- Following 18
- Followers 10.9K
- Engagement 1.66%
- Avg likes 162
- Avg comments 3
About Luna Books
Luna Books (@luna_thebookstore) is a Bookstore creator on Instagram, also filed under eCommerce/DTC. The account has 10,920 followers and 189 published posts. Recent posts average 162 likes and 3 comments, an engagement rate of 1.66%.
With 10.9K followers, Luna Books is a micro creator by the common 10,000 to 100,000 definition. Set against 18 accounts followed, the audience works out to about 607 followers per account Luna Books follows. Luna Books carries Instagram's verified badge and is set up as an Instagram business account. Flinque files Luna Books under Bookstore, with eCommerce/DTC as a secondary category.
The Instagram bio for Luna Books runs to 20 words. The latest activity Flinque has on record for Luna Books dates from June 2026.
Story Highlights
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189 Posts
Of the 10 most recent posts shown for Luna Books, 7 are carousels, 2 are single images and 1 is a video. That mix leans toward carousels. 189 published posts give Luna Books a moderate archive on Instagram. Against the audience, that is roughly 58 followers for each post published. Luna Books also keeps 10 story highlights on the profile. All 10 carry captions, averaging 241 words each. The captions are written mainly in English. Words that recur across them include shelves, five, which, been and series. The captions tag #indiebookshop, #bookstagram, #weeklyfive, #crimefiction and #newarrivals.
Books are coming in every day, some new, some long awaited and others that are old friends that we can't bear to be without.
A recent book that will likely become one of those that we'll always want to have on our shelves is Books: A Manifesto or How to Build a Library, by Ian Patterson.
I read it a couple of weeks ago and I loved it. This book is everything that a book about books should be, it's charming, discursive, idiosyncratic and personal. Patterson writes about all his favourite books and authors, starting from his childhood, and he comes at it both from the perspective of a reader and a book collector, which he very much is.
The impetus for this book came from his experience of moving into a new home in the middle of the pandemic, with his several thousand books in boxes. He made the move with his wife, the writer Olivia Laing, who wrote about this episode in their lives, in her book, The Garden Against Time, which I read and loved, back in 2024.
She was working on the garden and writing about it, while Patterson was making plans to turn the coach house into a library, and writing about the books that he likes to read and collect.
And now for the weekly five:
📕Provence 1970 by Luke Barr
📕Jonathan Strange and Mr Norrell by Susanna Clarke
📕The North Pole by Erling Kagge
📕Rosencrantz and Guildenstern are Dead by Tom Stoppard
📕Lost in Translation by Ella Frances Sanders
Happy reading:-)
#bookstagram #indiebookshop #weeklyfive
In a return to our series featuring five books that our customers picked up this week that we'd like to highlight, here's a look at five books that were purchased from our online store:
📕Baldwin: A Love story by Nicholas Boggs: This is the first major biography of James Baldwin in three decades. The focus of this book is on Baldwin's personal relationships, both intimate and artistic, and the profound influence they had on his life and work.
📕The Hall of Uselessness by Simon Leys: Simon Leys is a distinguished scholar of classical Chinese art and literature, who also writes about European art, literature, history, and politics. This is the most extensive collection of his essays to be published to date.
📕The Kaiju Preservation Society by John Scalzi is a thrilling, fast-paced adventure set on an alternate Earth where massive dinosaur-like creatures named Kaiju roam a warm and human-free world. They’re the universe’s largest and most dangerous animal and they’re in trouble.
📕The Girls of Slender Means by Muriel Spark: This book is set in 1945, at a hostel for young women in London, who do their best to act as if the war never happened. They practice elocution, jostle one another over suitors and a single Schiaparelli gown. But behind their giddy literary and amorous peregrinations they hide painful secrets and wounds.
📕The Notebook: A History of thinking on Paper by Roland Allen: Ranging from the bustling markets of medieval Florence to the quiet studies of our greatest thinkers, Roland Allen follows a trail of dazzling ideas, revealing how the notebook became our most dependable and versatile tool for creative thinking.
Have a good weekend:-)
Mary Stewart was one of those writers who wrote across genres. Her novels blend mystery, adventure, and romance, and they tend to feature resourceful female characters who find themselves in the middle of complicated plots that they have to work to unravel. She has a gift for creating vivid characters, writing witty dialogue and gorgeous descriptions that make the settings of her stories come alive.
Alan Bradley is best known for his Flavia de Luce series, a delightful and highly acclaimed set of mystery novels featuring one of crime fiction's most memorable protagonists. The series is set in an English village in the 1950's and it centres on Flavia de Luce, a brilliant, precocious 11-year-old girl with a passion for chemistry and an insatiable curiosity for solving murders.
Gerald Seymour is widely regarded as one of the finest thriller writers of his generation. He began his career as a TV journalist and spent years covering major conflicts and crises around the world. This experience clearly informs his fiction and gives it an authenticity and complexity all its own. His books are gritty, realistic, and morally nuanced. He rarely deals in simple heroes and villains.
M. W. Craven writes thrillers and police procedurals. His books tend to be fast-paced and they're known for their well-crafted and deeply suspenseful plots, memorable characters and clever dialogue. His most popular series feature the unorthodox Detective Sergeant Washington Poe and his associate and computer whiz, Tilly Bradshaw.
You can find books by all these authors and more on our website (link in bio).
#crimefiction #newarrivals #indiebookshop
Hyderabad has been far better served by non-fiction and history, and that's understandable. This is a 435-year-old city with a rich and dramatic history starting with the reign of the Qutub Shahi kings in the 16th and 17th centuries - it was Mohammad Quli Qutub Shah, the fifth in this line, who laid the foundations for the city of Hyderabad in 1591.
Then came the Asaf Jahi dynasty and the seven Nizams who ruled Hyderabad State until it was absorbed into the Indian Union in 1948, much against the wishes of the then Nizam, Osman Ali Khan, who tried to resist the Indian Army and failed.
We were recently invited by Conde Nast Traveller India to contribute to an article, a reader's guide to the city. We chose to feature five books, one fiction and four non-fiction:
📗The Sirens of September by Zeenath Khan
📗The Untold Charminar (an anthology of writings about Hyderabad) edited by Syeda Imam
📗The Last Nizam by John Zubrzycki
📗White Mughals by William Dalrymple
📗Sherenama by Parvasthu Lokeshwar
You can find a link to the article in our bio.
For our series of Five Books this week that were picked up from our shelves, we have essays, light verse, a couple of novels, and a Georgian whodunit.
📗Dreams Must Explain Themselves, by Ursula K. Le Guin A generous gathering of Le Guin’s essays, speeches, and reflections on writing, imagination, and the worlds she built.
📗It’s Hard to Be Hip Over Thirty by Judith Viorst. Wry, rhyming verses on marriage, motherhood, and the small indignities of growing up. First published in 1968 and freshly back via Persephone.
📗Whatever by Michel Houellebecq Houellebecq’s debut: a slim, acidic novel about a depressed software engineer adrift in late-capitalist France.
📗Apartment in Athens by Glenway Wescott. This is a 1945 novel about a Greek family forced to share their home with a Nazi officer during the occupation. A neglected classic.
📗The Bells of Westminster by Leonora Nattrass In this historical mystery set in 1790s London, sharp-tongued clerk Laurence Jago returns to investigate a death that brushes uncomfortably close to power.
Have a lovely weekend!
Here are the books on our nightstands right now. No theme, no purpose, just whatever pulled us in. Because that’s the whole point, isn’t it? Reading for the sheer pleasure of it.
Today we’re also thinking of everyone who makes a bookshop like ours possible — the writers who do the hardest part, the translators who enable access to diverse literature from around the world, the publishers who believe in the writing, the distributors who get the books onto our shelves, and the readers of course who make all of this effort worthwhile. Thank you. Truly.
#worldbookday2026 #readingforpleasure #indiebookstore
📗A Woman Looking at Men Looking at Women by Siri Hustvedt (Essays)
📗Every Living Thing by Jason Roberts (Science)
📗Eight Feet in The Andes by Dervla Murphy (Travel)
📗The Quiet Ear by Raymond Antrobus (Memoir)
📗Courtesans Don’t Read Newspapers, by Anil Yadav, a collection of Hindi short stories in translation, in which Yadav writes from the margins of small-town India.
📗The Genius of Birds, by Jennifer Ackerman, in which Ackerman argues that birds are cleverer than we’ve given them credit for.
📗On Love and Barley is a selection of Matsuo Basho’s Haiku, from 17th century Japan, in translation.
📗Venomous Lumpsucker by Ned Beauman, an eco-thriller set in the near future, in which a biologist and a morally flexible executive go hunting through a collapsing Europe when a highly intelligent fish species vanishes.
📗Lost in Thought: The Hidden Pleasures of an Intellectual Life by Zena Hitz is a quiet, defence of learning for its own sake - not for careers or credentials, but for the soul.
My own reading this past week included 📗Chronicles of a Cairo Bookseller by Nadia Wassef who, in 2002 founded Diwan, a bookshop in Cairo, along with her sister Hind and their friend Nihal. I’m naturally drawn to bookseller memoirs and this one serves as a cautionary tale - about the perils of growing too quickly and how this can conflict with the founders’ vision, the trade-offs between profit and literary value. It is also simply an honest and well-written memoir by a woman entrepreneur.
Have a lovely weekend!
I’ve just finished reading A Woman in the Polar Night by Christiane Ritter. This unusual account of a polar adventure, first published in 1938, became a classic of German literature. In 1934, Christiane Ritter, a housewife, leaves her comfortable home in Vienna to join her husband Hermann who has been living in the Arctic north, in Spitsbergen. It’s not entirely clear why he’s chosen to be absent from his family for so long, but he asks Christiane to join him for a winter. Arriving in the wild and desolate landscape, she struggles initially to come to terms with the bleakness of her surroundings, and their meagre living accommodation (the tiny hut they share with Karl, her husband’s hunting companion). But she gets to work and slowly begins to adapt, to even find beauty, eventually, in the harsh environment. Ritter is not your typical arctic explorer - she isn’t looking to conquer anything. But she shows plenty of gumption and equanimity, especially in the middle of winter, when she is alone in the hut for days on end, while the two men are away. Ritter never went back to the Arctic after this one year, and went on to become a painter. But this experience had a real impact on her and her outlook on life. “A year in the Arctic should be compulsory to everyone,” she would often say later in life. “Then you will come to realise what’s important in life and what isn’t.”
Folks in Hyderabad, please note that the bookshop will be Closed from Monday, March 30th to Thursday, April 2, for our annual stock-taking exercise. We will re-open on Friday, April 3. Unless we’ve massively underestimated our efficiency in scanning >17k books and finish earlier than expected, in which case we will keep you posted.:)
Our Online store will remain open during this period should you wish to browse and buy. We will dispatch these orders as usual.
Luna Books's engagement
Luna Books's engagement rate on Instagram is 1.66%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 60 followers. Likes outnumber comments by roughly 54 to 1, with 162 likes and 3 comments on an average post, so most reactions are taps rather than replies.
Engagement rate
1.66%
- Avg likes
- 162
- Avg comments
- 3
- Interactions : followers
- 1 : 60
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Frequently asked questions
These answers about Luna Books are generated from the Instagram profile data Flinque holds for the account.
Who is Luna Books?
Luna Books (@luna_thebookstore) is a Bookstore creator on Instagram, also filed under eCommerce/DTC. Luna Books carries Instagram's verified badge and is set up as an Instagram business account. The Instagram bio for Luna Books runs to 20 words.
How many followers does Luna Books have?
Luna Books has 10,920 followers on Instagram (10.9K). Set against 18 accounts followed, the audience works out to about 607 followers per account Luna Books follows. 189 published posts give Luna Books a moderate archive on Instagram.
What is Luna Books's engagement rate?
Luna Books's engagement rate on Instagram is 1.66%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 60 followers. Likes outnumber comments by roughly 54 to 1, with 162 likes and 3 comments on an average post, so most reactions are taps rather than replies.
What does Luna Books post about on Instagram?
Flinque files Luna Books under Bookstore, with eCommerce/DTC as a secondary category. Of the 10 most recent posts shown for Luna Books, 7 are carousels, 2 are single images and 1 is a video. The 10 recent Instagram captions Flinque holds for Luna Books repeatedly use the words shelves, five, which, been and series. Luna Books's captions carry hashtags such as #indiebookshop, #bookstagram and #weeklyfive. Luna Books writes those captions mainly in English. Luna Books keeps 10 story highlights, which open with a free Flinque account.
How do I contact Luna Books for a collaboration?
Luna Books's contact details are not published on Flinque's public profile. The Instagram bio links to 3 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Luna Books and use Flinque's outreach tools wherever a contact route is on file.
Links
Luna Books's own Instagram profile is the one outbound link Flinque publishes for the account, and the 3 bio links open after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Luna Books.