- Following 852
- Followers 5.5K
- Engagement 2.96%
- Avg likes 61
- Avg comments 124
About Khanum
Khanum (@khanumbrand) is a Food & beverage creator on Instagram, also filed under Food & Cooking. The account has 5,511 followers and 719 published posts. Recent posts average 61 likes and 124 comments, an engagement rate of 2.96%.
Khanum belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. Khanum follows 852 accounts, so the audience is roughly 6.5 times the size of the list followed. Khanum is set up as an Instagram business account. Flinque files Khanum under Food & beverage, with Food & Cooking as a secondary category.
The Instagram bio for Khanum runs to 15 words. The latest activity Flinque has on record for Khanum dates from May 2026.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
719 Posts
Of the 10 most recent posts shown for Khanum, 6 are single images and 4 are videos. That mix leans toward single images. Khanum has built a substantial archive of 719 posts. Against the audience, that is roughly 7.7 followers for each post published. Khanum also keeps 5 story highlights on the profile. All 10 carry captions, averaging 39 words each. The captions are written mainly in English. Words that recur across them include ghee, butterghee, khanumghee, golden and sunrise. The captions tag #khanum, #ghee, #khanumbrand, #butterghee and #khanumghee.
Sunrise Radio has teamed up with SOP International & Khanum to give away FIVE premium hampers worth £50 each 🤩
Each hamper is packed with authentic cooking essentials, flavour favourites, and kitchen extras –bringing together quality, variety, and authentic flavours. 🍛✨
📻 Tune into Sunrise Radio from 6AM – 10PM all week for your chance to enter the prize draw.
Five lucky winners will take home a hamper filled with trusted household favourites, perfect for every kitchen.
Don’t miss out 👀🎁
#competitiontime #luckywinners #khanum #sunriseradio #prizedraw
Eid Mubarak to all those celebrating 🌙
#eidmubarak #khanum #eid2026
As the holy month of Ramadan begins, we send our warmest wishes to our community and customers. 🌙🤍
May this month bring you peace, reflection, generosity, and moments shared around the table with
#ramadan2026 #ramadanmubarak #ramadankareem #blessedramadan
Thank you to Sunrise Radio for a fantastic collaboration, and to everyone who tuned in and took part.
Congratulations to the five lucky winners who received Christmas hampers packed with Khanum and Chatwal’s favourites 🎁
Looking forward to many more exciting collaborations in the year ahead. Cheers to a delicious new year ✨
#newyearcelebration #giveaways #collaboration #indiansnacks #foodie
#Ghee #ButterGhee #KhanumGhee #Khanum #Butter
#Khanum #KhanumBrand #ButterGhee #Ghee #Frying
#Khanum #KhanumBrand #KhanumGhee #Ghee #ButterGhee
To enter, simply:
1. Follow
2. Tag at least one person you enjoy sharing an authentic home-cooked meal with.
The competition ends on Sunday 27 July 2025 at 23:59 BST. Our T&Cs apply (link in bio).
One tag made on this post will be counted as one entry, multiple entries are permitted.
#Khanum #KhanumBrand #Competition #Win #Summer
#KhanumGhee #Ghee #Golden #ItsGiving #Elegance
#Khanum #KhanumBrand #Ghee #FatToxicity #SeedOils
Thumbnails are unavailable for 10 of these 10 posts. Open a tile to view the post on Instagram.
Khanum's engagement
Khanum's engagement rate on Instagram is 2.96%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 34 followers. Khanum's posts draw more comments than likes on average, 124 comments against 61 likes.
Engagement rate
2.96%
- Avg likes
- 61
- Avg comments
- 124
- Interactions : followers
- 1 : 34
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Age & Gender
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Audience Location
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Primary Language
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Audience Interests
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Authenticity
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Audience Quality Score
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Brand Affinity
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Content Strategy
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Commercial Insights
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Industry Fit
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Research Khanum further
Flinque ranks Instagram creators in Food & Cooking, categories Khanum is filed under, and its free tools measure the same figures for any public account.
Related rankings
Frequently asked questions
These answers about Khanum are generated from the Instagram profile data Flinque holds for the account.
Who is Khanum?
Khanum (@khanumbrand) is a Food & beverage creator on Instagram, also filed under Food & Cooking. Khanum is set up as an Instagram business account. The Instagram bio for Khanum runs to 15 words.
How many followers does Khanum have?
Khanum has 5,511 followers on Instagram (5.5K). Khanum follows 852 accounts, so the audience is roughly 6.5 times the size of the list followed. Khanum has built a substantial archive of 719 posts.
What is Khanum's engagement rate?
Khanum's engagement rate on Instagram is 2.96%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 34 followers. Khanum's posts draw more comments than likes on average, 124 comments against 61 likes.
What does Khanum post about on Instagram?
Flinque files Khanum under Food & beverage, with Food & Cooking as a secondary category. Of the 10 most recent posts shown for Khanum, 6 are single images and 4 are videos. The 10 recent Instagram captions Flinque holds for Khanum repeatedly use the words ghee, butterghee, khanumghee, golden and sunrise. Khanum's captions carry hashtags such as #khanum, #ghee and #khanumbrand. Khanum writes those captions mainly in English. Khanum keeps 5 story highlights, which open with a free Flinque account.
How do I contact Khanum for a collaboration?
Khanum's contact details are not published on Flinque's public profile. The Instagram bio links to 3 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Khanum and use Flinque's outreach tools wherever a contact route is on file.
Links
Khanum's own Instagram profile is the one outbound link Flinque publishes for the account, and the 3 bio links open after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Khanum.