AdParlor vs PopShorts: What Happened to AdParlor
One of these is not a live option. AdParlor rebranded to Trevant. The live site carries the new name. PopShorts is the side you can actually brief.
Which one is right for you
Three buyers, three picks. Find the column that sounds like your team.
Look up AdParlor if
- You need to rule AdParlor in or out
- You need the history rather than a supplier
- You want to be pointed at Trevant instead
Choose PopShorts if
- You want creative social video
- You work in entertainment or consumer brands
- You want an in-house production team
Choose Flinque if
- You want to find and vet creators yourself with no sales call
- You want flat published pricing you can start free
- You want to run discovery in-house, not hire an agency
AdParlor vs PopShorts vs Flinque
The factors below are set out for both. Only PopShorts is a live option. AdParlor now trades as Trevant, from Overland Park, Kansas. Flinque is the flat-price software option on the right.
| Factor | AdParlor | PopShorts | Best valueFlinque |
|---|---|---|---|
| Best for | Now trading as Trevant | Brands wanting US video-led campaigns | Teams running discovery in-house |
| Agency type | Performance creator and paid-media agency | Social and video activation boutique | Self-serve software, not an agency |
| Engagement model | Managed, performance based | Managed, project based | Flat monthly subscription |
| Typical minimum | Not established (trevant.com checked Sep 2026) | Not established (services page checked Sep 2026) | Free, then $49/mo |
| Published pricing | None | No | $0 to $150/mo, public |
| Creator network | 5,500+ vetted creators, paid amplification | Small in-house team, CreatorIQ tech | 10M+ verified, 200 data points each |
| Platforms covered | Multi-platform, paid social | Instagram, Snapchat, YouTube, X | Instagram, YouTube, TikTok, X |
| Services | Creator content, paid media, measurement | Video activation and creator campaigns | Discovery, vetting and audience data |
| Campaign management | fully managed | fully managed | You run it, software assists |
| Content and usage rights | Per campaign | Per campaign | You negotiate directly with creators |
| Paid amplification | Core, paid amplification | Part of campaigns | Run your own whitelisting |
| Measurement and reporting | Not established (trevant.com checked Sep 2026) | Data-first, award-winning work | Audience and fake-follower data built in |
| Team and locations | Overland Park, New York, Toronto | US, multiple offices; founded 2013 | Software with support included |
| Time to launch | After scoping | After scoping | Shortlist in minutes on the free plan |
How we compared: Engagement models and minimums come from each agency's own site plus public reporting and client reviews, cross-checked and dated June 2026. Where an agency hides its pricing we say undisclosed rather than guess a number. The verdicts are ours, not the agencies'.
What each agency actually does
What AdParlor was
The business took the Trevant name and trades from Overland Park, Kansas. AdParlor is a brand that no longer trades now. The record is clear: the rename is stated first-party rather than left for a reader to infer.
Seven logos appear on the site and a named testimonial. The model pairs creator content with paid media rather than selling creator work alone. A founding year was looked for on trevant.com and not found.
The name to search for now is Trevant. Any creator-network figure attached to this name came from somewhere other than the company.
What AdParlor was known for
- Offices in New York and Toronto
- Clients including Staples and Dick's Sporting Goods
- A brand-side performance model
- Creator content wired to paid media
Why it is not a live option
- No scale figure is published
- The name has been replaced by Trevant
- The old HQ is contradicted first-party
- A founding year was not found on trevant.com (checked September 2026)
What is PopShorts
PopShorts is the creative boutique of this pair. Launched in 2013 and led by CEO Adam Gausepohl, it built its reputation on social video, marrying in-house production to creator distribution for entertainment and consumer names. Its roster skews Hollywood: Disney, NBC, ABC, Sony, Hulu and Lionsgate, alongside Geico, Chase and Nordstrom. A four-time Shorty finalist and ADDY winner, it works data-first with CreatorIQ underneath.
Small and unfunded, it swaps scale for craft and senior hands across Instagram, Snapchat, YouTube and X. Pricing is private and the work project-based. So where AdParlor chases attributable paid lift, PopShorts chases how the video looks and lands. One is about numbers. The other is about craft. For brands that would rather search creators themselves, there is a third route.
What PopShorts does well
- Strong social video and production craft
- Marquee entertainment and consumer clients
- Award-recognised, data-first approach
- Senior, boutique-level attention
Where it falls short
- Small and unfunded, limited scale
- Pricing not established from its services page (checked Sep 2026)
- Less focus on paid performance
- Managed only, no self-serve search
Head to head
These two are not weighed against each other on the usual terms. A reader arriving on this name should know AdParlor is not a supplier you can appoint. The record is clear: the rename is stated first-party rather than left for a reader to infer. It now trades under the Trevant name. Since PopShorts is the one still trading, what follows is mostly an account of AdParlor.
Which should you actually pick
Forget the pitch decks for a second. Match the partner to the situation you are in.
You are checking on AdParlor
If you came here for AdParlor, the live answer is Trevant.
→ Read the historyYou want creative social video
You want polished social video from a boutique with strong production and entertainment clients. PopShorts fits.
→ Pick PopShortsYou want to run discovery yourself
No retainer, no project scoping. You want to search 10M+ verified creators with a fake-follower check on each. Start free on Flinque and pay $49 only if you keep using it.
→ Pick FlinqueYou are testing influencer marketing
There is nothing to compare under the AdParlor name on this point, since the business now trades as Trevant. Flinque free plan lets you find and vet verified creators with no card, then scales at a flat $49 a month.
→ Start with FlinqueFlinque: verified discovery at a flat price
If both feel like too much retainer and too little control, Flinque does one job and does it well. Find and vet real creators yourself, fast, then run the campaign in-house. No pitch deck, no monthly retainer, no discovery call to learn the price.
- 10M+ verified creators
- 4 platforms: IG, YouTube, TikTok, X
- 200 data points per creator
- 12 search filters
- Fake-follower check on every profile
- Free, $49, $150, published
See Flinque in action
Short walkthroughs on pricing, discovery and vetting from the Flinque team.
What Are Influencer Networks? Why Most Brands Pick the Wrong Creators
Influencer Discovery Platforms That We Made Easy and Affordable
Common questions about AdParlor and PopShorts
What is the difference between AdParlor and PopShorts?
Is AdParlor changing its name?
Who are PopShorts' clients?
Which is better for video craft?
How much do they cost?
What does AdParlor specialise in?
Can I find creators myself with either?
Is there a software alternative to both agencies?
Written & reviewed by Flinque Research Team
Influencer Marketing Research · View team →
Our research team specialises in influencer marketing strategy, creator analytics and platform comparisons. Details on this page were verified against agency sites, public reporting and client review platforms in June 2026.
Disclaimer: Information here is collected from publicly available sources, third-party review sites and vendor pages. Pricing and features change, so confirm current details with each provider before buying. This content is for informational purposes only.
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