New Flinque AI now scores creator authenticity in real time across 4 platforms. See how
Meatsmith Specialty Butcher & Wine Merchant (@meatsmith_melb), Instagram profile photo
Verified on Instagram

Meatsmith Specialty Butcher & Wine Merchant

Butcher Shop
@meatsmith_melb
Butchers & chefs working with local farmers to supply quality meat, small goods, finish-at-home meals & wine. Fitzroy, St Kilda, Brighton & Balwyn.
  • Following 1.7K
  • Followers 43.6K
  • Engagement 0.19%
  • Avg comments 2

About Meatsmith Specialty Butcher & Wine Merchant

Meatsmith Specialty Butcher & Wine Merchant (@meatsmith_melb) is a Butcher Shop creator on Instagram. The account has 43,592 followers and 3,571 published posts. Recent posts average 77 likes and 2 comments, an engagement rate of 0.19%.

With 43.6K followers, Meatsmith Specialty Butcher & Wine Merchant is a micro creator by the common 10,000 to 100,000 definition. Set against 1,696 accounts followed, the audience works out to about 26 followers per account Meatsmith Specialty Butcher & Wine Merchant follows. Meatsmith Specialty Butcher & Wine Merchant is set up as an Instagram business account. Flinque files Meatsmith Specialty Butcher & Wine Merchant under a single category, Butcher Shop.

The Instagram bio for Meatsmith Specialty Butcher & Wine Merchant runs to 20 words across 2 lines. The latest activity Flinque has on record for Meatsmith Specialty Butcher & Wine Merchant dates from January 2026.

3,571 Posts

All 10 recent posts Flinque holds for Meatsmith Specialty Butcher & Wine Merchant are carousels. With 3,571 posts published, Meatsmith Specialty Butcher & Wine Merchant's archive runs well past the 2,000 mark. Against the audience, that is roughly 12 followers for each post published. All 10 carry captions, averaging 64 words each. The captions are written mainly in English. Words that recur across them include find, technique, summer, cooking and it's.

Our house-made chicken liver paté is made with port and madeira, with a layer of clarified butter, and is delicious spread on crusty bread. Here we've whipped it into a parfait, alongside the pickled blackberries from our cookbook, to be eaten in a Paris-Brest.⁠

→ Find the full technique via the link in our bio.
Here Troy has wrapped our 8-hour Slow Cooked Lamb Shoulder in pickled vine leaves, before encasing it in baking paper. ⁠

→ Find the full technique via the link in our bio.
Cooked for eight hours by us, ready to heat in the oven and top with a squeeze of lemon. In this method, we've wrapped the shoulder in vine leaves before cooking it slowly on the BBQ. It's served with chickpea crêpes, pickles, harissa, and parsley.⁠

→ Find the technique via the link in our bio.
A Decade of Meatsmith begins with some old favourites, revisited. ⁠

We’re starting the series with four products that have been part of our offering since day one. Each is valued for its versatility, and for good reason — they’re the kinds of things people return for, time and again. Here they are, presented both as you know them, and in a few new ways too.⁠

→ Find the collection and our recipes via the link in our bio.
"My business partner, Andrew McConnell and I, met in a butcher shop, and the first conversations about Meatsmith grew from a shared passion for quality, provenance, the art of real butchery and the joy of cooking for friends and family.⁠

Since opening our first store in Fitzroy in 2015, we've followed with St Kilda in 2017, Brighton in 2020 and Balwyn in 2022. Over the next eight weeks, we're marking that time with A Decade of Meatsmith. It's a series in which we'll revisit some of our favourite products and producers that have shaped our business over the past 10 years. There will be specialty cuts, as well as new techniques and recipes to cook at home, making for a memorable summer ahead."⁠

— - Meatsmith Head Butcher & Co-Owner⁠

Learn more through the link in bio.
Our lamb oyster chops are marinated with garlic, rosemary, oregano, parsley, lemon and fish sauce. ⁠They're cut from the shoulder and lend themselves to being slowly grilled on the BBQ. ⁠
They are super savoury, needing little more than a squeeze of lemon and a generous chopped salad alongside.⁠

Available in store only.
The Summer Cup from our cookbook – find the recipe for the homemade basil syrup on page 154.⁠

We also have soft drinks and cold beverages available in store if you're passing by.
If you're firing up the grill this summer, there are some important things to remember. To achieve the best results when cooking over coals, it's essential to have total control over the temperature. To hit and maintain the required heat for cooking on a charcoal BBQ, there are three rules we live by: ⁠

1. It's all about the balance of fuel and oxygen⁠
2. Use a charcoal chimney ⁠
3. Make sure to use those dampers⁠

Find out technique on our website, ink in bio
For when it’s too hot to cook, our Wagyu pastrami is great to have on hand. Wagyu beef brisket, pickled, rubbed with our pastrami spice mix, then smoked slowly for eight hours.⁠

Eat it as is, add it to a charcuterie plate, or tuck it into a sandwich.
This January, we’re offering free home delivery with no minimum spend, making it easy to stock up for the long summer days ahead. Our delivery zones include the Mornington Peninsula and the Surf Coast, so whether you’re down the beach or staying in town, Meatsmith produce can be delivered straight to your door.

Meatsmith Specialty Butcher & Wine Merchant's engagement

Meatsmith Specialty Butcher & Wine Merchant's engagement rate on Instagram is 0.19%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 526 followers. An average post collects 77 likes and 2 comments, close to 39 likes for each comment.

Engagement rate

0.19%

Avg likes
77
Avg comments
2
Interactions : followers
1 : 526

Lookalike Creators

A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.

Age & Gender

Unlocking shows how this audience splits across age bands and gender, charted from follower data.

Audience Location

Unlocking reveals the countries and cities where the most active followers of this account are concentrated.

Primary Language

Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.

Audience Interests

Unlocking lists the topics and categories this audience follows and engages with most often across the platform.

Authenticity

Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.

Audience Quality Score

Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.

Brand Affinity

Unlocking names the brands this audience already follows, mentions or engages with across social platforms.

Content Strategy

Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.

Commercial Insights

Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.

Industry Fit

Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.

Research Meatsmith Specialty Butcher & Wine Merchant further

Meatsmith Specialty Butcher & Wine Merchant is listed in 1 Flinque ranking of Instagram creators, and the free tools beside it measure the same figures for any public account.

Frequently asked questions

These answers about Meatsmith Specialty Butcher & Wine Merchant are generated from the Instagram profile data Flinque holds for the account.

Who is Meatsmith Specialty Butcher & Wine Merchant?

Meatsmith Specialty Butcher & Wine Merchant (@meatsmith_melb) is a Butcher Shop creator on Instagram. Meatsmith Specialty Butcher & Wine Merchant is set up as an Instagram business account. The Instagram bio for Meatsmith Specialty Butcher & Wine Merchant runs to 20 words across 2 lines.

How many followers does Meatsmith Specialty Butcher & Wine Merchant have?

Meatsmith Specialty Butcher & Wine Merchant has 43,592 followers on Instagram (43.6K). Set against 1,696 accounts followed, the audience works out to about 26 followers per account Meatsmith Specialty Butcher & Wine Merchant follows. With 3,571 posts published, Meatsmith Specialty Butcher & Wine Merchant's archive runs well past the 2,000 mark.

What is Meatsmith Specialty Butcher & Wine Merchant's engagement rate?

Meatsmith Specialty Butcher & Wine Merchant's engagement rate on Instagram is 0.19%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 526 followers. An average post collects 77 likes and 2 comments, close to 39 likes for each comment.

What does Meatsmith Specialty Butcher & Wine Merchant post about on Instagram?

Flinque files Meatsmith Specialty Butcher & Wine Merchant under a single category, Butcher Shop. All 10 recent posts Flinque holds for Meatsmith Specialty Butcher & Wine Merchant are carousels. The 10 recent Instagram captions Flinque holds for Meatsmith Specialty Butcher & Wine Merchant repeatedly use the words find, technique, summer, cooking and it's. Meatsmith Specialty Butcher & Wine Merchant writes those captions mainly in English.

How do I contact Meatsmith Specialty Butcher & Wine Merchant for a collaboration?

Meatsmith Specialty Butcher & Wine Merchant's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Meatsmith Specialty Butcher & Wine Merchant and use Flinque's outreach tools wherever a contact route is on file.

Meatsmith Specialty Butcher & Wine Merchant's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Meatsmith Specialty Butcher & Wine Merchant.

Unlock Meatsmith Specialty Butcher & Wine Merchant's audience data