- Following 6.8K
- Followers 11.6K
- Engagement 2.75%
- Avg likes 320
- Avg comments 7
About Amalie
Amalie (@cupcakeandbuddy) is a Digital creator creator on Instagram, also filed under Parenting and Children. The account has 11,566 followers and 1,837 published posts. Recent posts average 320 likes and 7 comments, an engagement rate of 2.75%.
With 11.6K followers, Amalie is a micro creator by the common 10,000 to 100,000 definition. Amalie follows 6,831 accounts, so the audience is roughly 1.7 times the size of the list followed. Amalie uses an Instagram professional account. Flinque files Amalie under 7 categories, led by Digital creator and followed by Parenting, Children, Child Development, Dogs, Dog and Animals.
The Instagram bio for Amalie runs to 11 words across 3 lines. Emoji sit alongside the words. The latest activity Flinque has on record for Amalie dates from May 2026.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
1,837 Posts
Of the 10 most recent posts shown for Amalie, 8 are videos and 2 are carousels. That mix leans toward videos. Amalie has built a substantial archive of 1,837 posts. Against the audience, that is roughly 6.3 followers for each post published. Amalie also keeps 12 story highlights on the profile. All 10 carry captions, averaging 80 words each. The captions are written mainly in English. Words that recur across them include family, sweet, which, check and school. The captions tag #ad, #melbournemums, #lunchboxideasforkids, #myfirstmogumogu and #mogumogu.
#ad
#MyFirstMoguMogu
#MoguMogu
#MoguMoguAustralia
#YouGottaChew
ad gifted #mario #supermariomovieAU #capriceaustralia #jakkspacifictoys #headstarttoys
We’ve added WellJoy Dental Sticks into our daily routine and she’s obsessed. They clean her teeth, freshen breath and support gut health (which I love).
New and exclusive to Woolworths, made in Australia with no artificial colours, flavours or preservatives 🙌
Follow and grab some for your fluffy bestie at 🤍
#brandedcontent #welljoydental #welljoydogs #dogwillbedogs #dogdentalcare
The new Luscious Lips duos from are here for us! Liner + longwear lipstick that glides on smooth and survives school runs, playdates, and everything in between.
No touch-ups, just effortless glam all day ✨
#australiscosmetics #LusciousLips #ad
#DarrellLeaEaster #FluffyChickReturns #EasterTradition #melbournemums #eastereggs
We’ve been so busy this year, and one of the highlights was taking the family to the Ed Sheeran Loop Tour 🤩 It was Rupert’s first big concert and he loved it 🎸 It was such a bonus seeing too as the support act - love seeing a local artist 👏🏻💗 We’ve just grabbed tickets to for his next big show - as a budding guitarist, Rupert is blown away seeing some of his guitar heros perform live.
Do you take your kids to concerts? What’s your favourite live music event you’ve been to? As a 90s teen I was obsessed with and she’s still my fave - I’ve seen her every time she’s come to Australia.
#melbournemums #livemusic #melbournemusic #whatsonmelbourne #familyfun
Rupert’s our weekly lunchbox treat maker - this time he whipped up a crunchy slice using all ALDI goodies: Breakfast Bubbles, butter, and Titan chocolate bars 🍫👏
With dropping prices on 300+ everyday products, school lunches (with a little sweet treat included!) have never been easier on the wallet.
Berg ham 250g is now just $4 - and the whole week of lunchboxes came in under $2 each! 🥪💰 Check out my receipt in the last slide to see the savings for yourself.
#ad #aldiaustralia #ALDITheProofIsInThePrice #lunchboxideasforkids #budget
Some reductions are the Berg leg honey ham which is now four dollars and the teddy tots are just $3 for a 10 pack.
keep watching to see my receipt. This was just over $100 for this week which includes two weeks worth of lunchboxes and afterschool snacks as well as some fridge and pantry staples and even some treats like the ice cream. Not only all that, but I can’t resist the special buys aisle so it also includes three pairs of socks and $16 worth of Easter eggs. 🤪
These big savings really do add up!
#ad #alditheprooflsintheprice #familybudget #lunchboxideasforkids
No chemicals, no fuss, no mozzie bites 🙌
Aussie‑made, tested, and mum‑created - because no one understands sensitive kids like a parent does 💛
You can grab them at,,,,, or direct from ✨
#mozzigear #MosquitoPatch #outdoorfun #australiansummer mozziehacks naturalinsectrepellent brandedcontent
Make the most of family time with a wild life day at! 🐨🎢
One ticket gives you unlimited fun — from water play and family rides to wildlife encounters and chill spots for parents. 🦜
Skip the queues, relax, and create memories your kids will talk about long after the break.
Which would your family love most — rides, water fun, or wildlife? 👇
#ad #GumbuyaWorld #GumbuyaWorldFair
Amalie's engagement
Amalie's engagement rate on Instagram is 2.75%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 36 followers. An average post collects 320 likes and 7 comments, close to 46 likes for each comment.
Engagement rate
2.75%
- Avg likes
- 320
- Avg comments
- 7
- Interactions : followers
- 1 : 36
Lookalike Creators
A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.
Age & Gender
Unlocking shows how this audience splits across age bands and gender, charted from follower data.
Audience Location
Unlocking reveals the countries and cities where the most active followers of this account are concentrated.
Primary Language
Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.
Audience Interests
Unlocking lists the topics and categories this audience follows and engages with most often across the platform.
Authenticity
Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.
Audience Quality Score
Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.
Brand Affinity
Unlocking names the brands this audience already follows, mentions or engages with across social platforms.
Content Strategy
Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.
Commercial Insights
Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.
Industry Fit
Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.
Research Amalie further
Flinque ranks Instagram creators in Digital creator, Parenting and Dogs, categories Amalie is filed under, and its free tools measure the same figures for any public account.
Related rankings
Frequently asked questions
These answers about Amalie are generated from the Instagram profile data Flinque holds for the account.
Who is Amalie?
Amalie (@cupcakeandbuddy) is a Digital creator creator on Instagram, also filed under Parenting and Children. Amalie uses an Instagram professional account. The Instagram bio for Amalie runs to 11 words across 3 lines.
How many followers does Amalie have?
Amalie has 11,566 followers on Instagram (11.6K). Amalie follows 6,831 accounts, so the audience is roughly 1.7 times the size of the list followed. Amalie has built a substantial archive of 1,837 posts.
What is Amalie's engagement rate?
Amalie's engagement rate on Instagram is 2.75%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 36 followers. An average post collects 320 likes and 7 comments, close to 46 likes for each comment.
What does Amalie post about on Instagram?
Flinque files Amalie under 7 categories, led by Digital creator and followed by Parenting, Children, Child Development, Dogs, Dog and Animals. Of the 10 most recent posts shown for Amalie, 8 are videos and 2 are carousels. The 10 recent Instagram captions Flinque holds for Amalie repeatedly use the words family, sweet, which, check and school. Amalie's captions carry hashtags such as #ad, #melbournemums and #lunchboxideasforkids. Amalie writes those captions mainly in English. Amalie keeps 12 story highlights, which open with a free Flinque account.
How do I contact Amalie for a collaboration?
Amalie's contact details are not published on Flinque's public profile. The Instagram bio links to 3 external sites, and a free Flinque account opens those links. Brands with a free Flinque account can shortlist Amalie and use Flinque's outreach tools wherever a contact route is on file.
Links
Amalie's own Instagram profile is the one outbound link Flinque publishes for the account, and the 3 bio links open after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Amalie.