Introduction
Moburst is the agency big apps call when growth matters more than budget. It works with the likes of Google, Uber and Reddit, which tells you two things straight away. The work is serious. The pricing is not built for small budgets. The catch is that Moburst, like most agencies at its level, does not publish a price list, so figuring out what it costs takes a little digging.
Here is what Moburst is, how it prices, the reported numbers, what drives the cost, plus a cheaper option for one slice of what it does.
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What Moburst is
Moburst is a full-service mobile-first growth agency founded in 2013, with offices across several countries. It covers the entire app lifecycle rather than a single channel. The core services span user acquisition through paid media, app store optimisation, creative production, retention and CRM, analytics, plus development and influencer marketing.
The goal it sells is profitable growth, measured by metrics like cost per install, retention and lifetime value, not vanity downloads. That positioning matters for pricing, because a full-funnel engagement is a bigger commitment than a one-off creative or app store project.
How Moburst prices
Like most mobile growth agencies, Moburst tends to use one of three pricing models. Knowing which applies to you sets expectations before any quote.
| Model | How it works |
|---|---|
| Monthly retainer | A fixed management fee for an agreed scope of work |
| Percentage of ad spend | A share of the media budget the agency manages |
| Hybrid | A base retainer plus a percentage of managed spend |
One point that catches brands out. The management fee is separate from your media spend, which you pay directly to the platforms. That media line is usually the larger of the two by a wide margin, so budget for both.
The reported numbers
Transparency here is limited, so the figures below are reported by third parties rather than confirmed by Moburst. Treat them as directional.
One agency profile lists services starting around 15,000 dollars a month, with terms tailored to each client. Client reviews on Clutch describe project investments ranging from roughly 24,000 dollars to over 2 million depending on scope. For wider context, industry studies put typical agency retainers anywhere from 3,000 to 25,000 dollars a month, with mobile growth specialists generally pricing at the higher end because the expertise commands a premium. None of this is a quote. It is a planning range. For comparison, Flinque publishes its plans openly, starting free, then 49 dollars a month, with 150 dollars a month for its top tier.
Figures reported by third parties (Clutch, influencer-hero, Moburst blog) and may change. Confirm directly with Moburst.
What drives the cost
If you want to predict roughly where you would land, watch these levers. Each one moves the number.
- Scope. A full-funnel engagement costs far more than a single service like app store optimisation alone.
- Media budget. Under a percentage or hybrid model, a bigger ad spend means a bigger fee.
- Number of markets. More countries and languages add work and cost.
- Stage and ambition. Aggressive growth targets need more hands and more spend.
- Contract length. Longer commitments can change the terms and the effective rate.
Who it is for
Moburst fits a clear profile. Matching yourself to it saves a pointless call.
It suits funded apps and mobile-first brands that want serious, end-to-end growth and have the budget for a specialist agency plus the media spend behind it. For those brands the expertise in user acquisition and app store optimisation tends to pay back well. It does not suit small businesses on a tight budget or anyone who only needs one narrow task handled, since the retainer and media commitment quickly outgrow a modest plan. Match the agency to your stage and budget.
How it compares to Flinque
Moburst and Flinque are not really competitors, so this is about scope rather than a head-to-head. Moburst is a full-service mobile growth agency that runs your whole app marketing effort for an agency fee plus media spend. Flinque is affordable self-serve software that does one part of that picture: finding and verifying creators.
If you need end-to-end mobile growth, a tool will not replace an agency like Moburst. But if the slice you really want is creator discovery and vetting, one of the services Moburst bundles in, Flinque does that from 49 dollars a month with a free plan. You can search 10M+ verified creators across Instagram, YouTube, TikTok and X, run a fake follower check and benchmark engagement, then start free. Flinque is one option for that specific job, not a replacement for a full agency. Pick the agency for scale, the tool for self-serve discovery.
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