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Charlotte l Art director & illustrator (@martinlelapin), Instagram profile photo
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Charlotte l Art director & illustrator

Illustrator
@martinlelapin
🎨 Co-founder @hai_hiragana (ex @yotoplay) 🚞🐱 Train geek, cat lover & printmaker 👉 Available for work 🛒 Shop restock! Free UK delivery over £35 👇
  • Pets
  • Following 2.5K
  • Followers 5.9K
  • Engagement 4.62%
  • Avg comments 22

About Charlotte l Art director & illustrator

Charlotte l Art director & illustrator (@martinlelapin) is an Illustrator creator on Instagram, also filed under Pets. The account has 5,890 followers and 472 published posts. Recent posts average 290 likes and 22 comments, an engagement rate of 4.62%.

Charlotte l Art director & illustrator belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. Charlotte l Art director & illustrator follows 2,517 accounts, so the audience is roughly 2.3 times the size of the list followed. Charlotte l Art director & illustrator uses an Instagram professional account. Flinque files Charlotte l Art director & illustrator under Illustrator, with Pets as a secondary category.

The Instagram bio for Charlotte l Art director & illustrator runs to 20 words across 4 lines. The bio mentions @hai_hiragana and @yotoplay. The latest activity Flinque has on record for Charlotte l Art director & illustrator dates from March 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

472 Posts

Of the 10 most recent posts shown for Charlotte l Art director & illustrator, 8 are carousels and 2 are videos. That mix leans toward carousels. 472 published posts give Charlotte l Art director & illustrator a moderate archive on Instagram. Against the audience, that is roughly 12 followers for each post published. Charlotte l Art director & illustrator also keeps 7 story highlights on the profile. All 10 carry captions, averaging 116 words each. The captions are written mainly in English. Words that recur across them include folkestone, been, little, shop and people. The captions tag #popupshop, #risoprint, #illustratorlife, #ukartist and #creativeentrepreneur.

✨ My shop restock is finally live ✨

It’s been a proper labour of love getting this massive batch of new bits finished and up on the site, but everything is finally ready for you. For this drop I’ve been exploring more merch ideas like keyrings and pins and I am so excited to finally share them all.

Here is a quick look at what’s been added:
Handmade Prints: Lots of lovely, Risographs featuring Tokyo station at night, the Enoshima tram, and a classic crab restaurant in Kyoto.
Sustainable Wooden Keyrings: Made right here in the UK with a three-charm setup. You can rep the local area with the Folkestone Harbour design, or go full foodie with the Osaka puffer fish.
New Pins: The perfect little additions for your favourite denim jacket or tote bag.

Just a heads up: Stock is pretty limited across the board for this drop, especially the screen prints, so once they’re gone, they really are gone.

If you're building a bit of a collection, I'm doing FREE UK delivery on all orders over £35.

The link is in the bio to discover many many more designs. Thank you so much for supporting my work, it genuinely means the world.

Do you have a favourite? Let me know below! 👇

#IndependentArtist #UKSmallBusiness #RisographPrint #ScreenPrinting #CuteMerch
The last 3 years have been a constant drop in sales, event after event. I'm not going to lie, it’s been hard not to question myself and think, "Am I actually good enough?"

Short answer: probably. Long answer: probably, but some tweaks were desperately needed.

So, I really looked around me (and had a proper look at myself, too), and the truth? I was selling a lot of postcards, but I wasn't really offering anything beyond that, and only across a very limited range of designs.

I went back to the drawing board and invested my savings into a new range of products. Pieces I’m genuinely proud of, that didn't compromise my ethos.

The result? Not only did I make back my investment at my very first pop-up, but it completely changed how I connect with new customers.

Small shifts, massive difference.

If you're preparing for a market or a pop-up right now, don't hesitate to save this post for later.
And you, have you noticed a shift in how people are buying lately? Let’s chat in the comments. 👇
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#ArtBusiness #IllustrationArtist #PopUpShop #UKArtist #CreativeEntrepreneur
Throwback to my little vending machine.

I can't believe the success it received, I am so happy ✨💖

It allowed people to discover some cool highlights of Folkestone and was a great way of starting a conversation around this beautiful town and all the things it has to offer ☀️🧜🏻‍♀️

Did you have a favourite?
What shall my next theme be?
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#RisoPrint #creativeboom #popupshop #folkestoneartist #localartist
My Tokyo station keyrings will be available next Tuesday from my online shop ✨🗼🚅
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#shinkansen #illustratorlife #JapanInspired #JapaneseAesthetics #kawaii
*Swipe until the end*

For this pop-up shop I made a little vending machine so you can take home a little souvenir of Folkestone that fits in your pocket!
You can have a spin for £2 or buy the whole set for £25 (16 designs in total)

✨Available until the 12th May
📍64 the Old High Street, Folkestone

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#Printmaker #souvenir #SeasideArt #FolkestoneCreatives #RisoPrint
If you’d told me the same time last year I’d be prepping for my 7th pop-up, I wouldn't have believed you.

I’ve spent A LOT of hours learning how to run these shows solo, the late nights, the window painting, and the "will anyone actually show up?" meltdown.

It’s been a wild ride, but honestly? It’s the best way I’ve found to connect with you.

Show #7 is about taking everything I’ve learned and making it the best one yet.

I’m sharing my "pop-up toolkit" in the slides.

Which one is your favourite?

My next pop up shop opens on
🗓️ Thursday 30th April
📍64 The Old High Street, Folkestone

#ArtistLife #PopUpShop #CreativeEntrepreneur #UKArtist ArtBusiness
☀️ New Folkestone print arrived in time for my upcoming pop up shop

📍62 The Old High Street
Opens on Thursday 30th April

Thanks, and for featuring me in this Spring's issue.

For the kiddos, head to page 46 where you can enjoy a little colouring page of the lighthouse 🥰

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#PopUpExhibition #leaslifts #LocalArtist #RisoPrint #IllustratorLife
🎨 Day 3 of #marchmeetthemaker: Trial and error.
For me it was all about finding my style…

🙈 Finding your it takes longer than people admit.
For years I thought I had to “figure it out”.

But the moment everything clicked wasn’t a big strategic decision. It happened during a screen-printing class when I decided to work with fewer colours because I was too impatient to wait for the final piece to come together.

That limitation slowly became the visual language I still use today.
After many rejections, I got my first market stall. I still remember the feeling when people started buying my prints and telling me they loved my work.

Years later, some of those customers still come back to see my new pieces (thank you!). And it still feels a little surreal knowing my art is hanging on someone’s wall.

🚃 🍙 Most of my inspiration still comes from the same things I love: trains, travel, and food.

Turns out there are quite a few train enthusiasts out there.

And you, when did your work start feeling like you?
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#illustratorlife #creativejourney #artistprocess #marchmeetthemaker26
2025 ✨
This was my first year back freelancing full-time, and while it definitely came with its challenges, I really wanted to take a moment to celebrate some of the milestones I reached this year 💛

I feel incredibly lucky to have met such amazing people and worked with wonderful clients. I’m also so proud of what I’ve built in Folkestone over the last few months. None of this would’ve been possible without the trust and support I’ve been given, so thank you 🥹✨

Here’s to 2026: I can’t wait to share more projects with you very soon 🚀🎨
🔎 Highlights and details from the piece I created for Envols Magazine! A few days ago I was beyond excited to share that my work has been featured and for the very first time I appear on a contributor’s page in a magazine with none other than Air France

🌍 When I was invited to illustrate my own interpretation of the iconic Lucien Boucher world maps I was absolutely over the moon. It gave me the chance to express my inner child and capture the beauty I see in the world

👉🏻 The piece is now featured in the latest issue so if you’re flying with Air France you’ll find it on page 171

A big thank you to and for the wonderful feedback and for giving me this opportunity ✨

Charlotte l Art director & illustrator's engagement

Charlotte l Art director & illustrator's engagement rate on Instagram is 4.62%, between 3% and 6%, or 3 to 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 22 followers. An average post collects 290 likes and 22 comments, close to 13 likes for each comment.

Engagement rate

4.62%

Avg likes
290
Avg comments
22
Interactions : followers
1 : 22

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Research Charlotte l Art director & illustrator further

Flinque ranks Instagram creators in Pets, categories Charlotte l Art director & illustrator is filed under, and its free tools measure the same figures for any public account.

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Frequently asked questions

These answers about Charlotte l Art director & illustrator are generated from the Instagram profile data Flinque holds for the account.

Who is Charlotte l Art director & illustrator?

Charlotte l Art director & illustrator (@martinlelapin) is an Illustrator creator on Instagram, also filed under Pets. Charlotte l Art director & illustrator uses an Instagram professional account. The Instagram bio for Charlotte l Art director & illustrator runs to 20 words across 4 lines.

How many followers does Charlotte l Art director & illustrator have?

Charlotte l Art director & illustrator has 5,890 followers on Instagram (5.9K). Charlotte l Art director & illustrator follows 2,517 accounts, so the audience is roughly 2.3 times the size of the list followed. 472 published posts give Charlotte l Art director & illustrator a moderate archive on Instagram.

What is Charlotte l Art director & illustrator's engagement rate?

Charlotte l Art director & illustrator's engagement rate on Instagram is 4.62%, between 3% and 6%, or 3 to 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 22 followers. An average post collects 290 likes and 22 comments, close to 13 likes for each comment.

What does Charlotte l Art director & illustrator post about on Instagram?

Flinque files Charlotte l Art director & illustrator under Illustrator, with Pets as a secondary category. Of the 10 most recent posts shown for Charlotte l Art director & illustrator, 8 are carousels and 2 are videos. The 10 recent Instagram captions Flinque holds for Charlotte l Art director & illustrator repeatedly use the words folkestone, been, little, shop and people. Charlotte l Art director & illustrator's captions carry hashtags such as #popupshop, #risoprint and #illustratorlife. Charlotte l Art director & illustrator writes those captions mainly in English. Charlotte l Art director & illustrator keeps 7 story highlights, which open with a free Flinque account.

How do I contact Charlotte l Art director & illustrator for a collaboration?

Charlotte l Art director & illustrator's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. Brands with a free Flinque account can shortlist Charlotte l Art director & illustrator and use Flinque's outreach tools wherever a contact route is on file.

Charlotte l Art director & illustrator's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Charlotte l Art director & illustrator.

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