- Following 3.4K
- Followers 28.5K
- Engagement 1.25%
- Avg likes 357
- Avg comments 38
About Ashley McDonnell
Ashley McDonnell (@ash.mcdonnell) is an Entrepreneur creator on Instagram. The account has 28,523 followers and 560 published posts. Recent posts average 357 likes and 38 comments, an engagement rate of 1.25%.
With 28.5K followers, Ashley McDonnell is a micro creator by the common 10,000 to 100,000 definition. Ashley McDonnell follows 3,404 accounts, so the audience is roughly 8.4 times the size of the list followed. Ashley McDonnell carries Instagram's verified badge and is set up as an Instagram business account. Flinque files Ashley McDonnell under a single category, Entrepreneur.
Ashley McDonnell's Instagram bio is brief, at 3 words. The bio mentions @techpoweredluxury and @irelandfashionweek. The latest activity Flinque has on record for Ashley McDonnell dates from October 2025.
560 Posts
Of the 10 most recent posts shown for Ashley McDonnell, 6 are carousels, 2 are single images and 2 are videos. That mix leans toward carousels. Ashley McDonnell has built a substantial archive of 560 posts. Against the audience, that is roughly 51 followers for each post published. 9 of those 10 carry captions, averaging 126 words each. The captions are written mainly in English. Words that recur across them include fashion, paris, irish, ireland and luxury. The captions tag #livefromparisfashionweek and #techpoweredluxury.
A huge MERCI to who came to Ireland not once but twice in 2025, shared her insights from years in luxury, attended the shows, gave endless hours of her time to designers and has covered not just the week but the entire ecosystems extensively in international press. 2026, let’s go 🩷
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In 2016 I joined under the leadership of Anca Marola and ian rogers on Avenue Montaigne, before moving internally to, experiences and roles that were a once in a lifetime opportunity to learn from the best in the industry.
Fast forward a few years and I was managing the LVMH account at before joining where I spent 5 years, working my way to Digital Director, from Geneva to Paris.
It’s been 10 years of learning, executing, strategizing, sometimes winning, sometimes failing, meeting incredible people along the way and around globe. From retail and shop floors in airports to C-level board rooms, becoming bilingual in French to never miss an opportunity and always pushing my own limits (teaching at NEOMA Business School, HEC Paris, ESSEC Business School, interviewing to learn from tech and brand experts on Tech Powered Luxury, chairing Digital Business Ireland…). Over those 10 years of often 100 hour weeks and hundreds of flights, the luxury personal goods market has grown from approximately €240 billion to €370+ billion.
So where will the future of growth and desirability within the market come from? I’m betting on sustainability as a foundation, efficiencies through tech adoption and niche brands that go back to the roots of luxury: exclusivity, rarity, strong brand DNA and impeccable experiences and service.
Fast forward to January 2026, still in Paris and with the same goal, ready to finally build Ireland’s first group of luxury brands. With IOIs submitted for the first acquisitions, hiring in full swing and years of work and investment in the Irish fashion ecosystem (including launching Ireland Fashion Week) I couldn’t be more excited for what’s ahead.
Let’s go! 🚀
Image taken 10 years ago, leaving LVMH with my Parfums Christian Dior contract in hand.
The goal for 2025 was to create major in person events in the Middle East, Paris and in Ireland, to bring together the wider luxury (fashion, beauty, wellness, wines & spirirts, watches & jewellery...) and tech (Saas, production, e-commerce, social, D2C...) communities, which we did alongside the Irish ambassadors to France, the UAE, Qatar and Kuwait.
With a shift to video content and in-person events, we had a 531% increase in new audiences on Spotify, brought together over 1000 people for in person events, topped charts in Ireland, the UK, France, USA, Australia and Tech Powered Luxury was in the top 10% of video podcasts on Spotify! (Shoutout to 🎥)
Thank you to everyone for listening, sharing, joining us for events in 2025 and the partners, sponsors and incredible team who made it all possible - I had an absolute blast and was reminded why I started the podcast: to meet new people, learn from their stories and build a community 🚀 I am so excited for Season 7 to go live later this month, the podcast will be having a brand refresh and bringing global voices across all areas of luxury and technology to the forefront, kicking off on Tuesday 27th January with - founder of ✨
Special shout out to and who celebrated their four years with Tech Powered Luxury - OG team members who I’m lucky enough to have in Dublin and Paris! 🫶🏼
Shoutout to for helping me source the best vintage finds (a pristine LV Papillon and the Dior Trotter Rasta - both from 2004 😍), and Monk Taki for a peaceful time at the temple, a day of contrasts in one of my favourite cities 🏯
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Heritage, culture and craftsmanship lie at the heart of Ireland Fashion Week, and tonight’s event celebrates the creativity and innovation shaping Irish design. The Avoca Handweaving Mill stands as a symbol of Ireland’s textile and wool heritage, preserving centuries-old traditions through generations of local artisans.
The historic mill will be transformed to celebrate the future of Irish fashion, welcoming international guests from Vogue, Elle, The Wall Street Journal, SheerLuxe, and leading Irish media, alongside some of our brightest designers.
At Fern House, guests enjoyed tiny crisp sandwiches followed by a five-course fine dining experience highlighting Irish produce, a live loom weaving demonstration, and a performance by Aoife Kelly of BIIRD - a true celebration of Irish creativity and craft. 🇮🇪✨
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Putting creativity from our small island front of stage during Paris Fashion Week with an international audience of media, buyers, creators, entrepreneurs, industry leaders and investors was the mission for this evening, and I think we achieved it! Thank you to the, our partners,,,, and and everyone who came together to make this dream a reality ✨ has officially wrapped up its first live show in Paris 🎬 #LiveFromParisFashionWeek #TechPoweredLuxury
Ashley McDonnell's engagement
Ashley McDonnell's engagement rate on Instagram is 1.25%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 80 followers. Comments stay close to likes on Ashley McDonnell's posts, at 357 likes and 38 comments on average, about 9.4 likes per comment.
Engagement rate
1.25%
- Avg likes
- 357
- Avg comments
- 38
- Interactions : followers
- 1 : 80
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Frequently asked questions
These answers about Ashley McDonnell are generated from the Instagram profile data Flinque holds for the account.
Who is Ashley McDonnell?
Ashley McDonnell (@ash.mcdonnell) is an Entrepreneur creator on Instagram. Ashley McDonnell carries Instagram's verified badge and is set up as an Instagram business account. Ashley McDonnell's Instagram bio is brief, at 3 words.
How many followers does Ashley McDonnell have?
Ashley McDonnell has 28,523 followers on Instagram (28.5K). Ashley McDonnell follows 3,404 accounts, so the audience is roughly 8.4 times the size of the list followed. Ashley McDonnell has built a substantial archive of 560 posts.
What is Ashley McDonnell's engagement rate?
Ashley McDonnell's engagement rate on Instagram is 1.25%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 80 followers. Comments stay close to likes on Ashley McDonnell's posts, at 357 likes and 38 comments on average, about 9.4 likes per comment.
What does Ashley McDonnell post about on Instagram?
Flinque files Ashley McDonnell under a single category, Entrepreneur. Of the 10 most recent posts shown for Ashley McDonnell, 6 are carousels, 2 are single images and 2 are videos. The 9 recent Instagram captions Flinque holds for Ashley McDonnell repeatedly use the words fashion, paris, irish, ireland and luxury. Ashley McDonnell's captions carry hashtags such as #livefromparisfashionweek and #techpoweredluxury. Ashley McDonnell writes those captions mainly in English.
How do I contact Ashley McDonnell for a collaboration?
Ashley McDonnell's contact details are not published on Flinque's public profile. The Instagram bio links to 1 external site, and a free Flinque account opens that link. The account is registered as an Instagram business account. Brands with a free Flinque account can shortlist Ashley McDonnell and use Flinque's outreach tools wherever a contact route is on file.
Links
Ashley McDonnell's own Instagram profile is the one outbound link Flinque publishes for the account, and the bio link opens after signing up.
Public profile data sourced from Instagram. Flinque is not affiliated with Ashley McDonnell.