followers on Instagram (133.8K). Set against 312 accounts followed, the audience works out to about 429 followers per account Mellow Yellow follows. Mellow Yellow has built a substantial archive of 596 posts.
What is Mellow Yellow's engagement rate?
Mellow Yellow's engagement rate on Instagram is 0.03%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 3,333 followers. An average post collects 41 likes and 1 comment, close to 41 likes for each comment.
What does Mellow Yellow post about on Instagram?
Flinque files Mellow Yellow under 3 categories, led by Shopping & retail and followed by Shopping & Retail and eCommerce/DTC. Of the 10 most recent posts shown for Mellow Yellow, 6 are single images and 4 are videos. The 10 recent Instagram captions Flinque holds for Mellow Yellow repeatedly use the words fashion, notre, chocolat, boots and soldes. Mellow Yellow's captions carry hashtags such as #mellowyellowparis, #fashion and #accessoires. Mellow Yellow writes those captions mainly in French. Mellow Yellow keeps 20 story highlights, which open with a free Flinque account.
How do I contact Mellow Yellow for a collaboration?
Mellow Yellow's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Mellow Yellow and use Flinque's outreach tools wherever a contact route is on file.
Links
Mellow Yellow's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Mellow Yellow.