yellowHEAD vs August United: Which to Pick
An AI performance agency against a creator-led social shop. yellowHEAD runs paid user acquisition, ASO and creative on its own AI. August United builds audience-first creator and social campaigns. Performance machine versus creator storytelling. Here is which fits, plus a software route.
Which one is right for you
Three buyers, three picks. Find the column that sounds like your team.
Choose yellowHEAD if
- You want AI-driven performance marketing
- You want user acquisition and ASO
- You run gaming or app growth
Choose August United if
- You want creator-led social campaigns
- You want audience-first storytelling
- You want outcome-based creator work
Choose Flinque if
- You want to find and vet creators yourself with no sales call
- You want flat published pricing you can start free
- You want to run discovery in-house, not hire an agency
yellowHEAD vs August United vs Flinque
Fourteen factors across all three, from agency type to real minimums. Flinque is the flat-price software option on the right.
| Factor | yellowHEAD | August United | Best valueFlinque |
|---|---|---|---|
| Best for | Brands wanting AI performance growth | Brands wanting creator-led social | Teams running discovery in-house |
| Agency type | AI-powered performance agency | Creator-led social and influencer agency | Self-serve software, not an agency |
| Engagement model | Managed, performance focus | Managed, creator-led | Flat monthly subscription |
| Typical minimum | Undisclosed | Undisclosed | Free, then $49/mo |
| Published pricing | No | No | $0 to $150/mo, public |
| Creator network | Creative studio, not a creator roster | Creator-led campaign work | 10M+ verified, 200 data points each |
| Platforms covered | Paid UA, ASO, SEO channels | Social and influencer channels | Instagram, YouTube, TikTok, X |
| Services | UA, ASO, SEO, CRO, creative | Strategy, creators, content, outcomes | Discovery, vetting and audience data |
| Campaign management | fully managed | fully managed | You run it, software assists |
| Content and usage rights | Per engagement | Per campaign | You negotiate directly with creators |
| Paid amplification | Alison AI, creative testing at scale | Audience-first, outcome-based | Run your own whitelisting |
| Measurement and reporting | Gaming and app strength | Brand storytelling focus | Audience and fake-follower data built in |
| Team and locations | Tel Aviv, founded 2013 | Creator-led, audience-first | Software with support included |
| Time to launch | After scoping | After scoping | Shortlist in minutes on the free plan |
How we compared: Engagement models and minimums come from each agency's own site plus public reporting and client reviews, cross-checked and dated June 2026. Where an agency hides its pricing we say undisclosed rather than guess a number. The verdicts are ours, not the agencies'.
What each agency actually does
What is yellowHEAD
yellowHEAD runs growth as a performance machine. Gal Bar and Shai Karmi founded it in Tel Aviv in 2013, growing it into an AI-powered performance marketing agency with offices in New York and Europe, unifying paid and organic across the funnel. In-house machine learning, real-time data visualisation and a proprietary creative-intelligence platform called Alison drive the work, paired with a creative studio producing 2D, 3D, playables and UGC. Its services span user acquisition, app store optimisation, SEO, GEO, CRO, programmatic and creative strategy.
It is strong in mobile and gaming, partnering with brands across gaming, ecommerce, retail, fintech and health and fitness. Pricing is not published. Against August United, yellowHEAD is the AI performance and acquisition agency, where August United is a creator-led social shop. The next section covers August United. A brand that would rather run its own creator search has a third route.
What yellowHEAD does well
- AI-powered performance marketing
- User acquisition, ASO and SEO
- Alison creative-intelligence platform
- Gaming and app strength
Where it falls short
- Performance and UA focus, not creator-led
- No public pricing
- Managed only, no self-serve search
- Heavier on media than storytelling
What is August United
August United puts the creator at the centre of the work. It is a creator-led social and influencer agency that positions itself as an audience-first, outcome-based partner, building campaigns around what resonates with real communities rather than chasing raw reach. The pitch is storytelling that performs: it pairs creator relationships with strategy and content so brands show up authentically in social feeds, with success measured by outcomes rather than vanity metrics.
It runs as a fully managed service across social and influencer channels. Pricing is not published. So where yellowHEAD drives performance and acquisition on AI, August United builds creator-led social campaigns with a storytelling core. One is a performance machine. The other is creator storytelling. For brands that would rather search creators themselves, there is a third path.
What August United does well
- Creator-led, audience-first
- Outcome-based social campaigns
- Storytelling that performs
- Authentic creator relationships
Where it falls short
- Creator-led, not a performance shop
- No public pricing
- Managed only, no self-serve search
- Less technical than AI agencies
Head to head
yellowHEAD and August United lead with different strengths. yellowHEAD is an AI-powered performance agency running user acquisition, ASO and creative on its own tech, strong in gaming and apps. August United is creator-led, building audience-first social campaigns measured by outcomes. One is a performance and acquisition machine. The other is creator storytelling. Your need, AI performance or creator-led social, picks the side.
There is a route around both. Flinque is software: 10M verified creators across four platforms, each with a fake-follower score, at one published price. You run the search in-house, no retainer and no scoping call.
Which should you actually pick
Forget the pitch decks for a second. Match the partner to the situation you are in.
You want AI performance growth
You want user acquisition, ASO and creative testing run on AI, strong in gaming and apps. yellowHEAD works that way.
→ Pick yellowHEADYou want creator-led social
You want audience-first creator campaigns with a storytelling core, measured by outcomes. August United fits.
→ Pick August UnitedYou want to run discovery yourself
No retainer, no scoping call. You want to search 10M verified creators with a fake-follower check on each. Start free on Flinque and pay $49 only if you keep using it.
→ Pick FlinqueYou are testing influencer marketing
Both are quote-led managed agencies. Flinque free plan lets you find and vet verified creators with no card, then scales at a flat $49 a month.
→ Start with FlinqueFlinque: verified discovery at a flat price
If both feel like too much retainer and too little control, Flinque does one job and does it well. Find and vet real creators yourself, fast, then run the campaign in-house. No pitch deck, no monthly retainer, no discovery call to learn the price.
- 10M+ verified creators
- 4 platforms: IG, YouTube, TikTok, X
- 200 data points per creator
- 12 search filters
- Fake-follower check on every profile
- Free, $49, $150, published
See Flinque in action
Short walkthroughs on pricing, discovery and vetting from the Flinque team.
Influencer Discovery Platforms That We Made Easy and Affordable
Find Influencers for $49 a Month: Flinque vs Modash and HypeAuditor (2026)
Common questions about yellowHEAD and August United
What is the difference between yellowHEAD and August United?
What is yellowHEAD known for?
What is August United known for?
Which is better for app or gaming growth?
How much do they cost?
Which is more creator-led?
Can I find creators myself with either?
Is there a software alternative to both agencies?
Written & reviewed by Flinque Research Team
Influencer Marketing Research · View team →
Our research team specialises in influencer marketing strategy, creator analytics and platform comparisons. Details on this page were verified against agency sites, public reporting and client review platforms in June 2026.
Disclaimer: Information here is collected from publicly available sources, third-party review sites and vendor pages. Pricing and features change, so confirm current details with each provider before buying. This content is for informational purposes only.
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