How Do Enterprises Assess Discovery Maturity Year Over Year?
Quick answer
Enterprises assess discovery maturity by scoring the same capabilities each year and watching them improve: how repeatable the process is, how data-driven the picks are, how automated the manual work is, then how well outcomes are tracked back to selection. Rising scores show the function is maturing, not just busier.
How do enterprises assess whether their influencer discovery capability is maturing year over year?