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Influencer Marketing

Influencer.com vs IMA: What Happened to IMA

Home › Comparisons › Influencer.com vs IMA Agency comparison · Updated June 12, 2026 Influencer.com vs IMA: What Happened to IMA

FFlinque Research Team· June 2026 · 7 min read
10M+verified creators indexed
4.9/5across 2,000+ reviews
200data points per creator
Agency comparison · Updated June 12, 2026

Influencer.com vs IMA: What Happened to IMA

One of these is not a live option. IMA no longer trades under its own name; the 2019 merger put the work inside Monks. Influencer.com is the side you can actually brief.

Short answer: pick Influencer.com for a creator-founded global agency with the widest platform partnerships, IMA only as history, because Since the 2019 merger there has been no IMA to engage, only Monks. Or Flinque if you would rather find and vet verified creators in-house at a flat price you can start free.
4.9/5 across 2,000+ reviews10M+ verified creatorsUsed by Vodafone, Hyatt and Abbott
The 5-second answer

Skip the manual hunt

Search 10M+ verified creators by niche, engagement and audience quality, then export contacts. Free to start.

Which one is right for you

Three buyers, three picks. Find the column that sounds like your team.

Choose Influencer.com if

  • You want a creator-founded agency
  • You value six official platform partnerships
  • You run broad campaigns across verticals

Look up IMA if

  • You need to rule IMA in or out
  • You arrived on this name and meant Monks
  • You need the history rather than a supplier
Free, no card

Choose Flinque if

  • You want verified creators and fake-follower checks with no sales call
  • You want flat published pricing you can start free
  • You want to run discovery in-house, not hand it to an agency
Side by side
🔍 Try it: check any creator's real engagement

Influencer.com vs IMA vs Flinque

The factors below are set out for both. Only Influencer.com is a live option. IMA has not been a hireable name since MediaMonks absorbed it in 2019. Flinque is the flat-price software option on the right.

FactorInfluencer.comIMABest valueFlinque
Best forGlobal brands across verticalsNot available, brand retiredTeams running discovery in-house
Agency typeCreator-founded global agencyEurope's largest full-service agencySelf-serve software, not an agency
Engagement modelCustom, enterprise campaignsCustom, full-serviceFlat monthly subscription
Typical minimumUndisclosedUndisclosedFree, then $49/mo
Published pricingNoNone, nor any at Monks$0 to $150/mo, public
Creator networkLongstanding talent relationshipsWorldwide creator reach10M+ verified, 200 data points each
Platforms coveredSix platforms, managedAll platforms, globalInstagram, YouTube, TikTok, X
ServicesStrategy, creative, mediaStrategy, creative, productionDiscovery, vetting and audience data
Campaign managementfully managedfully managedYou run it, software assists
Content and usage rightsWaves operating systemWorldwide production scaleYou negotiate directly with creators
Paid amplificationSix platform partnershipsBacked by S4 and MediaMonksRun your own whitelisting
Measurement and reportingLondon-born, 200+ global staffNot availableAudience and fake-follower data built in
Team and locationsAfter scoping and strategyAmsterdam, until 2019Software with support included
Time to launchBest for platform-partner reachBest for European scaleShortlist in minutes on the free plan

How we compared: Engagement models and minimums come from each agency's own site plus public reporting and client reviews, cross-checked and dated June 2026. Where an agency hides its pricing we say undisclosed rather than guess a number. The verdicts are ours, not the agencies'.

The detail

What each agency actually does

What is Influencer.com

London-bornFounded 2015Creator-founded200+ staff

Influencer.com holds an origin story few competitors can claim: a creator helped found it. Ben Jeffries launched it as a teenager in London in 2015 alongside YouTube star Caspar Lee. Over ten years it became what it bills as the largest independent creator marketing agency, its team now beyond 200 across three regions. Its sharpest asset is access to the platforms: official global marketing partner status at six networks together, a lineup spanning Meta, TikTok, YouTube, Snap, Pinterest and Twitch that hardly any rival can match, which eases early features, escalations and delivery between markets. Its own Waves system runs the client and creator workflow start to finish. It serves every vertical at enterprise scale for the likes of Nike, Google, Disney and Coca-Cola. Against IMA's European production scale, Influencer.com is the creator-founded global agency.

Rates are bespoke and unposted, set for enterprise campaigns, so the first step is a conversation. What a brand gets is a campaign run on its behalf with creator-founder instinct plus platform reach: six formal partnerships smoothing network access, the Waves layer moving delivery between markets and a team owning the whole arc from strategy to execution. For a worldwide brand running wide-ranging creator work, that depth is the pull. The catches follow. No self-serve platform or posted rate is on offer. Smaller brands fall outside the model. And it favors managed campaigns over IMA's heavy production and creative scale. IMA has no live answer here.

What Influencer.com does well

  • Co-founded by a creator, not only admen
  • Official partner across six platforms
  • Serves every vertical at enterprise scale
  • Its Waves system runs the workflow

Where it falls short

  • No self-serve platform or published rate
  • Built for enterprise, not small brands
  • Lighter on heavy production than IMA
  • Custom quotes, scoping call required

What IMA was

Retired brandMerged 2019Now MonksAmsterdam, historically

MediaMonks, part of S4 Capital, merged with it in August 2019. Today IMA is a closed chapter: imagency.com redirects to the Monks influencer marketing page and monks.com/ima returns a 404.

It was renamed Media.Monks in 2021 and Monks in 2024. Its own billing at the merger was Europe's largest agency of its kind. Pricing was looked for on the Monks influencer solution page and was not found there.

Nothing published since 2019 updates these numbers, so none should be inferred. Monks is where the work went.

What IMA was known for

  • Fashion and beauty campaign work
  • Clients S4 Capital named including Heineken and Diesel
  • Fashion, retail, travel and consumer electronics work
  • Full-service influencer campaigns out of Amsterdam

Why it is not a live option

  • Every figure on record is dated 2019
  • No current client list exists under it
  • The brand no longer exists to hire
  • No current network size is published

Head to head

This is not a comparison of two suppliers. IMA cannot be engaged today. S4 Capital folded it into MediaMonks in August 2019. The evidence is straightforward: imagency.com redirects to the Monks influencer marketing page and monks.com/ima returns a 404. Set against Influencer.com, IMA has nothing current to offer on this point.

By scenario

Which should you actually pick

Forget the pitch decks for a second. Match the partner to the situation you are in.

You arrived looking for IMA

Where IMA went is Monks.

→ Read the history

You want to run discovery in-house

No retainer, no scoping call. You want to search 10M+ verified creators across four platforms with a fake-follower check on each. Start free on Flinque and upgrade at $49 only if you keep using it.

→ Pick Flinque

You want verified creators without a retainer

Both agencies run managed work and quote custom. Flinque's free plan lets you find and vet verified creators with no card, then scales at a flat $49 a month.

→ Start with Flinque
A third option

Flinque: verified discovery at a flat price

If both feel like too much retainer and too little control, Flinque does one job and does it well. Find and vet real creators yourself, fast, then run the campaign in-house. No pitch deck, no monthly retainer, no discovery call to learn the price.

  • 10M+ verified creators
  • 4 platforms: IG, YouTube, TikTok, X
  • 200 data points per creator
  • 12 search filters
  • Fake-follower check on every profile
  • Free, $49, $150, published
Watch

See Flinque in action

Short walkthroughs on pricing, discovery and vetting from the Flinque team.

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Find Influencers for $49 a Month: Flinque vs Modash and HypeAuditor (2026)

FAQs

Common questions about Influencer.com and IMA

What is the main difference between Influencer.com and IMA?
The important difference is status. Influencer.com is a live business you can brief. It merged into MediaMonks in August 2019. Today IMA is a historical brand: the agency's own domain forwards to Monks and no IMA-branded page survives anywhere on it.
Which is more affordable, Influencer.com or IMA?
Influencer.com. That is settled by status rather than by fit. IMA was absorbed into MediaMonks in 2019 and the brand has not existed since. A reader who meant IMA should be looking at Monks.
Which has more platform partnerships?
Influencer.com. That is settled by status rather than by fit. IMA was absorbed into MediaMonks in 2019 and the brand has not existed since. A reader who meant IMA should be looking at Monks.
Which should I pick for European scale?
Influencer.com. That is settled by status rather than by fit. IMA was absorbed into MediaMonks in 2019 and the brand has not existed since. Monks is where the IMA work went.
How does each find creators?
Its origins were Amsterdam in 2010, where Emilie Tabor and Maddie Raedts started it before Anneke Schogt became chief executive in 2016. Monks does not publish rates or engagement minimums on its influencer solution page, which routes to an enquiry form. It describes what was, not what is.
What is Influencer.com best for?
IMA is not an agency you can hire. It merged into MediaMonks in August 2019. The record is clear: the old domain now lands on Monks, while monks.com/ima is a 404.
Can you still pick IMA over Influencer.com?
Only Influencer.com is a real choice here. IMA was absorbed into MediaMonks in 2019 and the brand has not existed since. If you specifically wanted IMA, approach Monks.
Is there a software alternative to both agencies?
Flinque. It covers 10M+ verified creators across four platforms with 12 filters and a fake-follower check on every profile, at flat public pricing: Free at $0, Starter at $49 a month and Enterprise at $150. It is a lean discovery and vetting tool rather than a managed agency.

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Written & reviewed by

Flinque Research TeamView team →

Influencer Marketing Analysts

Our research team specialises in influencer marketing strategy, creator analytics and platform comparisons. Details on this page were verified against agency sites, public reporting and client review platforms in June 2026.