- Following 85
- Followers 19.9K
- Engagement 4.66%
- Avg likes 996
- Avg comments 8
About FirstLady
FirstLady (@firstladyshoes) is a Shopping & retail creator on Instagram, also filed under eCommerce/DTC. The account has 19,850 followers and 37 published posts. Recent posts average 996 likes and 8 comments, an engagement rate of 4.66%.
With 19.9K followers, FirstLady is a micro creator by the common 10,000 to 100,000 definition. Set against 85 accounts followed, the audience works out to about 234 followers per account FirstLady follows. FirstLady uses an Instagram professional account. Flinque files FirstLady under Shopping & retail, with eCommerce/DTC as a secondary category.
The Instagram bio for FirstLady runs to 18 words across 3 lines. Emoji sit alongside the words. The bio also includes contact details, which Flinque does not republish. The latest activity Flinque has on record for FirstLady dates from March 2026.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
37 Posts
All 10 recent posts Flinque holds for FirstLady are videos. FirstLady has a short publishing history, with 37 posts on Instagram. Against the audience, that is roughly 536 followers for each post published. FirstLady also keeps 20 story highlights on the profile. 5 of those 10 carry captions, averaging 5 words each. The captions tag #summerlook, #maxishirt, #soldout and #compraora.
Thumbnails are unavailable for 10 of these 10 posts. Open a tile to view the post on Instagram.
FirstLady's engagement
FirstLady's engagement rate on Instagram is 4.66%, between 3% and 6%, or 3 to 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 21 followers. Likes outnumber comments by roughly 125 to 1, with 996 likes and 8 comments on an average post, so most reactions are taps rather than replies.
Engagement rate
4.66%
- Avg likes
- 996
- Avg comments
- 8
- Interactions : followers
- 1 : 21
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Age & Gender
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Audience Location
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Primary Language
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Audience Interests
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Authenticity
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Audience Quality Score
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Brand Affinity
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Content Strategy
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Commercial Insights
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Industry Fit
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Research FirstLady further
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Frequently asked questions
These answers about FirstLady are generated from the Instagram profile data Flinque holds for the account.
Who is FirstLady?
FirstLady (@firstladyshoes) is a Shopping & retail creator on Instagram, also filed under eCommerce/DTC. FirstLady uses an Instagram professional account. The Instagram bio for FirstLady runs to 18 words across 3 lines.
How many followers does FirstLady have?
FirstLady has 19,850 followers on Instagram (19.9K). Set against 85 accounts followed, the audience works out to about 234 followers per account FirstLady follows. FirstLady has a short publishing history, with 37 posts on Instagram.
What is FirstLady's engagement rate?
FirstLady's engagement rate on Instagram is 4.66%, between 3% and 6%, or 3 to 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 21 followers. Likes outnumber comments by roughly 125 to 1, with 996 likes and 8 comments on an average post, so most reactions are taps rather than replies.
What does FirstLady post about on Instagram?
Flinque files FirstLady under Shopping & retail, with eCommerce/DTC as a secondary category. All 10 recent posts Flinque holds for FirstLady are videos. FirstLady's captions carry hashtags such as #summerlook, #maxishirt and #soldout. FirstLady keeps 20 story highlights, which open with a free Flinque account.
How do I contact FirstLady for a collaboration?
FirstLady's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The bio carries contact details of its own, which Flinque does not copy. Brands with a free Flinque account can shortlist FirstLady and use Flinque's outreach tools wherever a contact route is on file.
Links
FirstLady's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with FirstLady.