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12th & ViV (@12thandviv), Instagram profile photo
Verified on Instagram

12th & ViV

Shopping & retail
@12thandviv
Luxury Home Decor & Fragrance Skin Care @butterbawse Seen in: Essence, Vogue, Black Enterprise, Magnolia Network’s Self-Employed, SEEN
  • eCommerce/DTC
  • Home Goods Stores
  • Shopping & Retail
  • Following 1.4K
  • Followers 6.4K
  • Engagement 1.18%
  • Avg comments 11

About 12th & ViV

12th & ViV (@12thandviv) is a Shopping & retail creator on Instagram, also filed under eCommerce/DTC and Home Goods Stores. The account has 6,419 followers and 2,230 published posts. Recent posts average 76 likes and 11 comments, an engagement rate of 1.18%.

12th & ViV belongs to the nano tier, the band usually drawn between 1,000 and 10,000 followers. 12th & ViV follows 1,393 accounts, so the audience is roughly 4.6 times the size of the list followed. 12th & ViV uses an Instagram professional account. Flinque files 12th & ViV under 4 categories, led by Shopping & retail and followed by eCommerce/DTC, Home Goods Stores and Shopping & Retail.

The Instagram bio for 12th & ViV runs to 17 words across 3 lines. The bio mentions @butterbawse. The latest activity Flinque has on record for 12th & ViV dates from June 2024.

Story Highlights

Unlocking shows the title and cover image of every story highlight this creator keeps pinned to the profile.

2,230 Posts

Of the 10 most recent posts shown for 12th & ViV, 6 are single images, 2 are videos and 2 are carousels. That mix leans toward single images. With 2,230 posts published, 12th & ViV's archive runs well past the 2,000 mark. Against the audience, that is roughly 2.9 followers for each post published. 12th & ViV also keeps 14 story highlights on the profile. All 10 carry captions, averaging 37 words each. The captions are written mainly in English. Words that recur across them include peace, candles, self-care, calm and life. The captions tag #12thandviv, #shop, #candlepouring, #fyp and #luxurylifestyle.

This is your reminder to slow down and pour into yourself.

Self-care doesn’t have to be complicated—just intentional.

How do you self-care? Share below ✨👇
Busy cooking up new things… we’ll call you back 📞

#CandlePouring #FYP #12thandviv #luxurylifestyle #luxurycandle
Tranquility Essence Room & Body Spray is designed to support good mental health by helping you slow down, reset, and breathe a little easier.

A few spritzes can transform your environment into a peaceful sanctuary and gently ground your mind during stressful moments.

Spray it in your room, on your linens, or lightly on your body and allow calm, balance, and clarity to follow. Because your mental well-being deserves daily care.

#12thandviv #calm #mentalhealth #peace #selfcare
Our founder, Darian, once curated the scents and ambiance of this very store space—bringing 12th and ViV luxury candles and fragrances to life for our amazing community. This year, we’re embracing new beginnings and exciting changes—trust us, you won’t want to miss what’s next!

#12thandViV #LuxuryCandles #FragranceLovers #NewBeginnings #throwback
Designed to bring calm to busy minds and transform everyday moments into intentional self-care.

Light the candle. Exhale the stress. Welcome peace.

#12thandviv
Detroit made. Detroit loved. Our city’s signature scent.

#12thandviv #fragrance #signature #oneandonly #essence
Starting the year off right. Protect your peace babes✨
This Soft Life Collection was very personal for me. Lately I’ve been prioritizing self care, creating calming spaces, establishing boundaries and practicing mindfulness.

It was important for me to find myself again after having a baby, but what I found is I’m not my old self, I’m finding a new self.

Self reflection helped me find peace of mind.

Our Soft Life Collection launches tomorrow, and I hope you all love it as much as I loved creating it.

#12thandViV #makesymade
This one is a must-have for your Barbie Dreamhouse.

Stay tuned for this limited edition Barbie inspired candle on 7/21.

📸:

#shop #detroit #shoplocal #barbie #barbiestyle
We had such an amazing time hosting our Cocktails and Candles class at. Our guest learned to make candles while enjoying fragrant cocktails prepared by Castalia’s owner, Kevin.

We want to thank everyone who joined us, and we can’t wait to do this again!🍸🍹🕯️

📸:

#Shop #12thandviv #candles #cocktails #craftcocktails

12th & ViV's engagement

12th & ViV's engagement rate on Instagram is 1.18%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 85 followers. Comments stay close to likes on 12th & ViV's posts, at 76 likes and 11 comments on average, about 6.9 likes per comment.

Engagement rate

1.18%

Avg likes
76
Avg comments
11
Interactions : followers
1 : 85

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Age & Gender

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Audience Location

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Primary Language

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Audience Interests

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Authenticity

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Audience Quality Score

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Brand Affinity

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Content Strategy

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Commercial Insights

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Industry Fit

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Research 12th & ViV further

Flinque ranks Instagram creators in Shopping & retail, eCommerce/DTC and Home Goods Stores, categories 12th & ViV is filed under, and its free tools measure the same figures for any public account.

Frequently asked questions

These answers about 12th & ViV are generated from the Instagram profile data Flinque holds for the account.

Who is 12th & ViV?

12th & ViV (@12thandviv) is a Shopping & retail creator on Instagram, also filed under eCommerce/DTC and Home Goods Stores. 12th & ViV uses an Instagram professional account. The Instagram bio for 12th & ViV runs to 17 words across 3 lines.

How many followers does 12th & ViV have?

12th & ViV has 6,419 followers on Instagram (6.4K). 12th & ViV follows 1,393 accounts, so the audience is roughly 4.6 times the size of the list followed. With 2,230 posts published, 12th & ViV's archive runs well past the 2,000 mark.

What is 12th & ViV's engagement rate?

12th & ViV's engagement rate on Instagram is 1.18%, between 1% and 3%, or 1 to 3 likes and comments per 100 followers. On a typical post that comes to about 1 like or comment for every 85 followers. Comments stay close to likes on 12th & ViV's posts, at 76 likes and 11 comments on average, about 6.9 likes per comment.

What does 12th & ViV post about on Instagram?

Flinque files 12th & ViV under 4 categories, led by Shopping & retail and followed by eCommerce/DTC, Home Goods Stores and Shopping & Retail. Of the 10 most recent posts shown for 12th & ViV, 6 are single images, 2 are videos and 2 are carousels. The 10 recent Instagram captions Flinque holds for 12th & ViV repeatedly use the words peace, candles, self-care, calm and life. 12th & ViV's captions carry hashtags such as #12thandviv, #shop and #candlepouring. 12th & ViV writes those captions mainly in English. 12th & ViV keeps 14 story highlights, which open with a free Flinque account.

How do I contact 12th & ViV for a collaboration?

12th & ViV's contact details are not published on Flinque's public profile. The Instagram bio links to 2 external sites, and a free Flinque account opens those links. Brands with a free Flinque account can shortlist 12th & ViV and use Flinque's outreach tools wherever a contact route is on file.

12th & ViV's own Instagram profile is the one outbound link Flinque publishes for the account, and the 2 bio links open after signing up.

Public profile data sourced from Instagram. Flinque is not affiliated with 12th & ViV.

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