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Iris (@iristhebakery), Instagram profile photo
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Iris

Bakery
@iristhebakery
Sourdough bread, pastries and coffee. Tue - Fri: 7:30 - 2:30pm Sat - Sun: 8am - until sold out 1 Wilson Avenue, Brunswick VIC
  • Food & Cooking
  • Following 2.9K
  • Followers 24.7K
  • Engagement 0.66%
  • Avg comments 3

About Iris

Iris (@iristhebakery) is a Bakery creator on Instagram, also filed under Food & Cooking. The account has 24,718 followers and 196 published posts. Recent posts average 172 likes and 3 comments, an engagement rate of 0.66%.

With 24.7K followers, Iris is a micro creator by the common 10,000 to 100,000 definition. Iris follows 2,943 accounts, so the audience is roughly 8.4 times the size of the list followed. Iris is set up as an Instagram business account. Flinque files Iris under Bakery, with Food & Cooking as a secondary category.

Iris writes a longer Instagram bio of 26 words across 4 lines. The latest activity Flinque has on record for Iris dates from June 2026.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

196 Posts

Of the 10 most recent posts shown for Iris, 6 are carousels and 4 are single images. That mix leans toward carousels. 196 published posts give Iris a moderate archive on Instagram. Against the audience, that is roughly 126 followers for each post published. Iris also keeps 10 story highlights on the profile. All 10 carry captions, averaging 65 words each. The captions are written mainly in English. Words that recur across them include these, london, apples, care and pre-order.

Our coffee is sourced with care through responsible, relationship focused green coffee importers and roasted by Tim Varney, who works closely with us to shape our bespoke coffee program.

On the main espresso grinder for all our milk based coffees is Our Blend, which brings Ethiopia and Brazil into a neat little double act, balanced and plush with chocolate-malt notes.

Our current single origin offering for our espressos and long blacks is the La Leona, grown in Quindio, Columbia with the kind of care that comes from years of quiet refinement.

We’re also serving Chelchele from Ethiopia as our Filter coffee with floral and juicy notes and elegantly structured.
Hello!
We want everyone to be able to come here and grab a loaf of bread for home without having to battle a queue. We know weekends can get quite busy so we're trialling something new. (accidental rhyme!)

If you're just coming to buy a loaf of bread, or picking up a pre-order -- please head to the counter via the side door and we will serve you next. If you're coming to dine in, order coffees or for anything else, please line up via the front door.

Please be patient with us and each other as we give this system a try. And as always, if you're not a fan of waiting you can always pre-order via our website, just make sure you pop your order in the day before!
Next in our Local Producer Series: We asked Madelaine what sets her organic eggs apart, the biggest challenges in ethical egg farming, and a few fun hen facts. Swipe to hear her story and see why we’re so proud to use her eggs in our bakery.
We are hiring! We are currently seeking a casual barista/delivery driver to join our front-of-house and delivery team.

Must be available fridays and saturdays. For a detailed role description and to apply, please head to the "join the team" link in bio.
Here for a limited time, weekends only. Our chestnut praline choux with persimmon jam and custard. Video evidence thanks to one of our amazing pastry chefs, Amy.
Have you tried our new savoury menu yet?

Pictured above is our focaccia with Porchetta, Salsa Verde and Celeriac salad.
The flavours you taste in our pastries start long before they reach our kitchen. They begin with the makers who pour skill, curiosity and care into every ingredient.
One of those makers is a small‑batch chocolate studio in Sydney creating some of the most thoughtful, beautifully crafted chocolate we’ve worked with.
We spoke with co‑owner Alice about cacao, creativity and what goes into making chocolate that truly stands out.
Picking these beautiful London Pippins which were huge and perfectly tree ripened, for and
EDIT: SOLD OUT. We may have some extras available for walk in on the day.

We decided to bake a little something to share with your special someone for pick up on Sunday 10th May.

Apple Pie featuring London Pippin apples from - grown by Susie in Main Ridge on the Mornington Peninsula.

Susie grows more than 200 heritage varieties dry‑farm style — no irrigation, just rain and resilience with a focus on farming methods that tread lightly on the land. Organic, full of character and incredible flavour, these apples are some of the most memorable we’ve tasted.

Enjoy at home with your favourite ice-cream, custard or cream (or all three)

Pre-order for pick up from 10am Sunday via the link in bio! Pre-orders close at 5pm Friday (unless sold out prior)
THIS SUNDAY- it’s special persons day! What better way to honour the motherly figures in our life than with these beautiful London Pippins apples by.

The apples were picked and delivered to us fresh this morning- the baking team are testing the recipe- and tomorrow we will release it online for pre-orders.

Happy Autumn 🍎😍

Iris's engagement

Iris's engagement rate on Instagram is 0.66%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 152 followers. Likes outnumber comments by roughly 57 to 1, with 172 likes and 3 comments on an average post, so most reactions are taps rather than replies.

Engagement rate

0.66%

Avg likes
172
Avg comments
3
Interactions : followers
1 : 152

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Primary Language

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Audience Interests

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Authenticity

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Audience Quality Score

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Content Strategy

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Industry Fit

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Research Iris further

Flinque ranks Instagram creators in Bakery and Food & Cooking, categories Iris is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about Iris are generated from the Instagram profile data Flinque holds for the account.

Who is Iris?

Iris (@iristhebakery) is a Bakery creator on Instagram, also filed under Food & Cooking. Iris is set up as an Instagram business account. Iris writes a longer Instagram bio of 26 words across 4 lines.

How many followers does Iris have?

Iris has 24,718 followers on Instagram (24.7K). Iris follows 2,943 accounts, so the audience is roughly 8.4 times the size of the list followed. 196 published posts give Iris a moderate archive on Instagram.

What is Iris's engagement rate?

Iris's engagement rate on Instagram is 0.66%, under 1%, fewer than 1 like or comment per 100 followers. On a typical post that comes to about 1 like or comment for every 152 followers. Likes outnumber comments by roughly 57 to 1, with 172 likes and 3 comments on an average post, so most reactions are taps rather than replies.

What does Iris post about on Instagram?

Flinque files Iris under Bakery, with Food & Cooking as a secondary category. Of the 10 most recent posts shown for Iris, 6 are carousels and 4 are single images. The 10 recent Instagram captions Flinque holds for Iris repeatedly use the words these, london, apples, care and pre-order. Iris writes those captions mainly in English. Iris keeps 10 story highlights, which open with a free Flinque account.

How do I contact Iris for a collaboration?

Iris's contact details are not published on Flinque's public profile. The Instagram bio links to 2 external sites, and a free Flinque account opens those links. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Iris and use Flinque's outreach tools wherever a contact route is on file.

Iris's own Instagram profile is the one outbound link Flinque publishes for the account, and the 2 bio links open after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Iris.

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