Why brands look at two different influencer agencies
When marketers weigh up Stargazer vs Disrupt, they are usually trying to decide who can turn social creators into real sales, not just likes and views. You are likely asking which partner will understand your brand, manage creators smoothly, and stretch your budget further.
This is where a clear view of influencer marketing agencies really helps. Both firms exist to plan and run creator campaigns, but they lean into different strengths, industries, and ways of working with talent.
By the end, you should know which team feels closer to your style, timeline, and growth goals, and where a more self-directed option could fit instead.
What these agencies are known for
The primary keyword for this topic is “influencer marketing agencies.” Both companies sit in that space, but they show up differently in how they pitch, who they chase as clients, and how they tell success stories.
Stargazer is generally seen as a creative shop that focuses heavily on performance content and data-backed planning. Disrupt tends to position itself as a bold, culture-driven team that leans into edgy storytelling and social buzz.
Each works across platforms like TikTok, Instagram, YouTube, and sometimes emerging channels. Both tap into niche creators, mid-tier influencers, and bigger names where needed, but the way they put those creators to work is not identical.
Stargazer: services and style
Stargazer usually appeals to brands that want a structured, measurable route into creator content. The agency focuses on combining creative ideas with tracking, testing, and optimization across multiple social channels.
Services you can expect from Stargazer
The team typically offers end-to-end influencer campaign management with a clear focus on results. Services commonly include:
- Creator research, vetting, and outreach on major social platforms
- Campaign planning, creative briefs, and content directions
- Negotiating usage rights and deliverables with influencers
- Managing posting schedules and coordination details
- Tracking performance metrics, sales signals, and conversions
- Reporting insights and recommendations for future work
This kind of package is attractive if your team is small or lacks in-house influencer skills. The agency can effectively plug in as a dedicated creator marketing arm for your brand.
How Stargazer tends to run campaigns
Stargazer usually approaches influencer work like a structured marketing channel rather than one-off posts. They may start with testing several creators, then double down on the ones who drive engagement or sales.
You will likely see clear timelines, defined goals, and a heavy focus on aligning creative concepts with specific outcomes like sign-ups or purchases. For brands that value predictability, this can feel reassuring.
Stargazer’s relationships with creators
Most influencer marketing agencies balance two groups: long-term creator partners and fresh faces. Stargazer generally looks to combine both, using early tests to discover which creators resonate best.
They may not manage talent exclusively, but they usually maintain strong working relationships with recurring influencers. That can make future campaigns smoother and negotiations faster.
Typical client fit for Stargazer
Stargazer often suits brands that see influencer work as a performance channel. Ideal clients usually:
- Want to connect creator content to real business results
- Have clear goals like sign-ups, installs, or sales
- Prefer structured planning and detailed reporting
- Are open to ongoing testing and iteration
- Value data as much as creative ideas
If you come from a paid media or growth marketing background, this style might feel familiar and easier to integrate with your other channels.
Disrupt: services and style
Disrupt generally goes to market with a bold, culture-first tone. They often highlight storytelling, social buzz, and campaigns that feel loud and memorable rather than quietly performance-focused.
Services you can expect from Disrupt
Like most influencer marketing agencies, Disrupt typically delivers full-service support. Common service areas include:
- Campaign concept development with a strong brand narrative
- Identifying culture-relevant creators and communities
- Handling creator outreach, contracts, and content approvals
- Coordinating cross-channel activity, events, or stunts
- Measuring reach, engagement, and broader brand impact
- Producing wrap-up reports with learnings and highlights
This approach usually suits brands looking to make noise around launches, drops, or moments where culture relevance matters as much as direct sales.
How Disrupt tends to run campaigns
Disrupt’s work often aims to create memorable beats that audiences share organically. Think bold TikTok challenges, attention-grabbing reels, or collaborations that feel newsworthy within a niche scene.
The planning still involves structure and measurement, but storytelling and cultural fit often take center stage. For some brands, this can create lasting brand lift that outlives a single campaign.
Disrupt’s relationships with creators
Because the agency leans into culture and storytelling, they tend to work with creators who strongly shape opinion in their niches. That may include trendsetters in fashion, streetwear, gaming, fitness, or entertainment.
They often value creators who bring their own ideas rather than simply following a tight brief. This can unlock standout content, but it may introduce more creative risk than a fully scripted approach.
Typical client fit for Disrupt
Disrupt usually resonates with brands that want bolder moves and visible cultural impact. Common fits include:
- Consumer brands chasing awareness and buzz
- Products tied to lifestyle, music, gaming, or youth culture
- Marketers open to testing unconventional ideas
- Teams that care about shareability and social conversation
- Brands comfortable giving creators more creative freedom
If you think in terms of launches, culture, and “moments” more than spreadsheets, this kind of partner can feel energizing.
How the two agencies really differ
On the surface, both firms help brands run influencer campaigns. Underneath, their styles feel quite different in focus, tone, and what they highlight as success.
Approach to strategy and creative
Stargazer tends to speak more about performance, testing, and measurable outcomes. Their creative direction usually plugs directly into numbers your team can track in other channels.
Disrupt usually leads with storytelling, emotion, and cultural impact. They often frame success around how a brand shows up in the feed, not just clicks or coupon code usage.
Scale and campaign structure
Both agencies can work with small and large brands, but they might structure campaigns differently. Stargazer may lean into scalable frameworks, especially for brands that plan repeat campaigns across quarters.
Disrupt might favor bespoke, high-impact concepts that feel unique to each brand or moment. That can be powerful for launches, but less plug-and-play for ongoing evergreen work.
Client experience and communication
If you prefer structured timelines, frequent updates, and strong dashboards, Stargazer’s approach may feel familiar. They often frame work like a performance partner to growth teams.
If you want creative energy and big ideas mixed with influencer execution, Disrupt can feel more like a creative agency that happens to specialize in social creators.
Pricing approach and how work is structured
Both agencies generally avoid public rate cards because costs depend heavily on your needs, influencer choices, and campaign scope. Expect custom quotes rather than fixed SaaS-style plans.
Common pricing factors for these agencies
Whichever partner you pick, several elements usually steer the budget:
- Number and tier of influencers you want to work with
- Which platforms you use and how many content pieces per creator
- Usage rights and length of time for paid amplification
- Whether content is posted only organically or also run as ads
- Geography, languages, and markets involved
- Timeline pressure and any rush requirements
Creator fees themselves often form a significant slice of the budget, with agency management, creative development, and reporting layered on top.
Engagement styles you might encounter
Both firms may work on project-based engagements for specific launches, as well as ongoing retainers for brands that run creator campaigns year-round.
Short projects can be good for testing fit, but they also compress learning time. Retainers give agencies room to refine creator rosters, testing structures, and creative angles based on real results.
What affects your final cost the most
For both partners, the biggest swings in cost usually come from creator selection and content volume. A few large creators can eat the same budget as many smaller ones.
Adding usage rights for paid ads, whitelisting, or long-term content licensing can also raise fees. Management complexity, multiple regions, and detailed reporting needs all add up.
Key strengths and common limitations
No influencer marketing agency is perfect for every brand. The right fit depends on your goals, internal resources, and risk tolerance.
Stargazer strengths
- Clear focus on measurable outcomes and performance
- Structured campaign planning and optimization loops
- Comfortable working alongside growth and paid media teams
- Scalable frameworks for brands planning frequent campaigns
- Useful when you need data to justify spend internally
Stargazer limitations
- Creative ideas may feel more performance-led than culture-first
- Brands seeking wild, risky concepts might find it conservative
- Heavier focus on metrics can pressure creators into strict briefs
Some marketers worry that too much focus on conversions can make influencer content feel like an ad, not a recommendation.
Disrupt strengths
- Bold, story-driven concepts that stand out in feeds
- Strong fit for launches, drops, and big cultural moments
- Creators encouraged to bring their voice and ideas
- Good for brands wanting to feel part of a scene or movement
- Helps shift how audiences emotionally see your brand
Disrupt limitations
- Results may be harder to tie directly to short-term sales
- Edgier creative can feel risky for cautious brands
- Less structured brands may struggle to brief properly
In both cases, the relationship will only work if you are honest about your risk comfort, decision speed, and approval process upfront.
Who each agency is best for
To make this practical, think about where your brand sits on a few axes: performance versus storytelling, risk versus control, and launch bursts versus ongoing programs.
When Stargazer is likely a better fit
- You must show clear returns on marketing spend each quarter.
- Your team already tracks performance across paid channels.
- You want influencers to plug into a broader growth plan.
- You value structured testing over one big creative swing.
- You prefer tighter creative control and clear briefs.
When Disrupt is likely a better fit
- You are planning a launch, rebrand, or major push.
- Brand heat, buzz, and culture relevance are priorities.
- You are comfortable with bolder creative ideas.
- You want influencers who strongly shape their communities.
- You are willing to judge success across more than one metric.
Questions to ask yourself before choosing
- Do we want mostly sales now, or long-term brand lift?
- How much creative risk can we accept realistically?
- Can we support the agency with fast feedback and approvals?
- Do we need global reach or just a few key markets?
- Are we okay with an ongoing relationship, not a one-off?
Your honest answers will usually point clearly toward one style of partner over the other.
When a platform like Flinque makes more sense
Some brands realize they want more control over creator work than a full-service agency allows. In those cases, a platform-based approach can be a better fit.
What a platform alternative offers
Tools such as Flinque let marketing teams handle influencer discovery, outreach, and campaign tracking themselves. Instead of paying for agency retainers, you pay for access to the technology and database.
This model can work best when you have at least one person in-house willing to own influencer operations. It gives you more control over who you work with and how you spend each dollar.
When to lean toward a platform
- You have in-house social or creator expertise.
- Your budget is tight, but you still want to scale.
- You want to build direct relationships with influencers.
- You prefer testing many small collaborations quickly.
- You like seeing all data and negotiations in one place.
If you lack time, headcount, or experience, though, the support of a full agency can still be worth the extra cost, especially for high-stakes campaigns.
FAQs
How do I choose between these two agencies?
Start with your main goal. If you prioritize measurable performance and structured testing, lean toward a performance-focused partner. If you want bold creative and brand buzz, choose the agency that emphasizes storytelling and culture impact more strongly.
Can smaller brands work with these influencer agencies?
Yes, but budgets still matter. Smaller brands can often start with limited-scope projects, fewer creators, or shorter campaigns. Be open about your budget so the agency can propose a realistic plan that still creates noticeable results.
How long does it take to see results from influencer campaigns?
Awareness and engagement can appear quickly, sometimes within days of content going live. Sales and long-term brand shifts usually take longer, often several weeks or months, especially if your product has a higher price point or longer decision cycle.
Do I need a long-term contract for influencer marketing?
Many agencies offer both projects and retainers. Project work is useful for testing fit, but longer partnerships tend to improve results because the team learns what works, refines creator lists, and aligns closer to your brand over time.
Should I run influencer ads or stay organic only?
Organic content can validate creator fit and generate authentic buzz. Once you see strong performers, putting ad spend behind top posts can scale results. The best mix usually blends organic collaborations with selective paid amplification.
Conclusion: choosing the right fit for you
The choice between these two influencer marketing agencies comes down to how you define success and how involved you want to be. Both can deliver strong campaigns, but they serve slightly different instincts and comfort levels.
If you lean toward measurable performance, structured experiments, and integration with other paid channels, a performance-centered partner like Stargazer may feel right. If your focus is cultural impact, storytelling, and bold visibility, a more disruptive approach can serve you better.
Also consider whether your team is ready to manage creators directly using a platform like Flinque. That option can save fees and build long-term in-house skills, but it demands time and focus.
Clarify your must-haves, nice-to-haves, and non-negotiables. Then speak openly with potential partners about budget, risk comfort, and expectations. The best fit is the one that matches both your goals and how your team likes to work.
Disclaimer
All information on this page is collected from publicly available sources, third party search engines, AI powered tools and general online research. We do not claim ownership of any external data and accuracy may vary. This content is for informational purposes only.
Jan 08,2026
