- Following 683
- Followers 27.9K
- Engagement 6.05%
- Avg likes 1.9K
- Avg comments 26
About TheBeautyConcept by ShirleyWu
TheBeautyConcept by ShirleyWu (@beautyconceptofficial) is a Beauty, cosmetic & personal care creator on Instagram, also filed under Beauty & Skincare. The account has 27,863 followers and 2,118 published posts. Recent posts average 1,860 likes and 26 comments, an engagement rate of 6.05%.
With 27.9K followers, TheBeautyConcept by ShirleyWu is a micro creator by the common 10,000 to 100,000 definition. Set against 683 accounts followed, the audience works out to about 41 followers per account TheBeautyConcept by ShirleyWu follows. TheBeautyConcept by ShirleyWu uses an Instagram professional account. Flinque files TheBeautyConcept by ShirleyWu under Beauty, cosmetic & personal care, with Beauty & Skincare as a secondary category.
The Instagram bio for TheBeautyConcept by ShirleyWu runs to 21 words across 3 lines. The bio also includes contact details, which Flinque does not republish. The latest activity Flinque has on record for TheBeautyConcept by ShirleyWu dates from June 2026.
Story Highlights
Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.
2,118 Posts
Of the 10 most recent posts shown for TheBeautyConcept by ShirleyWu, 8 are videos and 2 are carousels. That mix leans toward videos. With 2,118 posts published, TheBeautyConcept by ShirleyWu's archive runs well past the 2,000 mark. Against the audience, that is roughly 13 followers for each post published. TheBeautyConcept by ShirleyWu also keeps 30 story highlights on the profile. All 10 carry captions, averaging 85 words each. The captions are written mainly in English. Words that recur across them include every, hair, look, confident and information. The captions tag #beauty, #hair, #exploremore, #fashion and #hairstyle.
Today was Dua’s moment.
From the first touch of makeup to the final veil placement every detail came together to reflect the vision she had dreamed of for her wedding day.
Seeing her light up at the final reveal reminded us why we love what we do. It’s never just about hair and makeup. It’s about helping our brides feel confident radiant and fully present for one of the most meaningful days of their lives.
Dua you were absolutely stunning 🤍
For more information please contact📞 or email
#hair #exploremore #beauty #hairstyle #fashion
Think radiant skin, golden highlights, soft summer eyes, and a glossy lip the perfect fresh, luminous look for the season. I’ll be sharing my techniques, tips, and favourite ways to create a glow that feels effortless and confident.
Seats are limited, so be sure to reserve your spot early.
I can’t wait to spend the morning with you. ✨
📍 MAC Markville Mall
5000 Hwy 7, Space 1060
Markham, ON L3R 4M9
🗓️ July 5
🕘 9:00–11:00 AM
📞 Reserve your spot: or speak with a MAC artist in store.
#sunkissedsummer #mac #glow #beauty #makeup
An evening of connection, confidence, and personal growth.
The Power Circle by Fatima Aftab and the 360 Radiance Experience by Shirley Wu came together to create a space where women could invest in themselves, build meaningful relationships, and discover the power of showing up as their most radiant selves.
From inspiring conversations to behind-the-scenes moments, every detail was designed with intention. The energy in the room was a reminder that transformation doesn’t happen alone. It happens when the right people, support, and experiences come together.
This was more than an event. It was the beginning of new connections, new confidence, and a stronger community.
✨ Here’s a look back at an unforgettable evening.
#beauty #supportingwomen #360radianceexperience #powercircle
This beautiful collaboration brought together The Power Circle by Fatima Aftab and Shirley Wu’s 360 Radiance Experience for a day dedicated to helping women feel seen, empowered, and celebrated.
Behind every smile, every conversation, every transformation was a space filled with connection, growth, and genuine support. It wasn’t just about beauty. It was about stepping into your power, owning your story, and showing up as the most confident version of yourself.
A little behind-the-scenes look at a day that reminded us that radiance starts from within and shines even brighter when women uplift women. ✨
#thepowercircle #360radianceexperience #womensupportingwomen #behindthecamera #confidence
Today in class, Fatima brought this soft glamorous look to life while continuing to build her skills and confidence as a makeup artist. Every class is another step toward mastering the art of creating looks that make clients feel beautiful and confident.
The best part is watching our student grow from learning techniques to creating magic with their own hands. 👑
MUA:
For more information please contact📞 or email
#hair #beauty #hairstyle #fashion #style
Today our student Fatima spent time refining her skills and focusing on the details that make a difference. Watching her grow in confidence and technique is what makes teaching so rewarding.💫💫
Great makeup is not just about products. It is about understanding faces, building trust, and creating an experience clients will remember. ✨✨
MUA:
For more information please contact📞 or email
#hair #beauty #fashion #style #exploremore
It was an honour to share a little piece of my journey as a South Asian woman, immigrant, beauty entrepreneur, and legacy builder.
Moments like this remind me how powerful our stories are the sacrifices, the courage, the dreams, and the strength it takes to keep going.
Thank you, ANOKHI, for creating a beautiful platform to celebrate South Asian excellence, representation, and legacy.
Grateful, proud, and inspired💫
#southasianheritagemonth #anokhi #legacybuilder #womeninbusiness #beautyentrepreneur
How the veil and dupatta are set determines how comfortably a bride can sit, walk, dance, hug her loved ones, and enjoy every moment of her day.
We take the time to secure every detail so our brides never have to worry about adjusting their dupatta or fixing their veil. They can simply be present and enjoy the celebration.
Beauty is in the details. Comfort is too. ✨
MUAH:
For more information please contact📞 or email
#hair #exploremore #beauty #fashion #style
Some cute moments from their reception:)
Bookings open for 2026/2027
Hmua
Decor
Wedding planner
DJ
Dhol
Signage
Venue
Photobhooth
Photo & Video
MUAH:
For more information please contact📞 or email
#hair #exploremore #makeuplover #hairstyle #beauty
Thumbnails are unavailable for 10 of these 10 posts. Open a tile to view the post on Instagram.
TheBeautyConcept by ShirleyWu's engagement
TheBeautyConcept by ShirleyWu's engagement rate on Instagram is 6.05%, over 6%, more than 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 17 followers. Likes outnumber comments by roughly 72 to 1, with 1,860 likes and 26 comments on an average post, so most reactions are taps rather than replies.
Engagement rate
6.05%
- Avg likes
- 1.9K
- Avg comments
- 26
- Interactions : followers
- 1 : 17
Lookalike Creators
A free account lists creators whose audiences behave like this one, ready to shortlist and compare side by side.
Age & Gender
Unlocking shows how this audience splits across age bands and gender, charted from follower data.
Audience Location
Unlocking reveals the countries and cities where the most active followers of this account are concentrated.
Primary Language
Unlocking shows the languages this audience uses most in comments, interactions and the content it consumes.
Audience Interests
Unlocking lists the topics and categories this audience follows and engages with most often across the platform.
Authenticity
Unlocking scores how genuine the audience is, flagging fake, inactive or bot followers found in engagement patterns.
Audience Quality Score
Unlocking gives one overall audience quality score combining authenticity, engagement, follower activity and audience relevance.
Brand Affinity
Unlocking names the brands this audience already follows, mentions or engages with across social platforms.
Content Strategy
Unlocking breaks down the content pillars, tone and visual style this creator uses, and which formats perform best.
Commercial Insights
Unlocking shows collaboration types, an estimated pricing tier and a brand safety risk read for sponsored campaigns.
Industry Fit
Unlocking rates how well this creator and audience align with specific industry verticals and brand categories.
Research TheBeautyConcept by ShirleyWu further
Flinque ranks Instagram creators in Beauty & Skincare, categories TheBeautyConcept by ShirleyWu is filed under, and its free tools measure the same figures for any public account.
Related rankings
Frequently asked questions
These answers about TheBeautyConcept by ShirleyWu are generated from the Instagram profile data Flinque holds for the account.
Who is TheBeautyConcept by ShirleyWu?
TheBeautyConcept by ShirleyWu (@beautyconceptofficial) is a Beauty, cosmetic & personal care creator on Instagram, also filed under Beauty & Skincare. TheBeautyConcept by ShirleyWu uses an Instagram professional account. The Instagram bio for TheBeautyConcept by ShirleyWu runs to 21 words across 3 lines.
How many followers does TheBeautyConcept by ShirleyWu have?
TheBeautyConcept by ShirleyWu has 27,863 followers on Instagram (27.9K). Set against 683 accounts followed, the audience works out to about 41 followers per account TheBeautyConcept by ShirleyWu follows. With 2,118 posts published, TheBeautyConcept by ShirleyWu's archive runs well past the 2,000 mark.
What is TheBeautyConcept by ShirleyWu's engagement rate?
TheBeautyConcept by ShirleyWu's engagement rate on Instagram is 6.05%, over 6%, more than 6 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 17 followers. Likes outnumber comments by roughly 72 to 1, with 1,860 likes and 26 comments on an average post, so most reactions are taps rather than replies.
What does TheBeautyConcept by ShirleyWu post about on Instagram?
Flinque files TheBeautyConcept by ShirleyWu under Beauty, cosmetic & personal care, with Beauty & Skincare as a secondary category. Of the 10 most recent posts shown for TheBeautyConcept by ShirleyWu, 8 are videos and 2 are carousels. The 10 recent Instagram captions Flinque holds for TheBeautyConcept by ShirleyWu repeatedly use the words every, hair, look, confident and information. TheBeautyConcept by ShirleyWu's captions carry hashtags such as #beauty, #hair and #exploremore. TheBeautyConcept by ShirleyWu writes those captions mainly in English. TheBeautyConcept by ShirleyWu keeps 30 story highlights, which open with a free Flinque account.
How do I contact TheBeautyConcept by ShirleyWu for a collaboration?
TheBeautyConcept by ShirleyWu's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The bio carries contact details of its own, which Flinque does not copy. Brands with a free Flinque account can shortlist TheBeautyConcept by ShirleyWu and use Flinque's outreach tools wherever a contact route is on file.
Links
TheBeautyConcept by ShirleyWu's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with TheBeautyConcept by ShirleyWu.