- Following 1.3K
- Followers 5.8K
- Engagement 2.24%
- Avg likes 130
- Avg comments 17
About Heidi Bakery
Heidi Bakery (@heidi.bakery) is a Coffee shop creator on Instagram, also filed under eCommerce. The account has 5,849 followers and 671 published posts. Recent posts average 130 likes and 17 comments, an engagement rate of 2.24%.
Heidi Bakery belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. Heidi Bakery follows 1,291 accounts, so the audience is roughly 4.5 times the size of the list followed. Heidi Bakery carries Instagram's verified badge and uses an Instagram professional account. Flinque files Heidi Bakery under Coffee shop, with eCommerce as a secondary category.
The Instagram bio for Heidi Bakery runs to 12 words. Emoji sit alongside the words. The latest activity Flinque has on record for Heidi Bakery dates from August 2025.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
671 Posts
Of the 10 most recent posts shown for Heidi Bakery, 6 are videos and 4 are carousels. That mix leans toward videos. Heidi Bakery has built a substantial archive of 671 posts. Against the audience, that is roughly 8.7 followers for each post published. Heidi Bakery also keeps 12 story highlights on the profile. All 10 carry captions, averaging 102 words each. The captions are written mainly in English. Words that recur across them include chelsea, windsor, it’s, heidibakery and station. The captions tag #heidibakery, #bakery, #richmondstation, #londonbakery and #madefromscratch.
Last September, Richmond Station’s heritage was celebrated with the unveiling of a Railway Heritage Trust Conservation Award. And doesn’t it look stunning.
From the handmade bronze canopy to those iconic green glass signs, the restoration has uncovered original timber friezes, “Glass-crete” rooflights, and the beautiful Portland stone that makes this station a local landmark.
We’re feeling so lucky to be moving into the historic WH Smith unit – a spot that’s been part of the commuter’s journey for nearly 90 years.
#HeidiBakery #RichmondStation #ArtDecoLondon #HistoricRichmond #richmondlife
We’ve spent the week starting the build inside the beautiful 1930’s Art Deco Richmond Station. It’s a bit ‘rubbly’ right now, but we’re loving the contrast between the grit and the original Art Deco details.
We’re on track for a late February opening – will let you know when we have a confirmed 🌟 grand opening 🌟
What’s your go-to morning order when you’re passing through the station? 🧐🥐☕️
#RichmondStation #RichmondLondon #BakeryBuild #NewOpening #LondonBakery
🥐 I’ve loved Heidi Café since my first visit… and yes, I went twice in 2 weeks! This Chelsea café inside the Royal Hospital is all about delicate flavours, thoughtful touches, and a friendly, welcoming vibe that makes you want to linger forever.
Here’s what makes it irresistible:
🌟 Savoury & sweet delights: from flaky croissants and delicate tartlets to rich quiches and perfectly crafted sandwiches, everything is baked fresh daily by with precision and flair. Honestly, I’ve never seen so many mouthwatering choices in one place! I could have tried everything!
🏛️ Historic Soane Stable Yard setting: nestled in Grade II* listed horse stalls built by Sir John Soane, with cobbled courtyard seating, high ceilings, and timeless charm. Bonus for history fans: there’s even a small museum tucked behind the café!
🛍️ Chelsea location perks: perfect for pairing a café stop with a walk through the Royal Hospital, some King’s Road shopping, or a quick art detour to the Saatchi Gallery. Amid the city buzz, it truly feels like a little oasis.
💛 London’s secret-yet-accessible gem: tucked in the Royal Hospital Chelsea, it’s the kind of place you feel lucky to have found.
Are there any coffee spots you’d secretly like to keep to yourself too? I’ve shared mine… now it’s your turn! 🤣
📍 Heidi Café Chelsea: Royal Hospital Rd, London SW3 4SR
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👉 Follow for London hidden gems, iconic sights & UK escapes 💛
📸 Valerie
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#HeidiBakery #ChelseaEats #HiddenGemLondon #LondonCafes #LondonFoodie
📍 Heidi Chelsea 💂
Our London debut in the iconic Soane Stable Yard, The Royal Hospital Chelsea
📍 Heidi Royal Station 🚂
The grab-and-go commute stop in Windsor Royal Station
📍 Heidi Daniel 🏰
The flagship! Ground floor of Daniel Dept Store in Windsor
📍 Foggs Daniel 🍳
Owned by Heidi with our bakes plus a full hot breakfast menu.
📍 Caracoli Alresford ☕️
Known as Caracoli, but with the classic Heidi bakes
📍 Heidi Farnham 🛍️
Charming High street views from inside Elphicks Dept Store.
📍 Heidi Haslemere 🌲
A cozy Surrey favorite, on the Haslemere High Street
📍 Heidi Richmond 🦌
COMING SOON! Opening in Richmond station late Feb 2026.
You can find links to directions and further information about our branches on our website -
🔗 link in bio
We have a brand new branch opening at the end of February! Any guesses where? ⚽️🦌🚣
Stay tuned for updates on its progress and grand opening dates!
#newbranch #newyearnewbranch #bakery #heidibakery
📸 Kieran and Katie double checking its definitely good
#bakery #madefromscratch #cheesecake #newproduct
#windsor #bakery #madefromscratch #snow
Vincenzo - 1, new year diet - 0 😂
Something chocolatey is on its way to our counters 👀🍫 hope that’s cool with you?
#newyearnewmenu #sweettreat #heidibakery
They have stores in Windsor (that I unknowingly visited as a child on an almost weekly basis at ), Chelsea, Haslemere and Farnham, and you can also order online.
They kindly hand delivered a special parcel of their top two Great Taste 🌟🌟 winning products and wooooweeeee are they delicious. Lasted all of two minutes before being demolished by my family. Thank you!
Our 3-star winning cruffin is crispy soft croissant dough filled with dark chocolate ganache montée and almond & hazelnut praline, topped with browned meringue to give a soft caramelised finish.
Our 2-star Chocolate Mirror Cake is designed for serious chocolate lovers. A base of walnut and hazelnut chocolate brownie which transitions between chocolate crémeux, hazelnut milk chocolate feuilletine and chocolate mousse. Finished with a mirror chocolate glaze.
Our 1-star winning Butter Croissant is deceptively simple. A golden, crisp fruit with airy, honeycombed layers from generous lamination and AOP French butter.
1-star is finally for a decadent, salted caramel brownie crafted with rich dark chocolate and gluten-free flour. Salted caramel ribbons are piped into the mixture and the product is finished with a delicate sprinkle of Sel de Guerande salt.
#bakery #patisserie #londonbakery #windsor #chelsea
Heidi Bakery's engagement
Heidi Bakery's engagement rate on Instagram is 2.24%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 45 followers. Comments stay close to likes on Heidi Bakery's posts, at 130 likes and 17 comments on average, about 7.6 likes per comment.
Engagement rate
2.24%
- Avg likes
- 130
- Avg comments
- 17
- Interactions : followers
- 1 : 45
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Research Heidi Bakery further
Flinque ranks Instagram creators in Coffee shop and eCommerce, categories Heidi Bakery is filed under, and its free tools measure the same figures for any public account.
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Frequently asked questions
These answers about Heidi Bakery are generated from the Instagram profile data Flinque holds for the account.
Who is Heidi Bakery?
Heidi Bakery (@heidi.bakery) is a Coffee shop creator on Instagram, also filed under eCommerce. Heidi Bakery carries Instagram's verified badge and uses an Instagram professional account. The Instagram bio for Heidi Bakery runs to 12 words.
How many followers does Heidi Bakery have?
Heidi Bakery has 5,849 followers on Instagram (5.8K). Heidi Bakery follows 1,291 accounts, so the audience is roughly 4.5 times the size of the list followed. Heidi Bakery has built a substantial archive of 671 posts.
What is Heidi Bakery's engagement rate?
Heidi Bakery's engagement rate on Instagram is 2.24%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 45 followers. Comments stay close to likes on Heidi Bakery's posts, at 130 likes and 17 comments on average, about 7.6 likes per comment.
What does Heidi Bakery post about on Instagram?
Flinque files Heidi Bakery under Coffee shop, with eCommerce as a secondary category. Of the 10 most recent posts shown for Heidi Bakery, 6 are videos and 4 are carousels. The 10 recent Instagram captions Flinque holds for Heidi Bakery repeatedly use the words chelsea, windsor, it’s, heidibakery and station. Heidi Bakery's captions carry hashtags such as #heidibakery, #bakery and #richmondstation. Heidi Bakery writes those captions mainly in English. Heidi Bakery keeps 12 story highlights, which open with a free Flinque account.
How do I contact Heidi Bakery for a collaboration?
Heidi Bakery's contact details are not published on Flinque's public profile. The Instagram bio links to 5 external sites, and a free Flinque account opens those links. Brands with a free Flinque account can shortlist Heidi Bakery and use Flinque's outreach tools wherever a contact route is on file.
Links
Heidi Bakery's own Instagram profile is the one outbound link Flinque publishes for the account, and the 5 bio links open after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Heidi Bakery.