Can an agency handle crisis management during a running campaign?
Quick answer
A seasoned agency should, since this is where experience earns its fee. Good ones plan for it up front with a response protocol, monitor mentions during the campaign and can pause a post, brief a creator or issue a correction quickly. Ask any agency how they have handled a live problem before you sign.
Whether an agency can manage a crisis, such as a creator misstep or backlash, while a campaign is still live.