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Dan Sims (@dan_sims), Instagram profile photo
Verified on Instagram

Dan Sims

Lifestyle
@dan_sims
Wine, food, travel though not necessarily in that order. That wine event guy Chair of @winevictoria.au 🍷 Opinions my own.
  • Food & beverage
  • Food & Drink
  • Cuisine
  • Travel Influencers
  • Following 3.3K
  • Followers 7.5K
  • Engagement 3.12%
  • Avg comments 19

About Dan Sims

Dan Sims (@dan_sims) is a Lifestyle creator on Instagram, also filed under Food & beverage and Food & Drink. The account has 7,505 followers and 2,918 published posts. Recent posts average 225 likes and 19 comments, an engagement rate of 3.12%.

Dan Sims belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. Dan Sims follows 3,339 accounts, so the audience is roughly 2.2 times the size of the list followed. Dan Sims is set up as an Instagram business account. Flinque files Dan Sims under 5 categories, led by Lifestyle and followed by Food & beverage, Food & Drink, Cuisine and Travel Influencers.

The Instagram bio for Dan Sims runs to 20 words across 4 lines. The bio mentions @winevictoria.au. The latest activity Flinque has on record for Dan Sims dates from April 2026.

2,918 Posts

Of the 10 most recent posts shown for Dan Sims, 6 are videos, 3 are carousels and 1 is a single image. That mix leans toward videos. With 2,918 posts published, Dan Sims's archive runs well past the 2,000 mark. Against the audience, that is roughly 2.6 followers for each post published. All 10 carry captions, averaging 103 words each. The captions are written mainly in English. Words that recur across them include wine, update, been, take and community. The captions tag #gippsland, #drinkvictorian, #pinotnoir, #drinklocalwine and #winegippsland.

Meet the man who traded white tablecloths for festival vibes. Our next Rootlings Happy Hour guest is Dan Sims and he’s the force behind Pinot Palooza, MOULD, and Wine Victoria.

From disrupting the industry with REVEL to shaping the future of tourism at Common State, Dan is the ultimate guide to building a brand that sticks.

Tune in for:
🚀 How to launch “category-defining” events.
📈 Strategies for regional economic growth.
💡 No-BS career advice on taking big risks.

📅 Monday 20 April at 7:30 PM AEST/7:00 PM ACST/4:30 PM AWST

🔗 Save your spot:
Today we have our first-ever returning guest on Over a Glass - the charismatic Dan Sims. Now wearing a a brand-new hat as Chair of Wine Victoria
Dan joins us with something we don't hear often enouqh... a qood news story.
Hoorah!
SAUNA UPDATE:
The three main walls of internal lining got did this weekend.
The final wall, floor, brick plinth for the wood/fired heater, bench seat, flue and vents are all but left to go.

Fingers crossed it will be done by Easter … 😳😳😳

Then onto the stairs down from the house …
“Liminal” Pinot Noir, 2025.
This is some damn fine #gippsland #pinotnoir
So damn bright, fresh, crunchy, and sheesh … just bloody delicious.
Even better, I grabbed it at the local Foster Cellarbrations who do well to support local.

Also, how good is Pinot! ❤️🍷

#drinklocalwine
#drinkvictorian
#winegippsland
Sauna update: 🛖
Haven’t posted for a bit but we’ve been working on it, I promise.
Good news, it’s all enclosed, doors on and the window made it in without the glass breaking which was a significant bonus (12mm thick and yes, we custom made the frame)

We’ve insulated inside and closed off the storage cupboard. Next up, internal lining with the incredible boards from (apologies for the poor craftsmanship!).

Pochi has been very helpful especially with all the precious cutting of the boards.

Then, we build a brick plinth under the floor for the wood fired heater. Install that and we’re done …. (maybe by Easter??? 😳)

(Third pic is the view to our place from our wonderful neighbor’s property. Next project, paint the outside of the house)

#woodfiresauna #gippsland
Today the team visited Cellar Door (& team) to not only hear their story of vineyard and property loss first hand, but witness the devastation in the Strathbogie region directly.

Hundreds of acres of vineyards have been lost with some barely recognizable of what they once were.

We also update here on the number of wineries currently directly impacted included over 20 on the Harcourt Coolstore fire.
Close to 250,000 bottles of wine have been destroyed.

We’ve updated the website with a list of the impacted wineries and will continue to update as more information comes to hand.

Again, this is still an active emergency so please follow advice from emergency services.

Take care, be safe, check in with your community.
More information will follow as it comes to hand.

#drinkvictorian
An update on the current Victorian bushfires and support and resources available to affected wineries.

The current bushfires across parts of Victoria have had a significant impact on members of the wine community.
For some, the effects have been felt immediately and deeply, while for others, the challenges may continue to unfold in the days and weeks ahead.

Wine Victoria is here to support the wine community during this time.
If you or your business have been impacted and you’re unsure where to turn, or would value help navigating what support is available, please reach out. 
We can help connect you with relevant services, share information, or simply listen.

We’ve consolidated links to bushfire support, guidance and practical information relevant to the current situation, recognising that different forms of support may be needed at different stages. Links to Bushfire Resources & Support can be found on our homepage at

Take care and stay safe.
Appropriately holiday sized Negroni Sbagliato after a day on the tools.

Wonderful Cinq à Sept Pinot Noir Vermouth & Prosecco to top up.

Is very, very nice.

#DrinkVictorian
So this happened last night. 🥇

Very proud of for taking out “Best Wine Themed Event” at the wine awards

The award was from my last tour before handing the reins over to the incredible at the end of last year.
You’re a legend mate, and I’m so proud of how you’ve continued to grow it!

Thank you to all who have been part of the journey, continue to as it grows and grows, who have joined us, discovered it, staffed it (past and present), built it, cheered from the sidelines and or been in its orbit.

Thanks also to for whom without them, it literally would not be here today. In their hands it continues to grow and grow.

And special shout out to the team (where I now call home btw!) for amplifying it year after year and spreading the word so far and wide to audiences across the country.

Someone asked me recently what does it take to make a festival.

The answer is simple.
Don’t build a festival.
Build a Community.

A community who comes together in collaboration, not competition.

I know all the fellow nominees, and other incredible festivals across the country live this.
Cos people want to live and learn about wine the same way they imbibe it, socially.

Thank you.
This one meant a lot.
❤️
Unsolicited deck pic update!

Sheesh …. That was big day.
We finally got the frame up for the sauna and clad the back wall (as it faces the retaining wall).
That timber is just wonderful and will push hard to get the rest of the cladding done soon.

So many months in the making, it was pretty darn exciting to see it begin to take shape.
The view you’ll get from the big window frame is epic (thanks and Francis!).

We had hoped to get the roof on today but that will have to be for another day.
Bloody shattered!

Huge shout out to the for driving this whole thing and putting up with the poor trades person she has to deal with (aka me!)

#sauna #gippsland

Dan Sims's engagement

Dan Sims's engagement rate on Instagram is 3.12%, between 3% and 6%, or 3 to 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 32 followers. An average post collects 225 likes and 19 comments, close to 12 likes for each comment.

Engagement rate

3.12%

Avg likes
225
Avg comments
19
Interactions : followers
1 : 32

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Research Dan Sims further

Flinque ranks Instagram creators in Lifestyle and Food & beverage, categories Dan Sims is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about Dan Sims are generated from the Instagram profile data Flinque holds for the account.

Who is Dan Sims?

Dan Sims (@dan_sims) is a Lifestyle creator on Instagram, also filed under Food & beverage and Food & Drink. Dan Sims is set up as an Instagram business account. The Instagram bio for Dan Sims runs to 20 words across 4 lines.

How many followers does Dan Sims have?

Dan Sims has 7,505 followers on Instagram (7.5K). Dan Sims follows 3,339 accounts, so the audience is roughly 2.2 times the size of the list followed. With 2,918 posts published, Dan Sims's archive runs well past the 2,000 mark.

What is Dan Sims's engagement rate?

Dan Sims's engagement rate on Instagram is 3.12%, between 3% and 6%, or 3 to 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 32 followers. An average post collects 225 likes and 19 comments, close to 12 likes for each comment.

What does Dan Sims post about on Instagram?

Flinque files Dan Sims under 5 categories, led by Lifestyle and followed by Food & beverage, Food & Drink, Cuisine and Travel Influencers. Of the 10 most recent posts shown for Dan Sims, 6 are videos, 3 are carousels and 1 is a single image. The 10 recent Instagram captions Flinque holds for Dan Sims repeatedly use the words wine, update, been, take and community. Dan Sims's captions carry hashtags such as #gippsland, #drinkvictorian and #pinotnoir. Dan Sims writes those captions mainly in English.

How do I contact Dan Sims for a collaboration?

Dan Sims's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Dan Sims and use Flinque's outreach tools wherever a contact route is on file.

Dan Sims's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with Dan Sims.

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